Upgrade to Pro — share decks privately, control downloads, hide ads and more …

WooCommerce Conference 2014

Avatar for Brennan Dunn Brennan Dunn
November 03, 2014
1
950

WooCommerce Conference 2014

Avatar for Brennan Dunn

Brennan Dunn

November 03, 2014
Tweet

More Decks by Brennan Dunn

See All by Brennan Dunn
6 Tricks That Helped Me Triple My SaaS' Growth Rate
Avatar for Brennan Dunn brennandunn
10
39k
Value-Based Pricing for Freelancers
Avatar for Brennan Dunn brennandunn
6
2.4k
The Long-Tail Sale - MicroConf 2013
Avatar for Brennan Dunn brennandunn
2
620
Rails Without Views
Avatar for Brennan Dunn brennandunn
25
19k

Featured

See All Featured
Done Done
Avatar for chrislema chrislema
185
16k
GitHub's CSS Performance
Avatar for Jon Rohan jonrohan
1031
460k
Testing 201, or: Great Expectations
Avatar for Joseph Mastey jmmastey
45
7.6k
The Cost Of JavaScript in 2023
Avatar for Addy Osmani addyosmani
53
8.8k
Chrome DevTools: State of the Union 2024 - Debugging React & Beyond
Avatar for Addy Osmani addyosmani
7
820
Building Flexible Design Systems
Avatar for Yesenia Perez-Cruz yeseniaperezcruz
328
39k
Design and Strategy: How to Deal with People Who Don’t "Get" Design
Avatar for Morgane Peng morganepeng
131
19k
個人開発の失敗を避けるイケてる考え方 / tips for indie hackers
Avatar for panda_program panda_program
110
20k
How GitHub (no longer) Works
Avatar for Zach Holman holman
315
140k
Git: the NoSQL Database
Avatar for Brandon Keepers bkeepers
PRO
431
65k
Why Our Code Smells
Avatar for Brandon Keepers bkeepers
PRO
338
57k
Making the Leap to Tech Lead
Avatar for Ryan Cromwell cromwellryan
134
9.5k

Transcript

  1. QUICK WINS TO MAKE YOUR STORE MORE VALUABLE @brennandunn

  2. OUR AGENDA TODAY: MAKE SELLING ONLINE MORE PROFITABLE

  3. PEOPLE WHO SELL STUFF

  4. CONSULTANTS

  5. THERE ARE 3 WAYS FOR BUSINESSES TO MAKE MORE MONEY

    1. Get more customers 2. Raise prices 3. Get more repeat purchases

  6. THERE ARE 3 WAYS FOR ONLINE STORES TO MAKE MORE

    MONEY 1. More transactions 2. Higher value per transaction 3. Increase customer lifetime value (CLTV)

  7. 1 INCREASE TRANSACTIONS

  8. DON’T MAKE ME THINK.

  9. WHO IS YOUR IDEAL CUSTOMER?

  10. …AND WHAT DO THEY WANT?

  11. pic of dave rodenbaughs thing I did for him

  12. pic of ugly, cluttered grid listing

  13. RETARGETING IS AWESOME

  14. DISPLAY NETWORK FACEBOOK / TWITTER

  15. GIVE SOMETHING AWAY FOR FREE

  16. pic of ugly, cluttered grid listing

  17. 2 INCREASE SALE TOTALS

  18. PACKAGING

  19. pic of ugly, cluttered grid listing

  20. PRICE ANCHORING

  21. UPSELL AT CHECKOUT / “THANK YOU”

  22. pic of ugly, cluttered grid listing

  23. 3 INCREASE CUSTOMER VALUE

  24. AUTOMATE UPSELLS

  25. GO BEYOND SEASONAL DISCOUNTS

  26. DON’T BE AFRAID TO EXPOSE YOUR R&D

  27. Thanks! Brennan Dunn @brennandunn doubleyourfreelancing.com