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Salesforce Marketing Cloud + Swrve
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Swrve
July 18, 2016
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Salesforce Marketing Cloud + Swrve
Swrve
July 18, 2016
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Transcript
SMS Deployments Legacy Web Social Real-time
Decisions 8B+ Predictive Marketing Daily Conversation! Native Mobile ~ 89% Engagement! ! þ WYSIWYG! þ Surveys! þ Video! þ Feedback! þ Purchase! þ Alerts! þ Real-time Optimization þ UI Flow! þ Look and Feel! þ Onboarding! þ Checkout! þ Offers/Pricing! þ Virtual Economy! 2-10x Swrve Push! Swrve Push þ Inbox! þ Geo-Location! þ Localization! þ Deep-linking! þ Trigger Native Conversation! Engagement Data Driven A/B Testing ~4x Improvements App Deployments 1000+ CTR ~ 5% Email Mobile Data and Analytics þ Attribution! þ Key Performance Indicators! þ Churn, Monetization! þ Bayesian Multi-variant testing ! þ Optimal time push! þ Predictive Lead Scoring! þ Churn, Conversion, Spend! Native Mobile ~ 34% Engagement! ! þ Pixel Perfect! þ Real-time! þ Deep-linking! þ Customizable! þ Behavioral triggering þ DMP! þ Loyalty! þ CRM! þ ESP! þ Marketing Automation! Integrations 20+ Out of the Box þ Real-time Geo-Fencing! þ GEO Targeting ! þ iBeacons! þ Integrated with segmentation! Orchestrated User Profile þ 360O view web, email and mobile! þ Always Live! Engagement þ = significant added functionality from Swrve! þ Deep Data and Analytics! þ End-to-end reporting! þ LTV, Engagement! þ Streaming! þ Mobile Centric! Orchestrating The Digital Customer Journey! Swrve extends Salesforce Marketing Cloud to Mobile! Native Interstitial Enhanced Landing Pages Location þ Mobile Integration! þ Enriched with mobile user profile! þ Mobile Integration! þ Enriched with mobile user profile! Integrations! þ Social listening! þ Social Campaign! Dev.! þ SMS Delivery Triggered by In App! þ Landing page for e-mail! þ Landing Page for In App Msg.! þ Custom Integrations! þ Data Services! þ Marketing Strategy! Pro Serve þ Push! þ Rich Push! þ App Inbox! þ Cross Channel Journeys! þ Analytics! þ Locations & Beacons(beta)! Core Push © 2016 Swrve Inc.