7 Tools for Building Your Networking Powerhouse

1 Million Cups Mishawaka
Workshop Wednesday
7 Tools for Building Your Networking Powerhouse
http://www.1millioncups.com/mishawaka
Presented by Cindy Cohen
http://about.me/cindycohenrn
http://www.c2yhwi.org

Transcript

1. 7 SMART TOOLS FOR BUILDING YOUR NETWORKING POWERHOUSE Modern Strategies for Real Connections in a Digital + In-Person World Cindy Cohen RN, BS BA Cindy Cohen RN, BS BA CindyCohenRN@yahoo.com 574 404 3118
2. Founder, C2 Your Health Women’s Initiative Inc. National Speaker topic of Networking Entrepreneur Launch 19 Launched 4 different groups - 8 chapters Networking Group Creation Expert Guide to Small Business Success 7 Nuts and Boltz for Your Networking Tool Box Published Author Official Queen of Networking 2011 by IU South Bend SPCH S121 Class - Award Nominated Social Media Dame - Indiana Social Media Summit Award Winning CINDY COHEN RN, BS BA C-Suite, New Project Development, Business Startup Business Experience - 40 years Cindy Cohen RN, BS BA CindyCohenRN@yahoo.com 574 404 3118
3. WHAT IS NETWORKING ABOUT? Relationship building - making friends Who you know - stay visable Who knows you - be seen It's a two-way street where you give and receive support. CONNECT, COLLABORATE, GROW. Cindy Cohen RN, BS BA CindyCohenRN@yahoo.com 574 404 3118
4. Learn dynamics within your industry Establish your business contacts Get “plugged in” to your community Seek new career opportunities Facilitate win-win relationships Strenthen your referral networks Develop knowledge resources Create new business WHY IS NETWORKING IMPORTANT? Cindy Cohen RN, BS BA CindyCohenRN@yahoo.com 574 404 3118
5. NETWORKING IN ACTION Cindy Cohen RN, BS BA CindyCohenRN@yahoo.com 574 404 3118
6. WHERE TO NETWORK You can network: professional events workshops industry meetups Don't forget about everyday life: friends family alumni networks community groups Cindy Cohen RN, BS BA CindyCohenRN@yahoo.com 574 404 3118
7. Cindy Cohen RN, BS BA CindyCohenRN@yahoo.com 574 404 3118 HOW TO NETWORK EFFECTIVELY
8. 7 TOOLS SMART TOOLS Business Cards Branded Name Tag Modern Introductions Elevator Pitch vs. Your Story Small Talk Calendar Stay Connected Cindy Cohen RN, BS BA CindyCohenRN@yahoo.com 574 404 3118
9. DIGITAL + PHYSICAL BUSINESS CARD YOUR PORTABLE INTRODUCTION Include QR code, LinkedIn, socials Share digitally or in print Have on your body Cindy Cohen RN, BS BA CindyCohenRN@yahoo.com 574 404 3118
10. BRANDED NAME TAG REMEMBER ME Clear, bold first name Wear on the upper right side Add a logo or tagline for branding Cindy Cohen RN, BS BA CindyCohenRN@yahoo.com 574 404 3118 My name is Scott Scott Ginsberg mynameisscott.com
11. Sets the tone Builds rapport Opens the door for connection MODERN INTRODUCTIONS BEYOND THE HANDSHAKE WHO SPEAKS FIRST? YOU! Cindy Cohen RN, BS BA CindyCohenRN@yahoo.com 574 404 3118
12. BUSINESS INTRODUCTION ETIQUETTE What does the person want to be called? First name? Introduce by the name Introduction - Share about the person Offer a Little Context Older to younger - job ranking Present the less senior person to the more senior person brief comment or question to help them connec Facilitate interaction Cindy Cohen RN, BS BA CindyCohenRN@yahoo.com 574 404 3118
13. PERSONAL DISTANCE ETIQUETTE Cindy Cohen RN, BS BA CindyCohenRN@yahoo.com 574 404 3118
14. Your Authentic Story Personal “why” - your motivation The solution you provide An emotional journey that inspires Focus: Builds connection Your Elevator Pitch 60-second commercial Catchy slogan Polished and professional introduction Focus: Grab attention quickly ELEVATOR PITCH VS. YOUR STORY Old School Modern Connection Style Cindy Cohen RN, BS BA CindyCohenRN@yahoo.com 574 404 3118
15. Passion Drive Action Your Personal Story Purpose Problem Proof Your Business Story YOUR PERSONAL BRAND STORY REPLACE THE ELEVATOR PITCH Cindy Cohen RN, BS BA CindyCohenRN@yahoo.com 574 404 3118
16. SMALL TALK TO CONNECTION 4 STEPS TO BUILDING CONNECTIONS “What brings you to this event?” Start with a friendly opener Listen actively and look for shared interests, goals, or values. Find Common Ground Ask open-ended questions to learn more about the person’s passions or journey. Go Beyond the Surface “Let’s grab coffee and chat more about your business.” Follow Up with Intention Cindy Cohen RN, BS BA CindyCohenRN@yahoo.com 574 404 3118
17. SMALL TALK - KEEP IT EASY Cindy Cohen RN, BS BA CindyCohenRN@yahoo.com 574 404 3118
18. EXAMPLES OF SMALL TALK CONVERSATION STARTERS “What’s new?” “Tell me about your business.” “What’s your focus right now?” “What recent success are you celebrating?” “What kind of connections would be helpful for you today?” Professionals who spend at least 6 hours per week networking report that it directly increases their revenue and leads by up to 47%. — LinkedIn Business, 2022 Ask a Thought-Provoking Question “When was the last time a conversation turned into an opportunity for you?” Cindy Cohen RN, BS BA CindyCohenRN@yahoo.com 574 404 3118
19. CALENDAR DANCE CARD STRATIGY Meet – Build Rapport Friendly intro, find common ground. Connect – Set Appointment Learn, share, support, refer. Follow Up – Add Value Stay in touch, offer help, grow relationship. Cindy Cohen RN, BS BA CindyCohenRN@yahoo.com 574 404 3118
20. Quick Thank You Connect on social media Keep track - continue the relationship KEEP IN TOUCH STAY CONNECTED Cindy Cohen RN, BS BA CindyCohenRN@yahoo.com 574 404 3118
21. PEOPLE DON’T BUY PRODUCTS THEY BUY RELATIONSHIPS & COMMUNITY 📲 LinkedIn → still #1 for professionals 📷 Instagram → Reels + stories for brand visibility 🧠 Facebook → Events + groups = still powerful 💬 Text & DMs → where follow-up magic happens 🤝 CRM Tools → Teamzy, Trello, Notion, Google Sheets Cindy Cohen RN, BS BA CindyCohenRN@yahoo.com 574 404 3118
22. KEY TAKEAWAYS Networking is about building relationships, not just collecting contacts. It can open doors to exciting opportunities and help you reach your goals. Name Tag – Be visible and approachable Business Cards—Share your contact, connect Business Introduction – Clear, confident Conversational Skills – Ask questions, listen well Calendar – Capture your next appointment Preparedness = Confidence – Show up ready Measure Success – You’re growing when you're: • Making new friends • Forming partnerships • Building your business YOU’RE A POWERHOUSE READY TO SUCCEED Cindy Cohen RN, BS BA CindyCohenRN@yahoo.com 574 404 3118
23. When you show up prepared, authentic, and curious You create a space where others feel: Cindy Cohen RN, BS BA CindyCohenRN@yahoo.com 574 404 3118 PRESENCE CREATES IMPACT With the right tools, every opportunity is a networking opportunity! EMPOWERED HEARD CONNECTED VALUED
24. THANK YOU FOR YOUR ATTENTION www.reallygreatsite.com Cindy Cohen RN, BS BA Phone: 574-404-3ii8 VM: 800-245-8917 Email: cindycohenRN@yahoo.com Website: C2YHWI.org Membership site: womenmoveforward.info FB: facebook.com/C2YourHealthWomensInitiative LinkedIN: linkedin.com/in/cindycohenRN IN: instagram.com/cindycohenRN Hashtags: #C2YHWI #WomenMoveForward