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Responsive Soapbox

janson
July 23, 2012

Responsive Soapbox

What is Responsive Design? What is it not? What are some of the common answers to responsive questions?

janson

July 23, 2012
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  1. Not a bolt-on“feature” RD is a shift in how you

    approach content. Adjust how you handle information architecture. Tailor the user experience.
  2. No New Syntax @media screen and (min-width: 32em) and (max-width:

    50em) { /* css rules */ } <link rel="stylesheet" media="screen and (min-width: 50em)" href="/style.css" />
  3. Not Device Speci c Adaptive, not targeted. What about the

    iPad 7”? What about the Nexus? What about Retina? What about netbooks? What about .........
  4. Is Focused on Core Content Scarce screen real estate forces

    you to prioritize content and workflow.
  5. Is Focused on Core Content “We agreed that this was

    the most important set of features and content for our customers and business—why should that change with more screen space?” http://www.lukew.com/ff/entry.asp?1117
  6. Is Content Out What is essential? When is it necessary?

    What can be improved for more robust devices?
  7. ... but not local! Just because a user is on

    a small device doesn’t mean they’re out and about. You can’t assume context .
  8. Is Organic & Collaborative Devices change, content changes, needs change.

    More moving parts necessitate better and tighter collaboration.
  9. Where to break? Design-centric, not device. If two columns begins

    to look good at 50ems but is too tight at 48ems... 50 is your breakpoint.
  10. How to layout the canvas? Layouts morph, shift, with a

    greater emphasis on hierarchy and semantics. Remember the canvas is horizontal as well as vertical!
  11. How do users navigate? Big blocks of navigation elements tend

    to intrude in small spaces, so how do we creatively keep content first without losing context?
  12. How to build it? Units should be proportional. A pixel

    isn't a pixel anymore (well, sorta, but not really). When we build a site’s harmony, we're building relationships.
  13. Responsive design really isn’t anything new. "It is the nature

    of the web to be flexible, and it should be our role as designers and developers to embrace this flexibility, and produce pages which, by being flexible, are accessible to all." ~ John Allsopp