Social Media Marketing Portfolio

This portfolio showcases my experience in social media strategy, content creation, and brand building. It highlights real projects where creativity and strategy work together to improve engagement, strengthen brand identity, and support consistent business growth.

Transcript

1. Portfolio. SHAFNA ASHRAF WWW.SHAFNAASHRAF.COM INFO@SHAFNAASHRAF.COM Social Media Marketer In UAE Portfolio.
2. AboutMe I’M SHAFNA ASHRAF A SOCIAL MEDIA MARKETER BASED IN THE UAE, HELPING BRANDS BUILD A STRONG AND MEANINGFUL ONLINE PRESENCE. I CREATE CONTENT THAT CONNECTS WITH THE RIGHT AUDIENCE, REFLECTS THE BRAND’S IDENTITY, AND SUPPORTS REAL BUSINESS GROWTH — NOT JUST LIKES OR VIEWS. I TAKE A BALANCED APPROACH BY COMBINING STRATEGY AND CREATIVITY. MY WORK INCLUDES CONTENT PLANNING, BRAND POSITIONING, AND IMPROVING AUDIENCE ENGAGEMENT, MAKING SURE EVERY POST HAS A CLEAR PURPOSE. MY GOAL IS TO HELP BUSINESSES STAND OUT ONLINE, COMMUNICATE CLEARLY, AND GROW WITH CONFIDENCE IN TODAY’S FAST-MOVING DIGITAL WORLD.
3. Education BACHELOR OF BUSINESS ADMINISTRATION DIGITAL MARKETING Education
4. EXPERIENCE Experience I WORKED AS A DIGITAL MARKETING INTERN AT TRON ACADEMY, WHERE I GAINED HANDS-ON EXPERIENCE IN BUILDING SOCIAL MEDIA STRATEGIES AND CREATING CONTENT. I WAS INVOLVED IN PLANNING CONTENT, DESIGNING POSTERS, AND SUPPORTING DAY-TO-DAY DIGITAL MARKETING ACTIVITIES. THIS ROLE HELPED ME UNDERSTAND HOW STRATEGY AND CREATIVITY WORK TOGETHER IN REAL PROJECTS. IT ALSO STRENGTHENED MY SKILLS IN CONTENT CREATION, AUDIENCE FOCUS, AND MAINTAINING A CONSISTENT BRAND PRESENCE ACROSS SOCIAL MEDIA PLATFORMS Digital Marketing Intern - TRON ACADEMY
5. Skills Skills SOCIAL MEDIA MANAGMENT SOCIAL MEDIA STRATEGY CONTENT CREATION PAID ADVERTAISING AUDIENCE GROWTH & ENGAGMENT ANALYTICS & REPORTING COMMUNICATION LEADERSHIP TEAMWORK PROBLEM SOLVING
6. Tools Designing & Editing Contents
7. Projects Projects
8. Indus Education Indus Education I CREATE ENGAGING SCRIPTS AND CONTENT FOR INDUS EDUCATION’S POSTERS AND CAMPAIGNS, ENSURING THE MESSAGE IS CLEAR AND APPEALING. I ALSO MANAGE THEIR SOCIAL MEDIA PAGES, PLANNING AND POSTING CONTENT THAT CONNECTS WITH THEIR AUDIENCE, INCREASES ENGAGEMENT, AND STRENGTHENS THE BRAND’S ONLINE PRESENCE.
9. Dahab Miners Dahab I MANAGE DAHAB MINERS’ SOCIAL MEDIA PLATFORMS, CREATING CONTENT STRATEGIES FOCUSED ON BITCOIN AND CRYPTOCURRENCY THAT RESONATE WITH THEIR AUDIENCE. FROM PLANNING POSTS AND DESIGNING VISUALS TO RUNNING CAMPAIGNS AND ANALYZING RESULTS, I ENSURE THEIR ONLINE PRESENCE IS ENGAGING AND INFORMATIVE. MY GOAL IS TO BOOST BRAND AWARENESS, CONNECT WITH FOLLOWERS, AND DRIVE MEASURABLE GROWTH IN THE CRYPTO SPACE.
10. Lebenesemilluae Lebenese mill I CREATE ENGAGING REEL SCRIPTS AND POSTER CONTENT FOR LEBANESE MILL UAE, BUILD EFFECTIVE CONTENT STRATEGIES, AND MANAGE THEIR SOCIAL MEDIA PAGES. I ALSO HANDLE SEO TO IMPROVE ONLINE VISIBILITY, ENSURING THEIR BRAND REACHES THE RIGHT AUDIENCE WHILE BOOSTING ENGAGEMENT AND GROWTH.
11. Intermine Solutions Intermine Solutions "I MANAGE INTERMINE SOLUTION’S SOCIAL MEDIA PLATFORMS, CREATING CONTENT STRATEGIES AND POSTS FOCUSED ON BITCOIN AND CRYPTOCURRENCY. FROM DESIGNING VISUALS AND WRITING ENGAGING CONTENT TO RUNNING CAMPAIGNS AND ANALYZING RESULTS, I HELP BUILD THEIR ONLINE PRESENCE, CONNECT WITH THE CRYPTO COMMUNITY, AND DRIVE BRAND AWARENESS AND GROWTH.
12. Tikka Tonight Tikka Tonight I CREATE ENGAGING REEL SCRIPTS AND POSTER CONTENT FOR TIKKA TONIGHT, DEVELOP EFFECTIVE CONTENT STRATEGIES, AND MANAGE THEIR SOCIAL MEDIA PAGES. I ALSO HANDLE SEO TO IMPROVE ONLINE VISIBILITY, ENSURING THEIR BRAND REACHES THE RIGHT AUDIENCE WHILE BOOSTING ENGAGEMENT AND DRIVING GROWTH.
13. Solve Solve FROM REEL SCRIPTS TO POSTER CONTENT AND STRATEGY PLANNING, I HANDLE SOLVE ONLINE TUITION’S INSTAGRAM TO ATTRACT STUDENTS AND PARENTS, DELIVERING CONTENT THAT IS INFORMATIVE, ENGAGING, AND INSPIRES LEARNING.
14. Lets Grow Together Shafna Ashraf info@shafnaashraf.com