UI ≠ UX

D5b4208d4ce0f1ee46964bb7545d7f01?s=47 Lulo
February 17, 2014

UI ≠ UX

Slides de mi conferencia de UX para Mejorandola [mini] Conferencia

D5b4208d4ce0f1ee46964bb7545d7f01?s=128

Lulo

February 17, 2014
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Transcript

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    La experiencia de usuario no se añade a un producto,

    un producto se diseña pensando en la experiencia de usuario
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    Preguntas que la interfaz debe resolver: ! Qué quiero lograr?

    Qué alternativas tengo para lograrlo? Que acción puedo hacer ahora mismo? Cómo lo hago? Qué pasó? Qué significa? He logrado mi objetivo?
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    How to UX sketch wireframe mockup prototype ideas features funcionality

    layout copy look&feel polish icons animation feature test
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    If you don’t know what the one purpose of the

    screen is, then get rid of the screen. ! If you think a screen has two primary purposes, you can probably break it into two screens. ! If something on the screen doesn’t support the one purpose, get rid of it. ! If the one purpose does not add to a positive user experience, then get rid of the screen. How to Wireframe
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    good copywriting is good design The way that you describe

    and label the product is just as important as the visual design
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    Copywriting is writing copy (text) for the purpose of advertising

    or marketing. The copy is meant to persuade someone to buy a product, communicate or influence their beliefs.
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    Pensar en experiencias completas ! Experiencia es la suma del

    sitio web, app, cuenta de twitter, email, un sticker, callcenter, face to face.
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