HerokuでRailsアプリ運用のパフォーマンス、SEO対策

Salesforce World Tour Tokyo 2014 DevZone　で発表した資料

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1. )FSPLVͰ3BJMTΞϓϦӡ༻ͷ ύϑΥʔϚϯεɺ4&0ରࡦ גࣜձࣾϕετςΟʔνϟʔ
   ࠓɹ༎հ
   !LPO@ZV
   
   4BMFTGPSDF
   8PSME
   5PVS
   5PLZP
   
   %FW;POF
2. ͸͡Ίʹ w 3BJMTͰͷαʔϏεӡ༻ʹ͓͍ͯ
   w ύϑΥʔϚϯεͷվળ
   w 4&0ରࡦ
   w )FSPLVͱී௨ͷ-JOVYαʔόͷ؀ڥͱൺֱ
   w )FSPLVͳΒͰ͸ͷରࡦ
   w ͦͷଞͷ࠷͓ۙؾʹೖΓͷ(FNʹ͍ͭͯ
3. ຊ୊ʹೖΔલʹ
4. ͪΐͬͱΞϯέʔτ w ࣗ෼ʹ౰ͯ͸·Δ΋ͷʹखΛ্͛ͯɺ
 গ͠ମΛಈ͔͠·͠ΐ͏
   w 4BMFTGPSDFࣾαʔϏεͷར༻ܦݧΛฉ͖·͢
5. 4BMFTGPSDFͰ࢓ࣄΛ͍ͯ͠Δ
6. GPSDFDPNͰ࢓ࣄΛ͍ͯ͠Δ
7. 
   )FSPLVͰ࢓ࣄΛ͍ͯ͠Δ DSFEJUIJSPEVTL
8. "NB[PO
   8FC
   4FSWJDF
   Λ࢖ͬͯΔ͚Ͳ༷ࢠΛݟʹདྷͨ DSFEJUGVHVUBCFUBJ@TIZBTIJO
9. 8IP
   BN
   * w ࠓɹ༎հ ίϯɹϢ΢εέ
   w 5XJUUFS
   !LPO@ZV
   w #FTU
   5FBDIFS
   JOD
   ɹ$50
   w ΦϯϥΠϯӳޠֶशαʔϏε
   
10. IUUQTTQFBLFSEFDLDPNLPOZV IFSPLVEFXCTQBPXPEBUJGBOTJUBIVB
12. #FTU
    5FBDIFSͱ͸ ଞਓӳޠ ࣗ෼ӳޠ ڭࡐͰֶΜͰ΋ɺࣗ෼͕࢖Θͳ͍ӳޠΛֶ ͹͞ΕΔ ࣗ෼͕࿩͢ӳޠΛͦͷ··ӳޠʹ͠ ͍ͯ͘ͷͰɺ࢖͑Δӳޠֶ͕΂Δ طଘͷӳձ࿩αʔϏε #FTU
    5FBDIFS
13. #FTU
    5FBDIFSͷϨοεϯϑϩʔ 2. ߨࢣ͕ఴ࡟ͱԻ੠࿥Ի! ͨ͠ʰձ࿩จʱΛ෮श 1. WritingϨοεϯͰ! ࣗ෼ͷʰձ࿩จʱΛ࡞Δ 3. SkypeϨοεϯͰ! ʰϚϯπʔϚϯӳձ࿩ʱ Λ࣮ફ ͜ͷԫۚͷ ճస͕ӳޠ ྗΛ্͛Δ
14. ΋͏Ұ౓໨࣍ w 3BJMTͰͷαʔϏεӡ༻ʹ͓͍ͯ
    w ύϑΥʔϚϯεͷվળ
    w 4&0ରࡦ
    w )FSPLVͱී௨ͷ-JOVYαʔόͷ؀ڥͱൺֱ
    w )FSPLVͳΒͰ͸ͷରࡦ
    w ͦͷଞͷ࠷͓ۙؾʹೖΓͷ(FNʹ͍ͭͯ
15. 6OJDPSOύϑΥʔϚϯεվળ w 6OJDPSOͷϓϩηεΛϝϞϦ͕͍ͬͺ͍ͳͬͨ Β࠶ىಈ
    w (FN
    VOJDPSOXPSLFSLJMMFS
    
    w ͜ΕΛ࢖͏ͱ͜Ζ͸-JOVYɺ)FSPLVڞ௨
    ࢀߟIUUQTHJUIVCDPNL[LVOJDPSOXPSLFSLJMMFS
16. ී௨ͷ-JOVYͷ৔߹ w (FNpMFʹҎԼΛ௥Ճ
    
    HFN
    bVOJDPSOXPSLFSLJMMFS
    
17. ઃఆϑΝΠϧDPOpHSV 
    6OJDPSO
    TFMGQSPDFTT
    LJMMFS
    SFRVJSF
    VOJDPSOXPSLFS@LJMMFS
    ! 
    .BY
    SFRVFTUT
    QFS
    XPSLFS
    
    ϦΫΤετ਺Λ্ݶ஋
    VTF
    6OJDPSO8PSLFS,JMMFS.BY3FRVFTUT
    
    
    ! 
    .BY
    NFNPSZ
    TJ[F
    344
    QFS
    XPSLFS
    
    ϝϞϦ࢖༻ྔΛ্ݶ஋
    VTF
    6OJDPSO8PSLFS,JMMFS0PN
      
      
    
18. )FSPLVͷ৔߹ w (FNpMFʹҎԼΛ௥Ճ
    
    HFN
    bVOJDPSOXPSLFSLJMMFS`
    ˞
    OHJOYͱಉ͡
19. ઃఆϑΝΠϧDPOpHSV SFRVJSF
    VOJDPSOXPSLFS@LJMMFS
    NBY@SFRVFTU@NJO
    
    
    &/7<6/*$03/@."9@3&26&45@.*/>UP@J
    cc
    
    NBY@SFRVFTU@NBY
    
    
    &/7<6/*$03/@."9@3&26&45@."9>UP@J
    cc
    
    ! 
    .BY
    SFRVFTUT
    QFS
    XPSLFS
    VTF
    6OJDPSO8PSLFS,JMMFS.BY3FRVFTUT
    NBY@SFRVFTU@NJO
    NBY@SFRVFTU@NBY
    
    ϝϞϦ࢖༻ྔΛ؀ڥม਺Ͱఆٛ
    PPN@NJO
    
    &/7<6/*$30/@00.@.*/>UP@J
    cc
    
    
     
    PPN@NBY
    
    &/7<6/*$30/@00.@."9>UP@J
    cc
    
    
     
    
    .BY
    NFNPSZ
    TJ[F
    344
    QFS
    XPSLFS
    VTF
    6OJDPSO8PSLFS,JMMFS0PN
    PPN@NJO
    PPN@NBY
    
20. )FSPLVͷ৔߹ w ؀ڥม਺Λ޻෉ͯ͠ɺదਖ਼஋Λݟ͚ͭΔ
    w ͜ΕΛ΍Βͳ͍ͱɺύϥϝλௐ੔ͷͨΊʹ
 ͍͍ͪͪσϓϩΠ͠ͳ͍ͱ͍͚ͳ͍
    w ࢀߟ
    IUUQRJJUBDPN0BLCPXJUFNT FGEGDCF
21. 6OJDPSOͷύϑΥʔϚϯε w 3VCZ͕ܥҎԼͷ৔߹͸SVCZܥΛ࢖͍·͠ΐ͏
    w 6OJDPSOͷϫʔΧʔ͸ϝϞϦΛϝϞϦ࢖༻ྔͰ࠶ىಈ
    w ($ͷར༻ͰϫʔΧʔ͕௕ੜ͖͢Δ෼ύϑΥʔϚϯε޲্
    w ࢀߟ
    
    w IUUQTXXXEJHJUBMPDFBODPNDPNNVOJUZUVUPSJBMTIPXUPPQUJNJ[F VOJDPSOXPSLFSTJOBSVCZPOSBJMTBQQ
    w IUUQXXXTBXBOPCPMZOFUDPOUSJCVUJPOSVCZPVUPG CBOEHD
22. ී௨ͷ-JOVYαʔόͷ৔߹ w SCFOWͷΠϯετʔϧ
    w SVCZͷΠϯετʔϧ
    w SCFOW
    JOTUBM
    
 w SVCZWFSTJPOʹҎԼΛهड़
    
    
    
23. 
    )FSPLVͷ৔߹ w (FNpMFʹҎԼΛهड़
    
    SVCZ
    b
    ͱॻ͔͍ͯ)FSPLVʹ
    HJU
    QVTI
    ͰσϓϩΠ
 ͜Ε͚ͩͰ3VCZͰಈ࡞
24. 3VCZ
    
    0VUPG#BOE
    ($ w σΧΠ($͕૸ΔͱύϑΥʔϚϯεʹӨڹ
    w ϦΫΤετͱϦΫΤετͷؒʹ
    ($
    Λ૸ΒͤΔɺ 0VUPG#BOE
    ($Λར༻͢Δ
    w SFGT
    IUUQXXXTBXBOPCPMZOFU DPOUSJCVUJPOSVCZPVUPG CBOEHD
25. ઃఆϑΝΠϧ w (FNpMF
    
    
    SFRVJSF
    bHDUPPMTPPCHD
    w DPOpHSV
    SFRVJSF
    HDUPPMTPPCHD
    JG
    EFpOFE 6OJDPSO)UUQ3FRVFTU
    
    
    VTF
    ($00#6OJDPSO.JEEMFXBSF
    FOE
26. 'BTUMZ $%/αʔϏε ͷར༻ w +4
    $44
    ը૾ͳͲ੩తϑΝΠϧΛ
 ֎෦$%/αʔϏε͔ΒΞΫηε
    w ߴ଎ʹ੩తϑΝΠϧΛΫϥΠΞϯτ΁
    w ΞϓϦέʔγϣϯαʔό΁ͷΞΫηεΛ௿ݮ
    w ݁ՌɺΞϓϦαʔόͷύϑΥʔϚϯεΞοϓ
27. ී௨ͷ-JOVYαʔόͷ৔߹ w 'BTUMZ
    $%/ͷར༻͢Δ৔߹ΞΧ΢ϯτΛ࡞ͬͯ ΫϨδοτΧʔυΛొ࿥ͯ͠ɺઃఆͯ͠ɾɾɾ
    w ݄ʑͷܾࡁ΋ଞͱผ
    w ൥ࡶɾ໘౗͍͘͞
28. )FSPLVͷ৔߹ w 'BTUMZΛ)FSPLVͷը໘͔ΒϘλϯҰൃͰ௥Ճ͢ Δ͚ͩ
29. $034ʹ஫ҙ w $SPTT0SJHJO
    3FTPVSDF
    4IBSJOH
    w 8FC'POU΍"KBYΛ͠Α͏ͱ͢ΔͱɺηΩϡϦςΟΤϥʔͰϒ ϥ΢βʹౖΒΕΔ
    w ϨεϙϯεϔομʔʹҎԼΛ෇Ճͯ͠ճආ
    w "DDFTT$POUSPM"MMPX0SJHJOIUUQXXXCFTUUFBDIFS JODDPN
    w *& ҎԼͩͱ"KBY
    ௨৴ͷࡍʹ᠘͕͋ΔͷͰYISKTͳͲͰݕࡧ
    w IUUQRJJUBDPNFEP@NJUFNTEGCBCEBD
30. ϗοτσϓϩΠ w ಛʹҰ೔Կ౓΋σϓϩΠ͢Δ৔߹ɺ
 αʔϏεఀࢭɺϨεϙϯε஗Ԇ͸ɺϢʔβʹͱͬ ͯ͸৺஍Α͘ͳ͍
    w αʔϏεΛࢭΊΔ͜ͱͳ͘ɺ
 σϓϩΠͨ͠΋ͷ্ཱ͕͕ͪͬͨΒݹ͍αʔϏ εͱ੾ΓସΘΔΑ͏ʹ͢Δ
31. ී௨ͷ-JOVYαʔόͷ৔߹ w (FN
    DBQJTUSBOPVOJDPSO
    w SFG
    IUUQLSBZKQCMPHUSPVCMFTIPPUJOH SBJMTVOJDPSO
    ! w ଞʹ΋৭ʑํ๏͕͋Γ·͢
32. 
    )FSPLVͷ৔߹ w 1SFMPBEͰμ΢ϯλΠϜͳ͠
    w ઃఆํ๏
    
    IFSPLV
    GFBUVSFTFOBCMF
    B
    NZBQQ
    QSFCPPU
    w ίϚϯυҰൃ௒؆୯
33. H[JQѹॖͯ͠഑৴͢Δ w )5.-ɺ$44ɺ+4
    ςΩετσʔλΛ
 ѹॖͯ͠ૹ৴
 
    ϨεϙϯελΠϜΛ࡟ݮ
    w $%/αʔϏε΍$MPVE'SPOU࢖༻͍ͯ͠Δ৔߹
 σʔλసૹྔ͕গͳ͍΄͏͕ࡒ෍ʹ΍͍͞͠
34. ී௨ͷ-JOVYͷ৔߹ w OHJOYͰઃఆ͢Δͱ$POGϑΝΠϧʹ
    H[JQ
    PO
    H[JQ@IUUQ@WFSTJPO
    
    H[JQ@UZQFT
    UFYUQMBJO
    UFYUYNM
    UFYUDTT
    BQQMJDBUJPOYNM
    BQQMJDBUJPOYIUNM YNM
    BQQMJDBUJPOSTT YNM
    BQQMJDBUJPOKBWBTDSJQU
    BQQMJDBUJPOYKBWBTDSJQU
    H[JQ@CV⒎FST
    
    L
    H[JQ@NJO@MFOHUI
    
    H[JQ@DPNQ@MFWFM
    
    H[JQ@QSPYJFE
    P⒎
    H[JQ@EJTBCMF
    .4*&
    <>a
    
    .P[JMMB
    H[JQ@WBSZ
    P⒎
35. )FSPLV
    ͷ৔߹ w HFN
    IFSPLVEFqBUFS
    w H[ѹॖͨ͠)5.-Λฦ͢Α͏ʹ͢Δ
    w (FNpMFʹ௥Ճͯ͋͛͠Δ͚ͩͰ0,
    ! ! w ࢀߟ
    IUUQRJJUBDPN0BLCPXJUFNT FDDBDDG
36. 4&0ରࡦ w -JOVYͩͱ8FCαʔόͷઃఆ͢Δͱ͜Ζ͕ͩɺ
 )FSPLV͸ͦΕ͕ग़དྷͳ͍ͷͰ޻෉͕ඞཁ
    w DBOPOJDBMλάΛ࢖͏৔߹΋͋Δ͕
 ࠓճ͸Ͱ3FEJSFDUͰઆ໌͠·͢
37. SBDL
    SFXSJUF w 3BJMT͸63-ͷ࠷ޙඌʹ͕͋Δ৔߹ɺ3BJMT͸ͷ ༗Γແ͠Λٵऩͯ͘͠ΕΔ͕ɺ
 4&0తʹ͖ͭΛ*OEFYJOH͞Εͨ͘ͳ͍৔߹Ϧϥ Πτ
    w "QBDIFͱ͔/HJOYΛઃఆͰ͖Ε͹ͦͬͪͷઃఆ ϑΝΠϧʹॻ͚Δͱ͜Ζ
38. ઃఆϑΝΠϧDPOpHSV SFRVJSF
    SBDLSFXSJUF
    VTF
    3BDL3FXSJUF
    EP
    S
    S\?  ^
    
    FOE
39. 
    YYYIFSPLVBQQDPN
    Λ
 ϦμΠϨΫτ w )FSPLVͷΞϓϦέʔγϣϯ͸ඞͣ YYYIFSPLVBQQDPNͱ͍͏63-Λ෇༩
    w ςετͰ࢖͏෼ʹ͸େมศར
    w υϝΠϯΛऔಘͯ͠ຊ൪Ͱ࢖͏ʹ͸ɺ(PPHMF͕ ొ࿥͞Εͯ͠·͏଀͍΍ͭ
40. BQQMJDBUJPO@DPOUSPMMFSSCʹ
 ௥ه ཁ͢ΔʹCFGPSF@pMUFSͰYYYIFSPLVBQQDPN΁ΞΫηε͕དྷͨΒਖ਼͠ ͍63-΁ϦμΠϨΫτ
    CFGPSF@pMUFS
    FOTVSF@EPNBJO
    
    SFEJSFDU
    GSPN
    IFSPLVBQQ
    GPS
    4&0
    EFG
    FOTVSF@EPNBJO

    
    SFUVSO
    VOMFTT
    aIFSPLVBQQDPN
    d
    SFRVFTUIPTU

    
    QPSU
    
    \SFRVFTUQPSU^
    VOMFTT
    <
    >JODMVEF SFRVFTUQPSU
    
    
    SFEJSFDU@UP
    \SFRVFTUQSPUPDPM^\'2%/^\QPSU^ \SFRVFTUGVMMQBUI^
    TUBUVT
    NPWFE@QFSNBOFOUMZ
 FOE
41. IUUQͱIUUQT͕͋Δ৔߹͸IUUQ ʹ౷Ұͯ͠ϦμΠϨΫτ CFGPSF@pMUFS
    EFBDUJWBUF@TTM
 ඞཁͳϝιουʹద༻ͤ͞Δ
    EFG
    EFBDUJWBUF@TTM

    
    JG
    3BJMTFOWQSPEVDUJPO
    
     SFRVFTUTTM 

    
    
    
    SFEJSFDU@UP
    QSPUPDPM
    
    IUUQ
    TUBUVT
    
    NPWFE@QFSNBOFOUMZ

    
    FOE
 FOE
42. ࠷͓ۙؾʹೖΓͷ(FNͷ঺հ w ։ൃɺӡ༻͍ͯ͠Δ্ͰศརͰؾʹೖ͍ͬͯΔ (FNΛগ͠঺հ
43. ຊ൪؀ڥͰͷ͏͔ͬΓΛ๷͙ w HFN
    SBDLEFWNBSL
    w ݕূ؀ڥͩͱࢥͬͯૢ࡞ͨ͠Β࣮͸ຊ൪؀ڥ
 Ϣʔβ৘ใΛޡͬͯมߋͦ͠͏ʹͳͬͯώϠϦ
 ͜ΜͳώϠϦϋοτΛ๷͙
    !
44. ઃఆ w (FNpMFʹ௥ه
    HFN
    bSBDLEFWNBSL
    w EFWFMPQNFOUSCʹ௥ه

    DPOpHSBDL@EFW@NBSLFOBCMF
    
    USVF

    DPOpHSBDL@EFW@NBSLUIFNF
    
    <UJUMF
    3BDL%FW.BSL5IFNF(JUIVC'PSL3JCCPOOFX QPTJUJ PO
    SJHIU
    pYFE
    USVF
    DPMPS
    bSFE >
    w ࢀߟIUUQLPOZVIBUFOBCMPHDPNFOUSZ 

45. ϝʔϧ಺༰ΛΩϟϓνϟ w (FN
    MFUUFS@PQFOFS@XFC
    w ։ൃ؀ڥͰૹ৴ϝʔϧΛҰཡͰ಺༰֬ೝ
46. ઃఆ w (FNpMFʹ௥ه
    
    
    HFN
    bMFUUFS@PQFOFS@XFC`
    w SPVUFTSCʹ௥ه
    JG
    3BJMTFOWEFWFMPQNFOU 
 ɹNPVOU
    -FUUFS0QFOFS8FC&OHJOF
    BU
    MFUUFS@PQFOFS
 FOE
    w ࢀߟIUUQRJJUBDPNLTIPHPJUFNTEBFBCC
47. Ұ൪େࣄͳ͓஌Βͤ w ϕετςΟʔνϟʔͰ͸ϛυϧ͔ΒγχΞϨϕ ϧͷΤϯδχΞΛืू͍ͯ͠·͢
    w )FSPLVΛຊ൪؀ڥͰ࢖͍ͬͯ·͢
    w 8BOUFEMZͰʮϕετςΟʔνϟʔʯͰݕࡧ
48. ͝ਗ਼ௌ͋Γ͕ͱ͏͍͟͝·ͨ͠ ΂ωνΞɾαϯλϧνΞӺલͷΰϛശͰ
    .0σΟεΫΛ୳͢ΪΞονϣͷਅࣅΛ͢Δචऀ