Introduction to Information Architecture

A short & sweet introduction to information architecture, prepared for practitioners & client teams at Designit.

Transcript

1. Introduction to Information Architecture Design for business designers
2. Introduction 01
3. What is information architecture? Introduction
4. We sometimes refer to it as Scoping. Introduction
5. Organizing information in categories and structures that make sense, are well balance, consistent and memorable. Introduction
6. The ‘tachles’ deliverables are often: Sitemaps or Appmaps Detailed feature lists Introduction
7. Organizing content hierarchically Introduction
8. One root, sections, sub-sections, sub-sub sections, features Introduction
9. Part curation, part organization, part simplification, part copywriting* Introduction
10. The IA translates to the navigation structure of an interactive experience. As web, desktop & mobile navigation. Introduction
11. Basics 02
12. Criteria Introduction
13. Discoverability Basics
14. Browsability Basics
15. Findability Basics
16. Searchability Basics
17. Consistency Basics
18. Discoverability Browsabilty Findability Searchability Consistency :* Basics
19. Can you guess the name of a leaf from the branch name? Basics
20. Can you guess the name of a parent branch from a leaf? Basics
21. Notation 03
22. Notation Hierarchical text files (.rtf with TextEdit)
23. Diagrams (usually with Slickplan) Notation
24. Notation We’re trying to convey hierarchy, not timelines or interactivity.
25. Notation No horizontal connecting lines No representation of this section links to this section No representation of interactivity or links or timelines.
26. It’s about: What’s inside what, What are the group names What are the single item names Notation
27. Product Scoping Part 01:
28. Organizing features Product Scoping
29. Important considerations are coherence, simplicity & balance. Product Scoping
30. Coherence Product Scoping
31. Let’s take an example from diamond search engines. Product Scoping
32. Shape Size Color Clarity Cut Product Scoping
33. Coherence Product Scoping
34. Coherence Simplicity Stickiness Product Scoping
35. Coherence Simplicity Stickiness Product Scoping
36. Simplicity Product Scoping
37. Best blog in the universe ( ! ) Creating Passionate Users Product Scoping
38. The forgotten cost of features Product Scoping