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UX Team Pricetravel @ GDC Cancún 2013
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Alberto Hermosillo
June 26, 2013
Technology
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UX Team Pricetravel @ GDC Cancún 2013
Presentación UX Team PriceTravel en el GDC Cancún 2013
Alberto Hermosillo
June 26, 2013
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Transcript
User Experience Team
None
¿Qué hacemos? • Diseño de experiencia de usuario (UX) •
Diseño de interacción (IxD) • Diseño web/gráfico • Diseño de Producto* • Administración de software (Program management)
http://www.yankodesign.com/2010/04/21/never-miss-the-key-hole/
None
Pensar en soluciones vs. Pensar en el problema
La gente usa las cosas como las entiende deremate.com
“Oye Lupe, que allá en Guadalajara las alhajas son más
baratas… ¿me compras unas pulseras y me las mandas por fax?” —Mi abuela a mi mamá, circa 1998
None
None
Interfaces Web Nuestro medio de comunicación con el cliente
None
“…there’s something enchanting about the constraint of 140 characters.” —
Jack Dorsey, fundador de Twitter
“El software debe ser amable” About Face 3 The Essentials
of Interaction Design
“El software debe ser amable”
“Hours of useless meetings could be replaced with just a
couple hours of testing to see what users are really doing.” —Jared Spool, www.uie.com
Nuestros Principios • Diseñamos para humanos User Centered Design •
Ayudamos a la gente a lograr sus objetivos User’s End Goals • Interfaces simples y usables • Buscamos “the best compromise”
Técnicas y lenguajes • Personas y escenarios • User Journeys
• Inmersion • Prototyping • Responsive design • Mobile First • SVN • HTML • CSS • JavaScript
RECURSOS La estética se puede adquirir
None
None
http://fontshop.com/education
“Instinct… is largely memory in disguise. It works quite well
when trained, and poorly otherwise.” —Robert Bringhurst, The Elements of Typographic Style
GRACIAS @albertdrake