are not consumable. Community: Games that are viral. A sequel would split up the user-base, which is bad for when players benefit from a community. Focus lies on user-retention: Retain users by creating updates in the original game.
user-base Keep this user-base happy with updates to the game. Episodical Word-of-mouth marketing: Instead of releasing all at once, do many incremental updates over time. With this strategy it is possible to sustain a steady rank over a longer time. Appstore ranking algorithms: Might favor old-time hits. Early launched Premium Casual Games
out of your game mechanics: Using same names, visual style, and branded icons. User retention on a brand level. Cross-promotion before the user exits your game. Games that don’t have in-build viral features. Games with strong game mechanics - less strong character,story.
their game mechanics, or their visual style. Games that have been acquired by a new company. To create buzz: New releases are more likely to be covered in the media, or featured on the App Store. This strategy works if you want to create a new momentum for a game. 3. Actual Sequels. Premium Casual Games
approached by possible partners. This approach can benefit both parties & can give you access to a new user base. Games whose mechanics lend themselves for branding. Seek a brand that you want to associate your game with - you will get pull from the brand’s own fans. Premium Casual Games
Premium Casual Games They are often released around times of the year that where app sales spike. New chance to be featured. There is a critical launch window for themed sequels. They have the same character in a new world. Themed sequels create momentum & strengthen the IP.
Pig Rush has a accumulated user-base. We plan to create a #3 Actual sequel, with #1 don’t sequel conditions: To release it under the same app id, keeping the original userbase. What we’ll do: Pig Rush Pig Rush is a premium casual game.