Peter Macinkovic is Head of SEO at Easygo, leading an award-winning team of 10 across Stake and Kick - the world's largest online casino and a globally-ranked streaming platform.
He works with headless tech stacks including Sanity, SvelteKit, and Next.js, building systems for schema, sitemaps, and crawlability across 15 languages.
Before Easygo, Peter spent years at Kiana Beauty mastering Shopify SEO, then worked on brands like JB Hi-Fi and T2 Tea at Innovate Online. He co-runs the Melbourne SEO Meetup and was a main stage speaker at Chiang Mai SEO Conference in 2025.
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