Pundi X

State of Crypto Report

Transcript

1. STATE OF CYPTO REPORT 2018 A closer look at how consumers adopt cryptocurrency
2. Executive Summary Methodology Crypto purchasing behaviors Challenges ahead Overview
3. Executive Summary
4. Findings People would prefer buying cryptos to buying an iPhone X 69% of the participants agree that most people will be using Bitcoin / cryptocurrencies in the next 10 years. Around 60% of people think cryptos are Digital Money Almost half of the crypto buyers have Bitcoins/other cryptocurrencies for 6 months and above. Bitcoin, Litecoin, and Ethereum are top 3 known cryptocurrencies Cryptocurrency owners make frequent transactions 39 % of people consider buying other cryptocurrencies in the next 6 months. Top 3 factors when transacting cryptos: security, privacy, zero transaction cost Online exchange platforms are places where people consider buying their cryptos People want to use their cryptos for investment and making purchases
5. Methodology
6. Conducted by Pundi X, NEM, Stellar.org Data collection: From Dec 21, 2017 to Jan 2, 2018 Method: Opeepl mobile 'live sampling' technology Sample size: 3,000 Countries: ID, IN, JP, RU, UK, US Age: 18-59
7. Demographics Purchase Challenges Questionnaire Logic Age & gender Location Education Employment Financial status Understanding of cryptos Experience of purchasing cryptos Intention, preference, and frequency of crypto transaction Usage of the cryptos Why not buying crypto?
8. Gender and age 55% 45% 18-29 (40%) 30-44 (35%) 45-59 (25%)
9. Education and employment status No schooling completed (7.07%) High school graduate (40.40%) Vocational training (14.14%) Bachelor’s degree (24.24%) Master’s degree and above (14.14%) Employed for wages (42%) Self-employed (17%) A student (14%) Out of work and looking.. (8%) A homemaker (7%) Unable to work (5%) Out of work but not loo.. (3%) Military (2%) Retired (2%)
10. Which financial assets do you have? (Please select all that apply) Sample size: 3,000 Bank account Cash only A pre-paid card Bond / Stock Bitcoin or other cryptos 58% 36% 18% 10% 8% All 6 countries 0 10 20 30 40 50 60 8% of the respondents said that they have cryptos 12% 10% 7% 7% 6% 5%
11. Purchase
12. 69% agree that most people will be using Bitcoin / cryptocurrencies in the next 10 years. 74% 68% 66% 47% 45% 44%
13. What do you think Bitcoin (and other cryptocurrencies) is? Around 60% of people think cryptos are Digital Money 59% Digital Money I don't know 23% 8% 7% 3% Bank notes Game token Coin
14. 53% 53% 48% 44% 26% 47% of the owners have Bitcoins/other cryptocurrencies for 6 months and above. 54% Sample size: 301
15. Which cryptocurrencies do you know? (Please select all that apply) 75% 35% 30% 27% 21% 21% 20% 18% Bitcoin Bitcoin, Litecoin, and Ethereum are top 3 known cryptocurrencies Litecoin Ethereum Ripple Dash Dogecoin Other cryptocurrencies Stellar Sample size: 301
16. No transactions (15%) 1 (9%) 2-4 (38%) 5-10 (15%) 10+ (23%) 76% of the crypto owners made at least 2 transactions in the last 3 months Cryptocurrency owners make frequent transactions Sample size: 301
17. 39 % of people consider buying other cryptocurrencies in the next 6 months. Buy (39%) Not buy (61%) Security of payment Top 3 factors when transacting cryptos Zero transaction cost Privacy of payment Sample size: 1,650
18. 24% 14% 10% 9% 8% 8% 3% % 0 5 10 15 20 25 Where do you consider buying Bitcoin/other cryptocurrencies from? (Please select all that apply) Online exchange platforms are places where people consider buying their cryptos A physical store A bank A local online exchange platform An overseas online exchange platform Friends and family Mobile operators Others Sample size: 1,650
19. 35% 35% 27% 17% 16% 13% 11% 10% 10% 6% % 0 5 10 15 20 25 30 35 In what way do you use Bitcoin/cryptocurrencies? (Please select all that apply) People want to use their cryptos for investment and making purchases Investment / Trading Making purchases As a store of value Paying outstanding bills Selling goods or services Transferring funds locally Charity Donations Transferring funds abroad Online gambling Others Sample size: 1,650
20. If you have USD 1,000, which will you consider using the USD 1,000 for? 33% Saving the money in the bank People would prefer buying cryptos to buying an iPhone X Sample size: 2,996 Buying cryptocurrency 12% Investing in stock or bond 11% Donating to charity 6% A fancy Dinner 3% A VR headset A drone 1% 1% iPhone X 7%
21. What are the reasons that you don’t purchase/own Bitcoin/other cryptocurrencies? (Please select all that apply) % 0 5 10 15 20 25 The value of the Bitcoin is not stable I don’t know how to spend the cryptocurrencies I don't know what they are I don’t know how to buy it It’s not real money It’s illegal Others It is not as valuable as cash There’s no convenient way to buy it Challenges of buying cryptocurrency Sample size: 948
22. For more detail, please contact press@pundix.com