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Know Thy User... and Their Platform of Choice! ...

Meaghan Reinecke
December 16, 2013
38

Know Thy User... and Their Platform of Choice! User Experience in BYOD Reality

Know Thy User AND Their Platform of Choice!: User Experience in a BYOD Reality

As companies continue to adopt BYOD, understanding how to leverage the best of each mobile platform to maximize employee productivity is key. Consistency and personalization of the user experience to help users feel 'at home' on their device are two key factors. Achieving this balance requires both knowing your users AND the technologies. Join Macadamian's Senior Usability Specialist Meaghan Reinecke and BlackBerry's Wireless Application Architect Richard Balsewich as they explore enterprise-specific usability requirements, and enterprise applications use cases which leverage the power of the BlackBerry 10 platform and the BlackBerry Enterprise Server services.

Meaghan Reinecke

December 16, 2013
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Transcript

  1. Know Thy User… AND Their Platform of Choice! User Experience

    in a BYOD Reality Meaghan Reinecke, User Experience Strategist Macadamian Technologies and Richard Balsewich, Wireless Applications Architect BlackBerry
  2. Confidential 2013-12-16 4 What do users need to do? What

    experience do you want the user to have? this is where it starts! 4 2013-12-16 understand the experience
  3. Confidential 2013-12-16 10 10 2013-12-16 What does it look like?

    How does it work? kick-ass design! design the experience
  4. Validation How do we know if we’re getting it right?

    • Wireframes in ppt • Full-screen mode • Can simulate work-flow, approximate use case • Allows users to get a sense of what it would be like to accomplish tasks 11 2013-12-16 design the experience
  5. 14 2013-12-16 Now Where? Depends on who you ask: • 

    Executives •  Developers •  Industry •  Everyone!
  6. Remember BYOD Reality 15 2013-12-16 New Audience Brings New Rules!"

    Customers managing personal owned devices (BYOD) who are seeking the ability to securely manage corporate data on those devices. " Customers in industries that require the separation of work data from personal data, for both BYOD or Corporate provided devices.
  7. 17 2013-12-16 Introducing BlackBerry Enterprise Service 10 •  A Single

    Platform For Managing Mobile Devices −  Next Generation Enterprise Mobility Management (EMM) Solution from BlackBerry −  Mobile Device Management (MDM) of BlackBerry 10® devices, BlackBerry® OS smartphones, even iOS and Android™ devices −  Simplifies management for IT departments with a single console for managing the diversity of devices
  8. BYOD Connected 18 2013-12-16 BES 10 RIM Data Center 3101

    443 MS Exchange / IBM Traveler Enterprise Application Servers Corporate Network Internet AES 256 Encrypted Tunnel Push Services Proxy
  9. 21 2013-12-16 BlackBerry Enterprise Service 10 BlackBerry Management Studio BlackBerry

    Device Service BlackBerry PlayBook and BlackBerry 10 Universal Device Service iOS and Android BlackBerry Enterprise Server BlackBerry OS Unified platform for management of individual and company purchased BlackBerry, iOS and Android devices, from the global leader in enterprise mobility