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Evolution of Data Infrastructure at Peak Games
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Serdar Sahin
May 07, 2016
Technology
240
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Evolution of Data Infrastructure at Peak Games
Serdar Sahin
May 07, 2016
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Transcript
Evolution of data Infrastructure @
Serdar Sahin
[email protected]
Head of Cloud & Big Data Services
Every 2 days we create as much information as we
did from the beginning of time up to 2003.
None
Some of our GAMES
70% 70% 150+ MOBILE USERS US REVENUES COUNTRIES 40% FEMALE
AUDIENCE 300m+ INSTALLS 300k+ CONCURRENT PLAYERS
Once upon a time
3,5 YEARS AGO
Behavioral analytics
Our ALTERNATIVES WERE… MPP COLUMNAR DATABASES Hadoop ecosystem In-memory
Why NOT Hadoop?
Large ecosystem Great for unstructured data Vendor agnostic Inexpensive for
complex requirements
Hadoop & Spark Ecosystem By amplab
THERE ARE Other SOLUTIONS FOR ANALYSING STRUCTURED DATA
None
CONSIDER THIS QUERY
SQL on Hadoop execution engines & redshift Benchmark https://amplab.cs.berkeley.edu/benchmark/ (Y
Axis: Seconds)
Our ALTERNATIVES WERE… MPP COLUMNAR DATABASES Hadoop ecosystem In-memory
COLUMNAR STORAGE
Row store vs Column store
RDS POSTGRES vs. redshift https://www.periscopedata.com/amazon-redshift-guide (Y Axis: Seconds)
CSTORE Some of column store engines/db
Consolidating the data sources
First event API
Value-added services
CRM
Push notifications EMAIL Facebook notifications Retargeting In-game messaging Dynamic packages
user_id duration_sec date 937493 937493 937493 143 663 1753 Sessions
(Events) user_id score date 937493 937493 937493 937493 937493 937493 856 924 195 266 311 241 Games (Events) user_id sessions_last_30_days games_last_7_days total_session_duration 937493 2 3 2559 01-04-2016 11:45:34 20-04-2016 20:16:23 03-05-2016 17:13:05 01-04-2016 11:46:45 20-04-2016 20:17:12 20-04-2016 20:21:55 03-05-2016 17:14:23 03-05-2016 17:18:12 03-05-2016 17:25:55 Current Date: 07-05-2016 Users (CRM)
Segmentation
None
None
Stats Events / day 1b+ write / sec Event API
20k+ write / sec VoltDB 100k+
Why do we try so hard ?
What’s next?
We are hiring ! serdar [at] peakgames.net