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Tom Claus
December 07, 2012
Technology
5
190
Social Media
Social Media presentation at KHLim on 7 december 2013
Tom Claus
December 07, 2012
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Transcript
Social Media Tom Claus & Stijn Janssen - 7 december
2012
Tom Claus Technology Evangelist at Mobile Vikings twitter.com/tomclaus facebook.com/claustom flickr.com/tomclaus
instagram.com/tomclaus
Stijn Janssen Front-end Developer at Inventis twitter.com/stijnj facebook.com/stijnj flickr.com/stijnj instagram.com/stijnj
What do we call Social Media
None
None
Where ? What ?
I like coffee
I like coffee Branding, Likes, Populariteit Facebook
I am drinking #coffee
Sharing, Tips, Support I am drinking #coffee Twitter
I am good at drinking coffee
I am good at drinking coffee Positionionering, Recrutering Linked.in
Watch me as I drink coffee
Watch me as I drink coffee Sharing Youtube / Vimeo
/ Flickr
Here's a vintage photo of me drinking coffee
Here's a vintage photo of me drinking coffee Hipster Sharing
Instagram
I am a Google employee drinking coffee
I am a Google employee drinking coffee Google Employees Google+
Here is where I drink coffee
Here is where I drink coffee Discover, Share, Benefits Foursquare
/ VikingSpots
Branding
Cover photo
None
FB :: Coca Cola
FB: Livestrong
FB :: Ford Mustang
FB :: Starbucks
FB :: Subway
FB :: New York Times
BIG marketing budget
Global Pages / Local Content
None
Brand Page
Twitter: Studio Brussel
Twitter: Red Bull
Twitter: Porsche
Twitter: Nike+
Twitter: Coca Cola
Twitter: Audi
Support
Faster
Client 2 Client
Approachable
sales
None
None
Crisis Management
None
None
Tips
Targeting
Schedule
Less then 3 lines is much better
Images are better than words
The best moments
None
None
None
None
None
Stats
Social succeeding
Social failing
None
None
None
Not at all. Want to learn to know you... You
to ?
Cases
Contact Stijn Janssen Inventis @stijnj
[email protected]
Tom Claus Mobile Vikings
@tomclaus
[email protected]
0472 95 95 24 any questions?