Unbound_Concepts_Deck__December_2013.pdf

Transcript

1. Knowledge  is  Power.     Shared  Knowledge  is  Powerful.     2013    
2. “You’ve  got  to  sit  and  read  through  hundreds   of  books  to  make  good  selec@ons,”  said  Connie   AEanasio,  a  trade-­‐book  vendor,  “You  can’t  give   a  discount  of  over  30  percent  and  do  the  kind   of  work  we  did.”  
3. CONFIDENTIAL  –  Restricted  Distribu@on   PROBLEM:     3   The  educa@onal  market  needs  to  know  as  much   informa@on  as  possible  about  the  content  to  make   effec@ve  purchasing  decisions  for  effec@ve  instruc@on.     Publishers  and  content  providers  are  scrambling  to  meet   the  needs  of  the  educa@onal  market  to  sell  more  texts   and  digital  content  and  to  sell  them  more  efficiently.    
4. CONFIDENTIAL  –  Restricted  Distribu@on  
5. CONFIDENTIAL  –  Restricted  Distribu@on  
6. CONFIDENTIAL  –  Restricted  Distribu@on  
7. -­‐topic   -­‐pictures   -­‐repe@@on   -­‐recogni@on   -­‐vocabulary   -­‐characters   -­‐story  arc   -­‐dialog   -­‐knowledge   building   -­‐symbolism    
8. -­‐•  Reading  Level   •  Teacher  Feedback   •  Teaching  Skills   •  Content   •  Concepts   •  Themes    
9. Revenue  Model   Annual  Contract  that  includes  BookLeveler/API   for  digital  content  and  BookLeveler  Data.       Revenue  from  publishers  for  material   purchased  through  BookLeveler  &  Digital   Content.   Premium  Model  for  educators  to  access  data   and  books.     Data  from   Publishers   User  Data   &  Usage   High  Profit   Poten@al   Publishers   $150  per  book   Pay  per  click       secondary   SubscripCon        secondary  -­‐  $20   $31B   publishers   $30B   parents   $1B   teachers   Revenue  Source   Market  Size  
10. Tradi@onal  publishing  and  digital  content  markets  are  merging.     unbound  concepts  makes  this  merge  profitable.      
11. CompeCCon  –     Cheaper,  BeGer,  Faster  -­‐  added  value  &  features   Human  +   Computer   Science   ✔   Info  other  than   Reading  Level   ✔     COST   ✔     TEACHER   FEEDBACK    ✔     Accurate   ✔    
12. MS  in  Curriculum  &  Instruc@on   NYC  Dept.  of  Ed   Na@onal  Associa@on  of  Indep.  Schools    Savannah  Country  Day   Johns  Hopkins  University  CTY  –  Instructor  of  the  Year  Nom.   Indep.  Consultant     KaCe  Palencsar,  MS  –  CEO   Experienced  Team   Benjamin  Bengfort,  MS  -­‐  CTO   Jesse  English,  PhD  -­‐  CSO   PhD  Candidate  Computer  Science  UMBC,  MS   Computer  Science,  BS  Economics   Oxford  University  Press   Numerous  Start-­‐Ups         PhD  Computer  Science,  MS  Computer  Science,   BS  Mathema@cs   Google     Full-­‐Cme  copy-­‐editor,  markeCng  consultant,  and   funcConing  board  of  advisors.  
13. Freemium    Publishers   API   $300K  in  Seed   Investments   BookLeveler   Launched   Dr.  Jesse   English   Named  GE   Innovator   Socra@c  Labs   140%  growth   week  over   week   BookLeveler   Publisher  giving   outputs   First  Hire   Expanding  to   100,000  book   corpus  with  a   growth  rate  at   or  near  100   books  per  day.     AHEAD  of   dev   schedule   Focus:   Publishing     Contracts    Build    sales  and   marke@ng  team   10  content   partners  using   the  API   20,000  app   and/or   subscrip@on   users   2012   2013     Q1   2013   Q2   2013   Q3   2013   Q4                   2014   Milestones  &  TracCon      
14. Knowledge  is  Power.     Shared  Knowledge  is  Powerful.   Ka@e  Palencsar   412-­‐913-­‐5332   ka@e@unboundconcepts.com