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Michael Bloom - What They Say vs What They Do

Michael Bloom - What They Say vs What They Do

It’s often hard to spot the difference between what people say they want and what they actually do in practice. Sometimes an interview or a user test doesn’t give you the ability to see behaviours over time and in the real working environment. Journal studies can reveal these truths really well, so why don’t they get used more often? They are simple to set up, cost effective and give you rich insights, especially for audiences that can be hard to observe. In this presentation we’ll look at how journal studies could be a great addition to your regular research toolbox.

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March 18, 2021
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  1. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i
    i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be
    c ied ed b a he a i h a h i a i .
    www captionslive com au | captionslive outlook com |
    UX A a a
    D R a c Da 3
    F a , 19 Ma c 2021
    Ca ioned b : Hila Cadd

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  2. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i
    i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be
    c ied ed b a he a i h a h i a i .
    Page 20
    STEVE BATY: Oka . O ne e en e i f om Folk. Michael Bloom i he
    a eg di ec o a Folk. He'll be looking a a ac ical a of add e ing
    ome of he i e ha Vidhika ha j been alking h o gh. Michael,
    hello.
    MICHAEL BLOOM: Good mo ning.
    STEVE BATY: Thank fo joining.
    MICHAEL BLOOM: Plea e o be he e, hank o e e one fo li ening,
    ha a a e en a ion and i ' going o align e nicel i h ha I'm
    abo o alk abo .
    STEVE BATY: Wonde f l. When o ' e ead . O e o o .
    MICHAEL BLOOM: All igh . Le me do he famo ha e c een, gi e me
    a econd beca e I'm a man and I can' do o hing a once.
    STEVE BATY: Unde ood.
    MICHAEL BLOOM: Oka . Doe ha come ?
    STEVE BATY: I ha .
    MICHAEL BLOOM: And o can' ee all m no e in he backg o nd?
    STEVE BATY: No.
    MICHAEL BLOOM: So eah, I hink e' e in he igh head ace, ha

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  3. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i
    i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be
    c ied ed b a he a i h a h i a i .
    Page 21
    he a and ha he do i ac all going o ie in i h ha Vidhika
    j alked abo . Wha I'm going o do a li le bi i I'm going o ge a bi
    on m oa bo and alk abo jo nal die o dia die .
    A li le bi f om m e ce ion, he ge a bi nde ed. I an o
    alk abo hem, b ing hem o he f on of o mind. I' e go a ojec
    o alk h o gh in a o ill a e and b ing he idea of a jo nal d o
    ligh and al o ell o a li le bi abo ome of he mi ake e made on
    ha ojec . And l ima el I hink m goal i o ge a fe eo le o
    he e a lea con ide ing ing jo nal die a li le bi mo e and
    ma be o ing i in o o eg la e ea ch oolbo . So le ' ge in o i .
    So I o e o a off i h, he ojec . We began o king i h
    he A alian academ of cience and hei cience ed ca ion og am. If
    o ' e no a a e of he Academ of Science he ' e he eak bod . If
    o ' e a fello of ha o gani a ion, o ' e obabl a he innacle of
    ha e e field in cience ha migh be. B e' e o king i h he
    ed ca ion og am hich ha e o ce ac o STEM b e' e looking
    ecificall a he og am he ha e fo cience in ima chool fo
    eache . Some in e e ing con e in he ed ca ion he e i e' e
    nfo na el een a bi of a decline in e fo mance a o nd cience,
    ma h and ff a ell, b ob io l e e e foc ing j on cience.
    O e ime A alia' den a en' e fo ming a ell in ha , and ha '
    ela i e a a global le el al o.
    We had ha con e and hink abo he lo of commen a abo
    he f e o kfo ce a ell, and he nece a kill a o nd STEM, ha '
    a eall o ing kind of fac o , no j beca e e' e alking abo he
    f e of o o ng eo le b he na ional com e i i ene , and ha
    ha mean fo being able o do o k eall ell a a global age. And
    hen o ' e go hi ima connec ion og am ha he academ
    o . I ' al ead ed b o e h ee- a e of A alian ima chool

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  4. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i
    i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be
    c ied ed b a he a i h a h i a i .
    Page 22
    eache . I ' hel f l fo hem o each cience. If o ' e go ho e o
    hing ne o each o he , he e' a o ing ga he e. A eall im o an
    hing he e e dog, b clea l he e a oom fo im o emen . The
    belie ed ha a ell. The b ief ha he came o i h, he og am'
    20 o o ea old. We need o b ing i in o he mode n o ld. We need
    ha Digi al T an fo ma ion Agenc and e' e go no idea he e o a
    i h i . The h o he i ha o can d a o of he e o im le fac
    a hil eache a e ing he e e o ce he ' e no nece a il
    an fe ing in o be e eaching ac ice hich i eall he goal of i ,
    m ch mo e foc on eache and hei ac ice hich ho ld ge o o
    be e den o come .
    Wha e needed o do o e ea ch fi off a e an ed o kno
    mo e abo h eache do o don' and ho he migh ado hei
    ac ice , ho he ac all e hem in hei da o da .
    So e a ed off i h ome in e ie , j o if o like di o
    oe and ge in he ace of ha a eache ' o ld look like. And ha
    he eall old abo a , fi off, he e e e o en o admi ha
    he ha e a lo confidence in cience. So man of hem ha en' died,
    look a cience o e l ince he e e in ea 10 o ome hing like ha ,
    a o o ed o Engli h o n me ac , he ' e j no a comfo able and
    confiden ac all eaching cience. Al o in e e ingl , i doe n' ge a lo
    of ofe ional de elo men ime in he backg o nd. N me ac and
    li e ac a e al a he o o, he migh al e na e ea o ea fo a
    chool and a eache ' a en ion b he ' e he o o hing and ha '
    he e hei ofe ional de elo men end o foc .
    Yo ' e obabl hea d man ime ho eache lack ime. The ' e
    go o m ch on hei la e b o can imagine ho he ha e o eall
    he e o ce and hing he ' e ing in ha con e . The don'
    ha e he ime o e e e hing and nde and ha i i , he e i o

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  5. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i
    i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be
    c ied ed b a he a i h a h i a i .
    Page 23
    m ch o he e fo eache o be able o e, he eall ha e o kno
    and ha he ' e c e ing.
    Pa of ha en i onmen a ed o c ea e a ic e a o nd ha
    he ho gh he mo im o an hing ha e hem fo cce . Wha
    a he mo im o an a of hei job a all abo lanning. The
    alked abo ma ing o ha he had o do fo he ea ha had hei
    nice ann al ie of ha and hen he o ld each e e hing, b eak
    ha do n in o e m and in o eek. So he ha e e de ailed con c
    and a lo of ha a abo he A alian c ic l m hen he ha e o
    make e ha he deli e o he A alian c ic l m and he ma ch
    hei ac i i ie o ha he c ic l m o come a e going o be. The
    iden if he e o ce and con en and ga he i oge he . Yo obabl
    emembe eache alking a o nd i h hick folde of in -o and
    hing . Some of ha ill ha en . I ga e hem he c e fo
    e al a ing he den . Al o e a ha inci al and manage , he
    ha e o ign i off and i ' ed fo a di ing o e if need be.
    I ' a e im o an elemen and e en a lo of ime and he
    n acked i fo . Fo hem i a he f on of mind. I a he hing
    ha e needed o kno if e e e going o lea n abo eache and ho
    he a gh and a lied ac ice . No i ingl , he ima
    connec ion og am a de igned b e - eache and e en in
    collabo a ion i h ac icing eache a he ke de elo ing hing . So
    i ' no i ing ha hi mind e of lanning i o im o an , lanning
    i e e hing, eall a b il in o he a he e o ce e e f amed and
    ho he e e ed. So e kind of go ha . Ob io l I'm j gi ing o
    he na ho . Tha ' ha he old , ha ' ha he nde ood. We
    didn' eall nde and ho o h a diffe en ac ice o ld ac all be
    ado ed. Ho i a ac all ed and ho i a lied. So ha ' he e e
    decided o go and e a jo nal d . I'm going o come back a li le bi

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  6. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i
    i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be
    c ied ed b a he a i h a h i a i .
    Page 24
    la e o e lain e ac l ha a jo nal d i in ca e o ha en' ed
    one befo e.
    Af e he jo nal d , and ha he old abo lanning, e
    managed o ain a e diffe en ic e. I ' no i e a linea oce
    ha I o e lanning eem o dic a e hi eall nice c e, e'll
    go f om he e, e'll go bi b bi and o k h o gh i . Teache eall ha e
    a hole lo of a ian o deal i h. The ' e dealing i h li le eo le,
    he ' e no homogeno , he ' e go diffe en le el of being in i i i e.
    Some of hem can' i ill. The ' e go diffe en home li e , diffe en
    c l al backg o nd . On o of ha , o ' e al o go he loca ion of he
    chool ac all bea a eall in e e ing infl ence. If o ' e a a chool,
    fo e am le, ha ' in a mo e ag ic l al a ea , he e co ld be a bi of a
    comm ni di ide ha ed ca ion i no i e a al able, i ' mo e he
    doing, o k he land kind of hing. And ha eall ha an im ac . And
    hen o ' e go chool o on he coa and da o da o ic like
    en i onmen al im ac and hing .
    So he im ac of ha o ' e eaching o hem and he ele ance
    ha , i ' ele an o ha ' a o nd he kid da o da eall ha an
    im ac . Then o ' e con ending i h he ma h , he Engli h, o all
    ho e o he bjec and ha he migh n o e . Yo ' e go o ing
    ca ni al ha ake o o fo a da and di o hole le on lan.
    All of he e hing eall boil do n o a eache i eall ha ing o
    con an l na iga e and ada and hei job eall i abo c ea ing hi
    lea ning e e ience. So ome ime he alk abo , hem el e a
    lea ning e e ience de igne . So in ome a imila o ha a lo of
    do. B ha ' eall ha he hea and o l, and he eache , he e
    hei hea lie i being in he cla oom i h he den a ell.
    So i ' no o a ha he manage a ele b an mean .
    Ha ing e e hing lined ob io l ge o eall e a ed b i

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  7. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i
    i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be
    c ied ed b a he a i h a h i a i .
    Page 25
    a n' eall he hea of he job. Im o an l i a n' eall he e
    ac ice li e . When o ' e abo o go in o a cla oom and ddenl
    o ' e go a noi den o half o cla i a behind he le el of
    nde and o ho gh he migh be a , o ' e go o ada , ha '
    hen o ' e hinking abo ha o ' e go o do.
    So eeing hi hel ed o fli he conce . We had o fli fo he
    de ign, he idea ha ing an e laining ac ice f on a gi ing
    eache an e a hing o do, i o ld ake mo e ime, he o ld ki i
    and i a a bi emo ed f om he con e and e needed o foc on hi
    in he doing. When I'm he e and hinking abo i ha ' hen I need o
    ac ice. I need o ha e eall good beha io ha i hel me make
    deci ion in he momen . So ha a a eall ke hing and o can ee
    ha diffe ence he e f om ha he old f on , ha a eall
    im o an , e ha he ac all did and he e he needed o
    in eali .
    Thi i obabl he lide ha ela e o he e en a ion ha e' e
    j hea d and I'm going o do a e oo e ion of e laining ome of
    he imila hing , b e'll ha e all come ac o ho e i a ion he e
    eo le a ome hing, and hen he beha e and eac icall .
    Ob io l i ' an im o an and in e e ing hing a a e ea ch iece o
    dig in o ha . I lo e he e am le of o ing oll . Vo ing oll a e obabl
    cond c ed i h eo le ha ill ac all ick he hone a dinne ime
    and gi e a e on e. When i ge o elec ion da , he o come can be
    i e din o ha e e one a hinking.
    The im le fac i ha eo le ill ell o abo ho he an o
    be e cei ed, ho he hink he ' e being e cei ed, hei o n
    elf-image, he ill ell o ba ed on he iming and he con e and he
    mood and hing ha a e on hei mind and al o e co e ed off he fac
    ha o memo ie a e fla ed nfo na el . We j don' emembe

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  8. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i
    i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be
    c ied ed b a he a i h a h i a i .
    Page 26
    hing in e ac l he a hi he ha ened. I ' in e e ing ha a lo of
    he common de ign e ea ch me hod ha e e end o a k eo le
    ha he hink a a ce ain oin of ime. Some ime e im la e
    en i onmen o boo ha a bi , enhance he in i , b effec i el
    e' e emo ed f om he eali in he momen .
    Thi i he e jo nal die ha e a eall ni e and in e e ing
    ad an age, and I o e ome ime e can e hem a li le bi mo e
    han e ac all do. So le ' alk a li le bi mo e abo ho e. J o
    e' e all on he ame age, I o e, a echnical e lana ion. So a
    jo nal d , of en called a dia d a ell, he ' e a ali a i e and
    e al e ea ch me hodolog . The ba ic g i a ici an ill eco d
    hei o n beha io and ac i i ie and e e ience . Yo ' e no ac all
    he e i h hem. Yo e o e ion and he igge a o nd he
    ce ain o ic ha o ' e e ea ching and a ici an gene a e ome o
    of jo nal o dia en o e a e e iod of ime.
    To i in o in e e ing con e , le ' a o had o d eam
    e ea ch b dge , len of oom o go o he e and be he e he ac ion
    i he e o e ea ch a ici an a e. Yo can follo hem a o nd, a k
    hem e ion , ake no e da o da in hei dail life. The eali i do
    o eall hink he a ici an i going o beha e in he ame a he
    o ld hen he ' e alone? A jo nal d gi e o ha o o ni o
    eall be he e i ho ac all being he e. I ' ha kind of fl on he
    all e of momen . And i ' going o gi e o he ad an age of being
    able o minimi e he bia of ha o e he ho lde o back- ea d i e
    ob e a ion ha ha en o he i e.
    O iginall he e e - he a ed o a a of c l al obe and
    I hink he ' e ill ed a lo in ha a hen eo le o ld li e all end
    o a h ical dia o no ebook fo eo le o ake no e . O e ime he
    e ol ed o being en o like di o al came a o o he o of eco ding

    View Slide

  9. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i
    i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be
    c ied ed b a he a i h a h i a i .
    Page 27
    de ice , b no e' e in an en i onmen he e he majo i of eo le,
    he ' e go a ma hone in hei ocke , o e' e ca ing came a
    a o nd and e' e ed o filming o el e and alking o came a a
    ell. I ' no nece a il ome hing ha feel ncomfo able and o of
    he o dina fo o do. The ba ie o doing hi e ea ch ha d o ed
    ignifican l . I'll alk la e abo he digi al la fo m ha o migh need
    o accom an o . I ' all he e and eadil a ailable fo o . In ome
    a i can be efficien and eed . Imagine hen o ' e go o e
    and alk o lo of diffe en eo le, hi ha a lo mo e of, e i once,
    ge i o he e and off i goe . I'm im lif ing i a li le bi b i ' go a
    lo mo e of ha momen m o i . I ' al o going o be eall ea o cale.
    If o ' e go i e fo fi e eo le, o ' e go i e fo 50 eo le a
    ell. Which mean o can ge mo e igo o ob da a a ell.
    In a o ld ha igge ed me alking abo hi a bi mo e, in he
    o ld ha COVID ha c ea ed, a lo of lea n i obabl a lo of ideo
    confe encing hich j na all lo e engagemen , hi ill ill gi e o
    he abili o be an he e in A alia, I o e, fo ha ma e
    an he e in he o ld, and ge eall good engagemen i h ha o ' e
    looking a . I' e een i done eall cce f ll , j o name a fe
    e am le , looking a ea ing habi , looking a ca boo , o ld o
    belie e and ho he ' e ed, home finance a e a ing in o ho e
    di c ion ha ha en o nd he co ch o o nd he dinne able and
    e en an in e e ing one ha a done a o nd kid ' hea ing im lan and
    ho he eac o hing on hei head and hing like ha . And he e a e
    al o in e e ing d ha i can be done a o nd o o e , obabl in
    m e e ience a o nd ea lie o o e beca e o ge hi o o ni
    o ee ho ea il ome hing ge icked , ho i fi in o omeone' life
    and al o ha he mo al able a a e and he he he hing ha
    o ho gh o ld be mo al able a e he hing ha ge ed

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  10. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i
    i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be
    c ied ed b a he a i h a h i a i .
    Page 28
    e e i i el .
    So I'm going o dig a li le bi o in o ha . Wi h he eache
    d and h e cho e o do ha , emembe I alked a he beginning
    abo ha e e e looking o do a eall abo ado ion of ac ice .
    Thi i a long- e m goal. In ome a , if e had 12 mon h , ha o ld
    ha e been a e l io iece of e ea ch o be able o eall ee ho
    long i ake fo omeone o g ab on o ome hing o in o ac ice
    and a o b ild ome oficienc in i . We didn' ha e ha . A he ame
    ime e kne e co ldn' look a a ch hem doing a ingle a k o in
    one momen . We needed o nde and he beha io ha e needed o
    o k i h and a o nd and he habi , good o bad ha migh ge in he
    a of hing . We needed o nde and he en i onmen and ho i a
    infl encing hei deci ion . And e al o an ed o ee ha ha ened
    hen ome hing a ed fo he fi ime and again and again. So ha
    e had a bi mo e of a longi dinal e ec i e of ha ado ion migh
    need o look like o ho e migh need o o k i h i .
    Thi b ing o I o e he o mo o e f l ing edien ha
    jo nal die eall offe hich i con e and ime. The e o hing
    oge he eall gi e o ha o o ni o ge clo e and e onal in a
    a ha o can' do e en hen o ' e i ing he e alking o hem in
    hei en i onmen , a ching hem do ome hing. And i al o gi e o he
    o o ni o ee change and a e n ha ill ac all occ a ime
    goe on a ell.
    So if I dig in o ha a li le bi mo e, ge ing clo e and e onal,
    o ' e go - ge ing in o he con e , o ' e go a ici an ha a e,
    he ' e eco ding hei ho gh in he momen . I ill gi e o ha
    o o ni o ee ha hei li e eall look like and i o nd like a ill
    hing o a b o ge o ee eal ff going on. I ' no im la ed, i '
    li e and eali , beca e o ' e emo ed all ho e ba ie of omeone

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  11. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i
    i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be
    c ied ed b a he a i h a h i a i .
    Page 29
    a ching o . De ending on o d , o 'll ge eo le bmi ing
    ideo f om he ki chen, f om he ca , l ing in bed a nigh . I ' e eal
    and in ima e. In man a i emind me a lo , i i like a ching a
    eali TV ho . Yo 'll be ama ed a ho , fo me i e lain hen o ' e
    a ching eali TV ho , o onde h eo le a and do ome of
    he hing he a e doing. I ' eall ha o fo ge o ' e being a ched
    ba icall . E en ho gh i ' no na ional TV and o en in o he 'Big
    B o he ' ho e kno ing ha ha a he ca e, o lo e ha e ce ion.
    I ' ama ing ho ela ed eo le ge alking in o hei hone abo
    ome hing. Yo bill hi e onal em a h . Yo eall ge o kno
    hem i ho o en iall ha ing e e me hem. Yo can do in e ie o
    kick ome hing off, an e i in e ie b o he i e o eall ge o kno
    hem and o 'll obabl efe o hem b hei fi name a if o e e
    f iend and o e e he e in he momen i h hem.
    The e jo nal die eem o enco age almo hi en e of
    elf-di co e . I o e ha ' ha he g of a dia al a did, i ' a
    momen fo eflec ion and hinking abo o e e ience. When he ' e
    go he ime and ace o ac all eflec - hen I a ime and ace
    ob io l i hin he f ame o k ha o e fo hem - i ' eall
    eflec i e abo hei feeling , habi and beha io in a candid a .
    The econd a i hinking abo he en i onmen ha he ' e
    going o be in. En i onmen eall infl ence he deci ion and beha io
    and he ac ion ha eo le ake. And nde anding ho e condi ion
    eall can be a c i ical iece o eall nde anding h ce ain
    beha io a e ha ening and ha o ' e ac all eeing. Beca e if
    o ' e e na o and looking in a j a a ic la a k o ac ion o
    don' ea bi ha infl enced e ac l ha ome hing o ld ha en. I'm
    eall e, fo e am le, ha ine a e e din de ending on ho
    o ' e i h, he e o a e, ma be ha he em e a e of he oom i

    View Slide

  12. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i
    i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be
    c ied ed b a he a i h a h i a i .
    Page 30
    and I in end o kee doing mo e e ea ch in ha ace o make e of
    ha .
    B he e' al o a b nch of fac o a o nd en i onmen ha make
    ome of hem eall ha d o acce and ee ha ' ha ening. A fe
    e am le a a obabl e en come o e he la co le of da d ing
    he confe ence, heal h i a eall good one. The e' a lo of ime he e
    o ' e no going o be able o be i o he con l a ion ha '
    ha ening be een a a ien and a doc o . Being in he home, he e a e
    o man hing ha ha en in he home. The e a e im o an deci ion
    a I men ioned ha ha ened on he co ch, alking abo finance and
    he e a o nd ha . O omeone dealing i h hei bill and hei
    financial i a ion on a e b de k and ha ha look like. And hen
    he e a e e en hing like he e he e a e h ical ba ie like b ilding
    i e , afe conce n and ac al h ical con ain ha o ' e go o
    o k i h. Ge ing acce o ho e can be eall ha d no mall .
    The im o an oin i hen o ge he e and o ' e looked and
    nde ood he en i onmen ha ' going a o nd, i gi e o ha en e
    of he f ll ic e. And o eall feel like o ' e go all he iece ha fi
    a o nd and con ib ing o ome hing o o can make acc a e foc ed
    deci ion a o nd he beha io and he deci ion fo hem. I '
    a o nding o a ch he diffe ence of ha o ge .
    Wi h eache e e e able o nde and, I alked abo he ime
    con ain . We kne ha a a fac o , o i eall eem he
    io i i a ion ha come a a e l of ime con ain . I ' no j I
    need o kno ha a k o do fi and ha ' mo im o an . I ' a
    hole b nch of ff I'm no going o be able o do and ha ' he ff
    ha I' e go o ge h o gh, ab ol el ha e o and he e ge
    c a ed on he backb ne and nice o ha e.
    We a noi cla oom , deco a ed all , he eache i h hei

    View Slide

  13. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i
    i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be
    c ied ed b a he a i h a h i a i .
    Page 31
    me de k. Science e i men failing and eache ge ing e fl e ed
    i h ha , and e a inci al a ching in he backg o nd ing
    e e on eache a ell. All of ha ff had a bea ing on o d
    and he deci ion eo le e e making.
    I o e if o ' e con ide ing a jo nal d one of he c i ical
    hing o ' e going o ha e o con ide i he o of momen ha o ' e
    ca ing. Wha i i and hen i i . I ' a eall c i ical iece. I ' he
    o come ha o ' e going o be looking a in he end. I ' i e f n o
    ac all hink h o gh he e hing b hinking abo a e o ing o
    ca e ho gh and im e ion , do o an eflec ion on ha
    he ' e doing, ha he ' e hinking, do o an na a ion, b can al o
    be ef l, e en i h o e a a e, o ac all ge ho o . Pho o ha
    ca e hing o e ime and in eali i eall ef l and e en o nd
    ome ime can gi e o a eall din e ec i e of he en i onmen .
    Then in he hen o ' e go o con ide he befo e, d ing o af e .
    I i I'm j abo o do ome hing, i i li e all ca ing ome hing in
    he middle of he momen o i ha aigh af e a d , I an o eflec
    on and ell me abo ha ha ened and ha did and ho doe i make
    o feel.
    To ha in o con e , i can be ome hing like, do I an hem o
    ake ho o of ha ' in hei f idge oda o eco d and alk abo ha
    he ' e j cooked. Do I an hem o eflec on ho he ' e feeling j
    befo e he ge in o he ca and go ome he e o do I an a eco ding
    of he famil in an i . Yo can ee ho he income a e going o be e
    diffe en . I i be c ea i e i h i . The e' no hing ong i h hinking, i '
    ac all f n and in e e ing and e ci ing o look a ome of he ff.
    Al o, i ' go o be in e e ing fo hem. De ending on he leng h of
    hem, o ' e go o kee hem engaged and an ing o a ici a e in
    hi , e en ho gh he migh ha e incen i e and hing like ha . Tha '

    View Slide

  14. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i
    i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be
    c ied ed b a he a i h a h i a i .
    Page 32
    o job o do, b al o emembe , don' go o he o he e eme, don'
    make i oo ha d fo hem. Yo ' e go o go i h he ba ic le of kee i
    im le, o i ' effec i e and ea fo hem o do.
    Wha abo he o he - I alked abo ime a ell and hil i '
    no m all e cl i e o he idea of con e he e' hi eall in e e ing
    face ha eeing hing change o e ime eall hel o o he
    o e a ching ic e and ha ' eall ha ening. Yo co ld a k me ho I
    feel abo m finance in an in e ie , g ea , o 'll ge a good e on e,
    if o ' e going o a k me on a da abo m finance o ' e going o
    ge a e diffe en e on e o hen I' e go a la ge bill d e. I ' im le
    b eall effec i e o ha ing o ee he ame hing e ea ed i h ho e
    diffe en con e changing. Yo 'll ge o ee hing e ea ed. Habi
    eall fo m and i ' inning hen hen o ge o ee he habi o he
    a e n a o eme ge fo one a ici an and o a ch i and a o
    go aha, I can ee ho hing a e changing o a ing con i en . B
    hen o ' e go a ici an ha migh be e ched in all o e he
    co n , migh be in al e ban en i onmen and o a o ee
    ha a e n e ea , ha ' hen o kno o ' e go a co e h and
    ome hing o can bank on e being omeone' n ance, habi and
    o ine.
    I i in e e ing, hen o a ch ome hing ha become mo e
    familia o omeone, e eciall I alked abo o o e and ho he
    migh become almo e na all fl en in i o ho i migh a o ja
    i h ha he ' e doing e e da and e en o e ime i can ja
    inc ea ingl and ge f a ing. Tho e hing a e in al able o ge a ead
    on.
    I'll ell o a bi mo e abo he o o e a of he jo nal d
    e did. Thi i a na ho of ha e did. A I aid, he e eache '
    e o ce al ead e i ed. We e en' c ea ing ome hing f om c a ch.

    View Slide

  15. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i
    i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be
    c ied ed b a he a i h a h i a i .
    Page 33
    The e e in a PDF, no in a digi al fo ma . We c ea ed he fo ma in
    T ello, he e a a hole lo of he e, de ending on he bjec he e e
    alking abo . Thi a he cen al a and he igge fo eache . And
    e didn' make hi fo i o be in a f e a e. We hadn' de igned ha .
    We de igned i o be a ac ificial conce . To ee i and ee he e i
    failed. Pa e emembe e e e l ima el in e e ed in de elo ing hei
    ca aci and ge ing o ado ne ac ice . Wha e did do a
    ome ligh l ne hing in he e. The elemen ha I men ioned ha
    e e ge ing o e looked, no beca e he e e ab en , i a beca e of
    he a i a in ha lanning ha e, e b o gh hem fo a d.
    We b o gh he e ac ice elemen o beca e i a im o an e
    nde ood ho a eache ma o ma no e i and hen he migh
    in e ac i h i o if he ' e j igno ing i com le el , e en ho gh e
    i f on and cen e fo hem.
    To ome e en he o o e failed, he aid a en ion o i b
    didn' ado an hing ne . Tha a in al able fo o lea n he
    diffe ence of going oh, he e' ome hing I ho ld be doing, b I didn'
    ac all do an hing i h i .
    So a he e m og e ed e go o ee, o e had eache
    eco ding o came a af e he 'd j done ome le on , af e he 'd
    done a bi of lanning, all of ho e hing abo ha a ha ening,
    ha he e e doing, ha he e e ing, e al o had da a coming
    o o e co ld ee ha he clicked on, ha he acce ed mo e. We
    go o ee hi ie of ha he e e ing mo e hen he e e ing
    i . The e e e a b nch of hing ha go ed a he e beginning,
    hich a hi lanning ha e, hen he go lef behind, ne e go look
    a e e again. Then he e a he ff he had o check and eg la l
    looking a . Which ga e he en e he e he hea ac all a .
    Tha a he c i ical innacle fo o fli he mind e and ake a

    View Slide

  16. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i
    i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be
    c ied ed b a he a i h a h i a i .
    Page 34
    diffe en a h o ho hi a going o be achie ed. I a eall
    inc edible o a ch eo le ac o he co n effec i el ing ff in a
    e imila a e en ho gh hei en i onmen a d a icall diffe en .
    Wha ha e I done. Oka .
    So mi ake n mbe 1. Ba ed on ha d , e mi ed
    o o ni ie . We e hi d fo an en i e e m hich made eall
    logical en e o a he beginning. A e m i like a f ll c cle fo a
    eache , o ge o ee he beginning, he e - , going h o gh he
    hole oce and hen a ing he e m. B ha ' 10 eek . So i
    a a e long d , and i a oo long. We ggled o kee
    eache engaged. I a a e e i i e a k. The had a e of e ion
    he e e an e ing on he ideo and he e e going h o gh, b eall
    ggled and a of hi a hei en i onmen , he io i i a ion of ha
    he e e doing and he ime en i i i ie , all he eache e e keen and
    ol n ee ed o do hi beca e he e e keen o hel de elo a cience
    og am hich a effec i e, b he did lo e engagemen .
    So o need o hink abo ho long i i eall going o ake fo me
    o ee and ob e e e ea ed ac i i ie and beha io . And o ' e going o
    ha e o e o be g e . Yo ' e no going o kno e ac l . When
    migh o ee a e n a o eme ge. If o ' e d ing, eo le
    b hing hei ee h, fo e am le, o migh onl need a eek beca e i
    ha en ice a da .
    So e obabl go he be of o da a in he fi fe eek hich
    lead in o mi ake o mi ed o o ni n mbe o. We e e
    n he i ing eek b eek and ob e ing ha e e one a doing.
    Na all e a ing o ee hing and de elo ome h o he e . Wha
    e didn' do and hi migh ha e co ec ed mi ake n mbe one a ell,
    e had he o o ni o change he e ion . We co ld ha e a ked
    hem o e lain, ha o ld ha e hel ed o b ild ne de h and

    View Slide

  17. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i
    i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be
    c ied ed b a he a i h a h i a i .
    Page 35
    e ol e a fe e ion ma k in o mind ha e didn' nde and. And
    i obabl o ld ha e e-engaged he eache in a ne a a ell,
    beca e he had a ne e of hing o hink abo and eflec on fo .
    Yo migh o ef ll e a d ha ' long eno gh o o
    ha e o i e a ion of i . I o e if o ha e a o o e o heo
    migh be o da e he o o e and ge a econd hack a i . If o ' e
    al ead in fligh , i ' a al able o o ni , h no a k hem mo e and
    kee hem engaged and ge ha ne le el of de ail.
    I an ed o, I o e, I'm alking a a high le el and eall
    conce all , I'm going o gi e o o o ie f om o diffe en
    eache , o can ee f om ha I'm ing he e, ho i a ed o
    e en fo m eall ich e ona . I hink hi o ld be imila o ha Indi
    Yo ng alked abo on he fi da of he confe ence and ha he
    efe ed o a hinking le and ho e a ha . Yo 'll be able o ee
    he e ona eall i e clea l , i e ea h o gh e e al eache , b
    I'm going o gi e i o o alking abo one e on and e en he o
    ha e a nfold fo hem.
    Mee S an. Thi i n' ac all S an b he a fo i ac
    ea on . F om he o e S an a eall highl o gani ed. I a o
    im o an fo he o ha e e e hing ga he ed in one lace, nea l
    c ed i h a clea ie of he lan, ha ing ha eall ea il
    acce ible o he a highl im o an .
    She liked o in hing off. She a one of he eache ha had
    he folde e e hing in ed and labelled nicel . To S an, hi a
    eall he g idance and in c ion fo he e m. S an a eall ocal
    abo lacking in confidence he eall a hen i came o cience. So
    ha ing e e hing a he finge i made he feel comfo able. I '
    im o an he ed in he ali of ha he had he e beca e he
    didn' ha e he ime o e ie i and look a i all in ad ance. A he

    View Slide

  18. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i
    i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be
    c ied ed b a he a i h a h i a i .
    Page 36
    oceeded h o gh he e m he follo ed he lan clo el . She came back
    o ha T ello boa d and e ie ed he og e af e each le on . She
    icked bo e o make e e e hing had been co e ed. She liked o feel
    in con ol and he a oach a highl c ed. A o hink abo
    ha a ell, he o o i e a e a hen ambig i c e in, i a
    ncomfo able fo he .
    Thi idea of ha ing a ackage ead o go og am, he didn' ha e
    a end a lo of ime e a ing he elf a g ea fo he , e en ho gh e
    hadn' done m ch o ha e i ed befo e, he fel he al e inc ea e in
    ha . If he fo nd an ac i i o echni e in he e ha o ked eall ell,
    i en in o he men al lib a of hing ha o ld eall ell in he f e
    and hing he o ld ef e.
    Le ' look a Alice. Alice a a e diffe en kind of e onali
    e ona. She a fa mo e in i i i e a a eache and le in e e ed in
    kno ing e e hing he elf. I ' a li le diffe en ake on confidence
    beca e he a keen o e lo e he o ic along ide he den . She
    a mo in e e ed in ho he a going o each and ho he a
    going o ge he e and engage hem, a he han he con en i elf. Ho
    o ld he ac all e e ience he henomena of ligh and hado
    hich a ha he a eaching, a he han looking a he age and
    nde anding i . Cen al o he a oach a hi idea of di c ion,
    e en i h, I hink hi a g ade 2, di c ion and ha he ho gh and
    ge ing hem o f el ho gh and hinking and om each o he , a he
    han he doing i . She o ld e en e lo e angen , he o ld ge
    Google and e hing li e in he cla oom beca e he didn' kno
    he an e o he e ion. She a comfo able i h ha . A he mo ed
    h o gh he og am, i a im o an he had a em in he
    backg o nd o he fel a he a going h o gh, i ill had ome
    con c o i and ha he o ld ill ge o he end and he A alian

    View Slide

  19. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i
    i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be
    c ied ed b a he a i h a h i a i .
    Page 37
    c ic l m e i emen o ld be me . She ed in he jo ne and
    he condi ion fo lea ning and he al a e e imen i h ne
    ac i i ie , ne e e ed on ha o ked la ime.
    So o can ee ho e e ona , a I aid, he ' e e onal o ie
    ha e onl go beca e e a ched hi ideo nfold. And ha a
    o of he I hink fo e ona ha e ended coming i h. I a
    in e e ing he analog e a ed d a ing a he end, he fi e ona
    a a li le bi mo e like, if e hink abo an IKEA ki chen, he fi
    eache , I' e go hi o b o ace and I'll ake he ki chen ha '
    been b il and de igned, b I an o ick he handle ha ill o k fo
    me. Whe ea Alice a mo e abo I like he mod la em ha I can
    o k i h and b ild. I'll b ild i and fig e i o a bi mo e a I go. Yo
    can ee he ichne of in igh and he de a men of ho o a o
    nde and omeone, i ho ha ing me hem in e on.
    I o e o a a ing hi , I an o ickl go, ha a e
    he ci c m ance hen o migh e a jo nal d . Fi l o migh
    an o ee di e i of e e ience and lea n ho beha io and
    e ce ion e change. Ob e ing he e of a ici an allo o o
    ack ho diffe en e en momen and mood im ac deci ion . I can
    demon a e ho ickl he lea n, each o mo e abo c ome
    lo al o e ime o e o e habi ha go e n hei da - o-da li e ,
    a he han e lain ho he feel on a a ic la T e da . Yo migh an
    o kno abo ha mo i a e omeone o ac . De ending on he leng h
    of a jo nal d , o can ge a lo clo e o ho gh and ne on ha
    im ac in a momen . Wh do he be in ead of aking he ain. The
    kind of n ance ha can ickl fade f om o memo .
    Yo ' e c io abo mic o momen and he in e ac ion ha affec
    deci ion . If o an o kno ha he eo le o change like b ing
    a ho e o a ne ca . And kno ing abo beha io ha ha en

    View Slide

  20. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i
    i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be
    c ied ed b a he a i h a h i a i .
    Page 38
    o adicall , if o an o kno abo hen eo le li en o a dio
    con en o hen a en o abo hei child en, he e ac i i ie don'
    ha en on a ched le. The ' e no nece a il dail ac i i ie . So di ing
    in o hei life and ac all eeing hen he e hing ha en i going o be
    eall al able. La l , I' e alked abo i a bi , ha d o acce g o ,
    he e a e ome ha j h icall beca e of loca ion o he ' e no
    comfo able alking i h o , eenage a e a g ea e am le of ha
    he ' e e comfo able alking o a hone b no comfo able alking
    o o abo ce ain o ic .
    A I aid, ho e hing , he ' e eall ea o do. Ul ima el , a he
    end of he da , o ' e go o go h o gh ec i men and n he i , all
    o need i eco ding de ice , beca e mo eo le ha e he hone in
    hei ocke . Yo need a e of in c ion ha ill hel o f ame o
    e ea ch and he ha ing la fo m hich co ld be a im le a D o bo o
    he can load ha he ' e doing and o can acce i . The e a e ome
    mo e de ailed o e-b il la fo m ha ec i e e hing fo o . Yo
    can do i ba icall fo f ee and eall ick and ea . And I j eall
    an ed o einfo ce, ha o ge a he end i eall ich m l i media
    o . Yo ' e going o ha e he abili o fa -fo a d, a e, e ind,
    i ' all he e ca ed fo o . Tha ' going o hel o o o he
    a e n . The o he hing i he em a h o of a ching eal eo le a
    ell. Thi can hel hen o ' e b ilding a eel o he ge o nde and
    ho hei c ome a e. J o e ea ch finding , e en a ion, o 'll
    be able o b ild a em a h i h eo le, eal eo le alking abo ha i '
    like fo hem in eal life o e e ience he od c ha o ' e ing o
    e ea ch.
    So I o e ha ' eall i . I ho e I' e gi en o ome good food
    fo ho gh . Ul ima el I'm ho ing ha hi en e , jo nal die
    become a a of ome hing o 'll con ide a li le bi mo e in a COVID

    View Slide

  21. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i
    i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be
    c ied ed b a he a i h a h i a i .
    Page 39
    d i en o ld he e o can acce and ge clo e o eo le and i '
    ea . Yo can do hi eg la l i h diffe en die . Thank o .
    STEVE BATY: Tha a onde f l, Michael. Thank o . And ha ' a eall
    good dee di e in o ha o ic a ea. I can feel a li le in imida ing o di e
    in o ome hing like jo nal die , kno ing ho o e hem , make
    en e of ha o ' e ecei ed and kee hem on ack along he line.
    Ho ef ll eo le ill be m ch mo e ead o di e in o he o ic and make
    e of ha ool. Thank o e m ch.
    MICHAEL BLOOM: No oblem. Thank o .
    STEVE BATY: O ne e en a ion i going o look a ho o each and
    gain he of a dience ha a en' nece a il a o en o le ing
    eo le in a e migh like, Ka and Roland, hello, elcome.
    KATRINA RYL: Mo ning.
    ROLAND WIMBUSH: Mo ning.
    STEVE BATY: Lo el o ha e o bo h. Yo ideo i no on, Roland, o
    he ligh a e off.
    ROLAND WIMBUSH: Sho ld be on no .
    STEVE BATY: No eeing o .
    ROLAND WIMBUSH: No eeing me. Oka . I' e defini el go m ideo
    on. T again.

    View Slide