Spree Product Recommendations

Transcript

1. Spree Product Recommendations (No data scientists required!) By David Jones Resolve Digital - @d_jones
2. Amazon’s sales jumped ~29% after adding recommendation features* *“Amazon's recommendation secret” http://tech.fortune.cnn.com/2012/07/30/amazon-5/ David Jones, @d_jones
3. Product Recommendations ✓ Better user experience ✓ More pages viewed per visitor ✓ Higher conversion rate ✓ Higher average order size ✓ Win-win for customers and store owners David Jones, @d_jones
4. The problem ⨯ Requires a solid understanding about machine learning ⨯ You need a data scientist to run it ⨯ Out of reach for small/medium sized stores David Jones, @d_jones
5. Prediction.IO ✓ Open Source ✓ Deploy yourself or instantly on Amazon’s Cloud ✓ Cheap to run (starts at $0.06/hr) ✓ Developer friendly API ✓ Easy to use admin UI David Jones, @d_jones
6. ratings product views orders David Jones, @d_jones
7. David Jones, @d_jones One important thing • Existing data is key: • Quality • Quantity • No existing data? Start logging data today, add recommendations later.
8. Deploy Server
9. David Jones, @d_jones
10. David Jones, @d_jones
11. David Jones, @d_jones
12. Ruby SDK
13. Thank you David Jones - @d_jones resolvedigital.com Talk to us about Spree Customizations