Starter Island - Competition Brief

www.starterisland.com

Transcript

1. 1 Ship, 5 Teams
   and 5 Days to Build
   Their Ideas
   in The Bahamas
   Competition Brief
   

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5. 5-Day Excursion to Exuma on Beacon Won
   4/5 Teams of Entrepreneurs
   -------
   20 Competitors
   4 Coaches
   2 Directors (Organizers)
   2 Photographers / Videographers + 4 GoPros
   1 Blogger
   1 Radio Personality
   Competition Breakdown
   

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6. Teams will plan and
   strategize on the boat
   during the course of the
   trip. Working together and
   collaborating to build their
   products and ideas.
   Activities
   

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7. Activities
   During the trip we will
   have frequent stops
   throughout the islands so
   they can practice their
   pitches, explore the islands
   and restore their creative
   energy along the trip.
   

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8. After the trip is completed we
   will make our way back to
   Nassau, dock at Green Parrot
   and teams will present their
   ideas in the finals to an
   audience and judges and the
   best team will be crowned
   winner.
   Activities
   

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9. Competitors
   Individuals with design, development or business skills who are passionate about starting a business and learning from
   the others. They will work in teams for five days and build their product and business to present to judges and audience.
   Coaches
   Coaches are individuals who have started companies still in the early and maturing stages of their ventures. They have
   knowledge or expertise in a technical field or entrepreneurial venture and will provide mentorship to the teams during
   the competition.
   Judges
   Judges will be individuals who are experienced with starting and maintaining their own businesses or ventures and have
   extensive knowledge on what it takes to build a business. They will judge on Finals Day (Aug 27th) at Green Parrot.
   Competition Profiles
   

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10. Starter Island will be challenging. Along with coming up with a new idea, you will also
    experience limitations on the sea.
    Even though wifi will be accessible on a few of the islands we will travel to, wifi will be
    sparse on the boat. Therefore, as a part of the competition each team and individual
    member will have a data allowance; a limited amount of data to work and complete
    their ideas while on the boat.
    Along with building their startup, the teams and individuals will be presented with
    challenges they must complete and win if they want more data to use for the
    competition.
    Competition Mechanics
    

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11. Competition Components
    Pioneer Explorer Nomad
    

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12. Component: Pioneer
    Pioneer
    Each Team Gets 5GB
    of Data for use during
    the trip
    Pioneers are first or among the earliest in any field of inquiry, enterprise, or
    progress. Along with experiencing a new journey, your team’s main goal is to
    be the Pioneer (or winner) of Starter Island. You will be creating something
    the world has never seen or experienced before in the form of an innovative
    and game changing idea.
    For the Pioneer component of the competition, each team will be responsible
    for building their business. They will be given a guideline of milestones they
    have to complete and submit as a baseline for a successful business structure.
    (Also, Points won from milestones will go toward post-competition prizes.)
    At the end of the trip, judges will vote on which team has the best idea and
    ultimately who will win Starter Island.
    

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13. Component: Explorer
    Explorer
    The winner of each
    challenge gets an
    additional 1GB of
    Data for use during
    the trip
    An explorer is a person who investigates the unknown. In the Explorer phase
    of the competition, you and your team will work together to complete
    challenges. The Explorer will comprise of 4 challenges throughout the trip.
    The winner of each challenge will get more data to work with during the trip.
    Along with completing these challenges, you will also be responsible for
    capturing your epic journey. Each team will be equipped with a GoPro from
    the crew. Each team will submit their most epic photo of the day, and these
    photos will be voted for on the web.
    The team with the most likes, shares & retweets at the end of each day will be
    awarded points; these additional points go toward obtaining more data to use
    during the competition.
    

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14. Component: Nomad
    Nomad
    Each Individual Gets 1GB of
    Personal Data for the Week
    Winner of Nomad
    challenges gets 100Mb of
    Personal Data
    Nomads are wise wanderers moving from one place to another. In their
    travels they acquire knowledge about the places they’ve been and the things
    they’ve seen. For this part of the competition, all competitors are nomads.
    During the competition you will be exposed to the traditions and culture of
    historic and modern Bahamas. Competitors will have to pay close attention
    because these questions will be asked in a trivia style format towards the end
    of the day to all competitors. Individuals who answer questions correctly will
    be awarded more data for personal use or for their team for the competition.
    

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15. Day Milestones Total Points for
    Completion
    Day 1 ● Startup Name
    ● Mission
    ● Vision
    ● Blog Post
    250 Points
    Day 2 ● Digital Presence (Website/Social Media)
    ● Questionnaire(s) for Research
    ● 15s Pitch (InstaPitch)
    ● Blog Post
    250 Points
    Day 3 ● Business Model
    ● Revenue Streams
    ● Financials
    ● Blog Post
    250 Points
    Day 4 ● Presentation
    ● Extended Pitch
    ● Minimum Viable Product (MVP)
    ● Blog Post
    250 Points
    Day 5 ● Final Pitch, Presentation and Prototypes 250 Points
    Pioneer
    Milestones
    

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16. Explorer
    Challenges
    *These are challenge for Starter Island 2015 and may change from year to year.
    Challenge Data / Points
    Awarded
    Bonfire 1GB
    -
    100 Points
    Diving for Conch 1GB
    -
    100 Points
    Capture The Flags 1GB
    -
    100 Points
    It Takes A Village 1GB
    -
    100 Points
    

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17. Sites For Competition
    Allen’s Cay Exuma
    Bahamas National Trust Land & Sea Park
    Staniel Cay
    Thunderball Cave & Grotto
    Corona Island & Norman’s Cay
    Warderick Wells
    Compass Cay
    

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18. Competition Day Structure
    ● Pioneer Challenge (Startup Development - majority of the day)
    ● Group Activities / Explorer Challenges
    ● Dinner | Review & Check-in | Nomad Challenges
    ● Milestone Submission
    ● Lights Out (Optional)
    

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19. How You Can Help
    

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20. Partnership Packages
    Package Includes
    Gold
    ($5,000 +)
    - Mention in Press Releases (Multiple)
    - Member On Judging Panel for Pitch Finals
    - Logo on Banner that will be on Beacon Won
    - Mention in live remote from Exuma
    - Logo and mention on all social media platforms, website (Large)
    - Listed as sponsors in newspaper articles
    Silver
    ($2,500)
    - Mention in Press Release
    - Listed as sponsor in newspapers
    - Logo on Banner that will be on Beacon Won
    - Logo and mention on all social media platforms, website (Medium)
    - Logo on Supercut Promotional Video Played at Pitch Finals
    Bronze
    ($1,000)
    - Mention In Press Release
    - Logo and mention on all social media platforms, website (small)
    - Mention at Pitch Finals
    In-Kind* - Mention In Press Release
    - Logo and mention on all social media platforms, website (small)
    *What it includes vary to the value of what is given.
    

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21. Fundraising - $17,000 (Projected) / $30,000 (Goal)
    Sponsorship - $12,000 (pledges, to date)
    Application Fees (20) - $5,000 ( confirmed, to date)
    Web
    10,886 Pageviews in total since Go-Live of application -
    (6/12/2015)
    46 Applications (25 Bahamian / 21 International) since Go-Live
    of application
    Video
    Last updated 7/27/2015
    Traction and Market Validation
    Social
    32,500+ Views since Go-Live of application ( 75% from Paid |
    25% from Organic ) on Facebook
    Starter Island Page - 229 Likes -- 530% Increase of followers
    first week since Go-Live of application on Facebook
    Starter Island Page -21 Followers - 280% Increase of followers
    since Go-Live of application on Twitter
    Print/PR
    ● Bahamas Weekly Web + Print
    ● Full Page Ad Spread
    ● ZNS Business News Spot
    ● Guardian Radio Spot
    

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22. Set Sail
    www.starterisland.com
    

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