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Spree Product Recommendations

David Jones
February 26, 2014

Spree Product Recommendations

David Jones

February 26, 2014

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  1. Amazon’s sales jumped ~29% after adding recommendation features* *“Amazon's recommendation

    secret” http://tech.fortune.cnn.com/2012/07/30/amazon-5/ David Jones, @d_jones
  2. Product Recommendations ✓ Better user experience ✓ More pages viewed

    per visitor ✓ Higher conversion rate ✓ Higher average order size ✓ Win-win for customers and store owners David Jones, @d_jones
  3. The problem ⨯ Requires a solid understanding about machine learning

    ⨯ You need a data scientist to run it ⨯ Out of reach for small/medium sized stores David Jones, @d_jones
  4. Prediction.IO ✓ Open Source ✓ Deploy yourself or instantly on

    Amazon’s Cloud ✓ Cheap to run (starts at $0.06/hr) ✓ Developer friendly API ✓ Easy to use admin UI David Jones, @d_jones
  5. David Jones, @d_jones One important thing • Existing data is

    key: • Quality • Quantity • No existing data? Start logging data today, add recommendations later.