Upgrade to Pro — share decks privately, control downloads, hide ads and more …

Toronto WordPress Group - Roadmap 2013

January 26, 2013

Toronto WordPress Group - Roadmap 2013

Slides from the first Toronto WordPress Group meetup of 2013.


January 26, 2013


  1. HASHTAG #WPTO ON TWITTER Creating a Roadmap for 2013 Toronto

    WordPress Group – January 26, 2013 January 26 2013 Toronto WordPress Group
  2. HASHTAG #WPTO ON TWITTER Meetup Agenda 2:00pm – 2:30pm Room

    Setup 2:30pm – 3:00pm Introductions & Announcements 3:00pm – 3:45pm Breakout Groups 3:45pm – 4:15pm Sharing Ideas 4:15pm – 4:30pm Closing Remarks 4:30pm – 4:45pm Tidying the Room 5:00pm – 6:30pm Reservations @ Duke of Kent pub January 26 2013 Toronto WordPress Group
  3. HASHTAG #WPTO ON TWITTER Introductions & Announcements • Welcome &

    Introductions • Al Davis stepping down • More Group Control over the Meetup Page & Events • Meetup Group Sponsors & Membership Offers • Ladies Learning Code January 26 2013 Toronto WordPress Group
  4. HASHTAG #WPTO ON TWITTER Breakout Groups 3:00pm-3:45pm January 26 2013

    Toronto WordPress Group
  5. HASHTAG #WPTO ON TWITTER Sharing Ideas 3:45pm-4:15pm January 26 2013

    Toronto WordPress Group
  6. HASHTAG #WPTO ON TWITTER Ideas • Smaller sessions; series of

    sessions. Short presentations. • Performance & Security • Battles: Best framework? Best themes? Comparing options. • Happiness Bar / WordPress Clinic / Session prior to main meeting / separate events for troubleshooting and support. • Building sites live. (aka Working on production environments.) Make the best of a bad situation! • Hands-on sessions for users. • Speakers from big brand WordPress sites. How does it work? • How to incorporate ads / monetizing your site (MAKE MO MONEY) • Introduction to widgets. • Introduction to user experience and user interfaces (making a site user friendly) January 26 2013 Toronto WordPress Group
  7. HASHTAG #WPTO ON TWITTER Ideas Cont’d • Improving SEO. •

    Book Club – Reporting on books related to WordPress and websites. Showcasing good YouTube videos. • Social Events (joint events with WP GTA?) • Modern trends in design; intro to responsive. • Business card draws. (Consultations! And other good stuff.) • Choosing themes; choosing plugins. • Glossary session. “Speaking the WordPress language” • Platform Battles: Comparing WordPress against other CMSes. • “Stuff you didn’t know WordPress could do” • Panel discussions. January 26 2013 Toronto WordPress Group
  8. HASHTAG #WPTO ON TWITTER Ideas Cont’d #2 • WordPress Security:

    Securing; best practices; backups. • Events, Maps, Calendar Plugins, Membership Sites, Registrations • From Zero to 30: First Steps with WordPress • E-Commerce; landing pages; conversions; calls to action; tracking performance (analytics, goals, measurements); A/B testing • Launching your Website; get found (SEO?); Promotion; Advertising • Mobile & Responsive Sites • Moving an existing website to WordPress; moving a WordPress site from one host/platform to another. • RSS feeds; aggregators; curating content. January 26 2013 Toronto WordPress Group
  9. HASHTAG #WPTO ON TWITTER Ideas Cont’d #3 • “Pop Up”

    sessions – a number of presenters talking about a bigger topic, similar to a panel approach • Flow: Start with questions; have answers; go hands-on; (workshops) • Skill levels associated with meetups (Beginner/Intermediate/Advanced) • Choosing themes (premium); what theme clubs to join? How do you evaluate themes? • Choosing frameworks; how do you choose a good one? • What is WordPress good for? What is it not good for? (battle) • Open discussion around specific topics. January 26 2013 Toronto WordPress Group
  10. HASHTAG #WPTO ON TWITTER Ideas Cont’d #4 • Customizing WordPress

    without touching code. How sophisticated can you go without being a developer? How to go from design mockup to finished site? • Recommended Plugins for different categories (e-commerce; site performance; security; evaluating plugins) • Building an online business with WordPress (shopping carts; handling transactions/SSL; tracking conversions and performance, etc.) • Explaining different types of hosting. Wordpress.com vs shared hosts vs. managed hosts vs. dedicated hosts. • Communication: How does a client talk to a developer/designer? How does a developer/designer present WP solutions relevant to the client? Managing expectations as a service provider. Fighting scope creep. • Planning a Website/Strategy; what colours or design trends to follow. January 26 2013 Toronto WordPress Group
  11. HASHTAG #WPTO ON TWITTER Closing Remarks 4:15pm-4:30pm January 26 2013

    Toronto WordPress Group
  12. HASHTAG #WPTO ON TWITTER See you @ Duke of Kent!

    Across the street on Yonge! Reservations for 5pm under “Andy” or “Toronto WordPress Group” January 26 2013 Toronto WordPress Group