are just a few of advancements in the entertainment industry. These developments will transform the media and entertainment business in 2018, according to David Borshell. But a big defy for the entertainment companies this year is to find how to make good customer experiences. As there is huge customization of experience across all brands, content, and marketing.
data about their preferences, relations, habits, places, etc. Hence, there is a good market opportunity for enterprises to use this data to target their content and marketing. Content discovery is also one of the market opportunities for media and entertainment industry. In fact, success may lie in emerging friendly understanding of the audiences. And the entertainment companies are trying to reach audiences by tapping social media because this platform has become a great way folks learn about new TV shows. The entertainment industry trends for 2018 suggest that it is not just technology. But it is power move from maker to spectators that is driving growth and change says, David Borshell.
the advances in the smartphones, video, and wireless technologies have ignited an explosion in the evolution of streaming services. And the streaming services are cultivating numerous of media and entertainment industry trends including:
and entertainment companies are looking to making their content different. Therefore, the virtual and augmented reality technologies will gain more attention because of their aptitude to augment storytelling.