Upgrade to Pro — share decks privately, control downloads, hide ads and more …

Video SEO - Vital Strategies For Business

Video SEO - Vital Strategies For Business

Let's explore the symbiosis between the two algorithms of Google Search and Youtube video visibility.

Video SEO has been a focus of mine for over 15 years. I've tracked the evolution of YouTube and the addition of features whilst continually testing SEO methods for Google SERPs success.

Learn an overview of the main video ranking factors on the Youtube platform, and how to target SERPs .. and enhance your chance of claiming a featured snippet in Google Search.

If you are a website owner, this bitesize session aims to explain the connections between both entities.

Nina May

April 17, 2024
Tweet

Other Decks in Marketing & SEO

Transcript

  1. Good morning, I’m Nina Payne Good morning, I’m Nina Payne

    Some wonderful brands I love Some wonderful brands I love #brightonseo
  2. Good morning, I’m Nina Payne Good morning, I’m Nina Payne

    Some wonderful brands I love Some wonderful brands I love #brightonseo
  3. Good morning, I’m Nina Payne Good morning, I’m Nina Payne

    Some wonderful brands I love Some wonderful brands I love #brightonseo
  4. Good morning, I’m Nina Payne Good morning, I’m Nina Payne

    Some wonderful brands I love Some wonderful brands I love #brightonseo
  5. Good morning, I’m Nina Payne Good morning, I’m Nina Payne

    Some wonderful brands I love Some wonderful brands I love #brightonseo
  6. Good morning, I’m Nina Payne Good morning, I’m Nina Payne

    Some wonderful brands I love Some wonderful brands I love #brightonseo
  7. # Hashtags = SEO? # Hashtags = SEO? #brightonseo 3

    Hashtags - Seen above your video Brand #’s - Clicky benefits for brands
  8. #brightonseo 3 Hashtags - Seen above your video Brand #’s

    - Clicky benefits for brands CMS Categories in Google SERPs CMS Categories in Google SERPs Time sensitive trending topics Time sensitive trending topics # Hashtags = SEO? # Hashtags = SEO?
  9. Watch Time Channel Authority Click-Through Rate (CTR) Engagement (likes, comments,

    shares) Video Title Video Description Video Tags Video Quality Closed Captions & Subtitles Upload Frequency #brightonseo ranking considerations
  10. #brightonseo MrBeast has exceeded $35 million in donations to various

    causes Dubbing in 11 languages = YouTube video SEO success