Design thinking

Beginners introduction to design thinking. Understanding in depth, the concept of design thinking and it's application in building better products.

Transcript

1. DESIGN THINKING ONWUGHALU JOSH
2. WHAT IS DESIGN THINKING? Design thinking is often confused with visual design. Design is not what it looks like, and what it feels like, design is how it actually works. It's a uni niche ncocept which can be adapted in all areas of life. Design thinking is a methodology that designers use to brainstorm and solve complex problems related to designing and design engineering. It is also beneficial for designers to find innovative, desirable and never-thought-before solutions for customers and clients
3. THE KEY ELEMENTS FIND SIMPLICITY APPEALING PRODUCT CLIENT EXPERIENCE 01 02 03 04 03 USER REQUIREMENT INNOVATIVE SOLUTION
4. DIVERGENT THINKING CONVERGENT THINKING VS
5. DESIGN THINKING APPLIC ATION There is not one single process or toolkit that serves every single case. The five steps from Stanford Design School is a model that is broadly used and has proven its value. Design thinking finds its application across a variety of professions. From sports, education and research to business, management and design, design thinking is widely used by professionals around the globe.
6. PROCESS OF DESIGN THINKING EMPATHY DEFINE IDEATE PROTOTYPE TEST
7. 01 This step involves the process of analysis, the one which we discussed in the previous sections. There are a few points to be considered while interviewing the customer EMPATHY OBSERVE, ENGAGE & LISTEN
8. 02 The first step towards defining a problem is to find who the user is, what is his/her/their needs and then develop insights from the answers. Think of ‘How might we?’ DEFINE GENERATE COHERENT STATEMENT & QUESTIONS
9. Amplify the good Explore the opposite Question the Assumptions Identify the Unexpected Resources Create an Analogy Break the Problem into Pieces
10. 03 IDEATE In Ideate a design thinker is supposed to bring to the table as many ideas as possible. While brainstorming for ideas, it is not checked whether the idea is possible, feasible, and viable or not. The only task of thinkers is to think of as many ideas as possible for them.
11. 04 This step deals with building the ideas and checking for their feasibility to arrive at the final solution. This is the step in which three things are mainly taken care of. Creation of experience Getting feedback Iteration PROTOTYPE ITERATE YOUR SOLUTION & BUILD
12. 05 This is the phase where the final solution is tested on a full scale basis. The idea that seems the best according to the feedback of the customers and end users in the prototype phase will be executed. In this step, the design thinkers are supposed to be collaborative and agile. TEST EXECUTE, ITERATE
13. DESIGN THINKING IS PEOPLE C ENTERED, HIGHLY C REATIVE AND HANDS ON DIEGO MARTIN
14. THE APPLE' S C ASE STUDY
15. THANKS A LOT CAN I SAY... BY THOMAS WILSON KREATIVEJOSH
16. PLEASE DO A HOMEWORK BY RESEARCHING