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davis_portfolio_12.04.02a.pdf

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May 01, 2012
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 davis_portfolio_12.04.02a.pdf

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x00xie

May 01, 2012

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  1. This document was curated to be viewed one page at-a-time

    (as opposed to scrolling) All set then? Good! Let’s Go! (press the “next” key or to advance) For optimal experience, please click this button on your PDF viewer first.*
  2. All Rights Reserved | © Jef Davis 2012 Information Architecture

    + User Experience Documentation TAIL USER EXPERIENCE DESIGN ARCHITECTURE INDUSTRIAL DESIGN HUMAN FACTORS SOUND DESIGN HUMAN-COMPUTER INTERACTION INFORMATION ARCHITECTURE VISUAL DESIGN INTERACTION DESIGN USABILITY TESTING CONTENT Perception Cognition Semiotics Behavioralism Psycho-Linguistics Information Architecture + User Experience Documentation Jef Davis
  3. Executive Summary......................................................... SCHOLASTIC Social Media, Education, Game Theory User-Flow: Social

    Engagement Rules................................. Data Model: Widget…..……..…………………………..……. Wire-Frame: Color-Based Finder......................................... MEDIALETS Real-Time Bidding Platform, Mobile Advertising Landscape Diagram: Digital Marketplace..……................... Process-Flow: RTB…..….……………….….…………..……. Wire-Frame: Plan Builder …………….….….………..……… BLOCKBUSTER Entertainment, Social, e-Commerce Wire-Frame: Movie Details Page…….................................. Wire-Frame: Queue …..………………….….…………..…… Wire-Frame: Cart ……………..……….….….………..……… Wire-Frame: Check-out Page…...…….….…………..……… Process Flow: Get-it...………………….….…………..……… CORCORAN Real Estate, Mobile, iPad, Social Media Wire-Frame: List/ Map-view……………………………..…… Wire-Frame: Photo-view….................................................. SCHOLASTIC EMS e-Reader, Bug-Reporting, Publishing Process-Flow: Order Management….................................. Process-Flow: Title Assignment………................................ Wire-Frame: Web Order Management................................. Wire-Frame: Title Assignment………................................... BRISTOL-MYERS SQUIBB Pharma, Finance, Gaming Personae………………..….................................................. Persona w/ Natural Language Data Mining…..................... Mobile Interaction Modeling…….......................................... Mobile Navigational Gestures….......................................... Mobile Interaction Toolset…..…........................................... Table of Contents 04 05 06 07 08 09 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 CLEARCHANNEL Mobile Entertainment, Social Wire-Frame: Home Page: Subscriber.................................. Wire-Frame: Home Page: Unauthenticated......................... Wire-Frame: Collections: Subscriber…................................ Wire-Frame: Artists Page: Searched: Subscriber…............ Wire-Frame: Artists Page: Album........................................ PROCTOR & GAMBLE Consumer, Pharma, Facebook App Sketches: Ideation………….………….................................. Sketches: Ideation………….………….................................. BAILEY’S Online Multi-User Gaming, Consumer, Social Wireframe: Sweepstakes……………................................... User Flow: Registration……………….................................. SCIENCE CHICAGO Academia, Social Site Map………………..….................................................... Wire-Frame: Calendar-Based Navigation….…………..…… Mental Model……………….................................................. NATURA Health & Beauty, Social, e-Commerce Site Map w/ Ecommerce Logic..………............................... Wire-Frame: Registration……….……….….……….…..…… Wire-Frame: Product Description Page..……….…...……… Wire-Frame: Check-out Page…………….…………..……… MCDONALDS ASIA PACIFIC Mobile, e-Commerce User-Flow: Systemic View................................................... Wire-Frames: Shopping Carts..………….……………..……. SAMSUNG Mobile Devices, Fucking Awesomeness The Loop: Show………..….................................................. The Loop: Trek..………..….................................................. The Loop: Game………..….................................................. The Loop: Flight.………..….................................................. The Loop: Home………..….................................................. Revision History............................................................... 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 맥도날드
  4. This document illustrates SOME of the more typical Information Architecture

    + User Experience Documentation capabilities that I deliver for my clients. FULL UCD DELIVERABLES INCLUDE: • Competitive Analysis Matrices • Concept Model Development • Content Audits • Functional Specs • Gap Analysis • Global IA, UX, IxD Solutions • IA, UX, IxD Guidelines Development • Information Architectures/ Site Maps • Persona Development • Primary and Secondary User Research (Card Sorts, Nomenclature Testing, Usability Testing) • Site Heuristics Review and Analysis • User Scenarios/ Process Flows • Wire Frames This is a working document used to capture general Interaction Design, Information Architecture, Information + Structural Design issues. Not all work requires the exact same spatial needs so page layout parameters are determined on an individual-basis. Content is for placement only. Executive Summary User Decision Point For more information about this document please contact: Jef Davis: Experience Architect, Extraordinaire e. [email protected] | preferred contact method m. +1. 347. 609. 5751 (email first)
  5. Annotations Recommendations Finding and Friending Explore: Browsing the Urule “Universe”,

    seeing a profile the user likes, knows or simply identifies with; can click add to friends, add to favorites, send a message. Recommended (people you may know, people most like you): Friends of friends, other people at school, girl scouts, soccer team, rocket club, etcetera; can click add to friends, add to favorites, send a message. Featured: Users who are pushed to the front door of the site and are “featured” - a social reward for actively engaging with the community, earning points, contributing, et cetera; can click add to friends, add to favorites, send a message. Search: Users can search the site by typing the name (handle) of a user they may know into a search field. Auto-suggest will render results that may be known to the user. Invitation: Users can choose to be notified with an email as well as a notification on the their space; can click add to friends, add to favorites, send a message. Accepting - Add a friend, and she shows up automatically on your friend list. - You can now receive updates on the befriended user's activity (following) but can't directly message that user yet. - Upon addition as friend, a message is sent to the befriended user alerting her to the fact that she was added to your friend list. She has two options: - add you as a friend to her own list - opt to be removed from your friend list ("I'm not really his friend!") Users can be notified directly on the URule site once user is logged in. She can see who’s new, who recently visited her page, who stole any of her objects, who left a message for her, and other users who have requested friendship from her. She sees a photo of the user issuing the request, a link to their URule page, a standard invitation request copy or a personalized version written by the user issuing the request. She may accept imply clicking on ACCEPT. Once she has clicked on the accept button, she receives notification that she is now friends with the requester. The user requesting friendship receives notification that her friendship request has been accepted. Both users now have all access privileges associated with “Friend” status. Declining A user may decline a friendship request simply by clicking the DECLINE button. Up clicking the decline button, the user gets confirmation that the friendship request has been declined and no personal information has been shared with the person requesting friendship. No message is sent to the requester alerting them that the request has been declined. From the requesters POV, all they see in their friends requested list is a status message reading “pending.” another issue request may not be issued. The user requesting the friendship will have explicitly granted the person whose friendship they have requested full access to their profile until the offer has been declined. De-Friending - If your are on a friend’s list and she is on your list, you two can now exchange messages - At any time, you can remove a friend from your list - At any time, you can also remove yourself from another user's friend list - though that action has to be taken from the offending user's profile page - If you remove yourself from a former friend's list, she does not receive a notification. Rather, you just disappear. The user may select REMOVE and when they select the remove button, a dialogue window asking them to confirm if they would like to proceed. Options are simply DELETE (YES) and CANCEL (NO). A confirmation window confirms the user had been de-friended. The user who has been de-friended is not notified and her access privileges associated with friendship are revoked. She no longer appears in the user’s friend list. If friendship is requested after being de-friended, the same rules apply as above – the request will remain in pending status until accepted. The user who has received a friend request may decide to keep the request in history so that they may accept the request at a later time should they decide to do so. A deleted request is never identified as such nor is any information regarding requests being received or read. Requests only have 2 states: accepted and pending. Online Now | Recent | Linked To Me | Invite | Find your friends 1 2 3 4 5 My People Other People & Other People’s People W00kie Message | Add Friend W00kie has been added to your Friends List and a friend request has been sent to W00kie. She will receive it the next time she logs in. Go to Friends List now? Chako has requested to be added to your friend list. 2 friends in common You are now friends with Chako. Chako’s request has been declined. She will not be informed of this. Chako has been blocked. She will not be informed of this. You can unblock her at anytime. Chako Accept Decline Message Block Send a message to: Chako From: W00kie Chako To: Message: Hey, Chako… this is W00kie; you look familiar - how do we know each other? Invites will be sent in English (US) View All Invites Send a message to: Chako Find your friends on Urule Type in your friend’s user name Find your friends on Urule Email Address: I confirm that I would like to provide URule access to my Contacts. You can then select which contacts to invite as friends. Or find friends by their email addresses Your Name 13+ years and older Email Find Non-disclosure Find X Are you sure you want to remove Chako from your friends list? She will not be informed of this. This cannot be undone. Chako has been removed from your friends list. She was not informed of this. Chako Message | 45 Friends W00kie Message | 24 Friends Invite your friends to join the fun on URule From: Jef Davis <[email protected]> Type in your friend’s email address To: Message: Optional Invites will be sent in English (US) View All Invites Find your friends on Urule Type in your friend’s user name Your Friends (44) All 1 View... Online Now Recent Linked To Me All My Friends Friendship Request / Recommended Standard -13 years and under Highlights: - Add a friend, and she shows up automatically on your friend list. - A user may decline a friendship request simply by clicking the DECLINE button. - At any time, you can remove a friend from your list. TBD: Access Control Lists At some point in the future we may include ACLs to permit a more granular level of control over what specific degree of access a user may bestow up someone who has been friended. © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 5 of 50 Client Scholastic Project URule Page Friending URule: Social Engagement Modeling “Friending” Process Flow (Exploded View) X X X X X X X X X X X X @urule.com SEND CANCEL GO YEP! NAH DELETE CANCEL SEND CANCEL GO FIND FRIENDS GO
  6. WIDGETS UI MESSAGES Are composed of May have Are composed

    of METADATA ASSETS Are composed of CONTENT FEED ACTIONS SWF DESIGN SWF DISPLAY SWF Design mode assets (SWF) Actions assets (SWF) Locked features are built into the design-mode SWF Messages are generated through the following activities on URule: - Someone steals your widget - Someone gives you a widget - Someone takes an action on your widget Properties of widgets are managed by the design-mode SWF for widgets. Property Definitions UI properties Property Name Default when served in db Assets Property Name Default Metadata Property Name Default Messages Property Name Default Urule: Data Model Widget Model Binary set to 1 if widget is currently in user’s stash Binary set to 1 if widget is currently on user’s profile Records the position of the widget in the user’s profile in X-Y coordinates. Records the Z-layer position of the widget on the profile. Records the number of messages associated with the widget. The average color value. Used for searching by color. If the widget is stolen from another user, the user ID of the person from whom the widget was stolen appears there. If the widget is visible to another user, this is set to 1. Actions are interactions that other users can have with your widget. Display-mode is what the other users see when they view my widgets on my profile. If the widget has content (i.e. is more than just decorative), then the content feeds are listed here. ID of the widget as stored in the database. Name of the widget (visible to users). Category (or categories) related to this asset (used by the personality index). Weights assigned to the category relationships (used by the personality index). Number of points required to get this widget. Date widget was created. Keywords and phrases that describe the widget (used by search). If the widget is featured, this will be set to 1. Featured items receive preferred treatment. If the widget is sponsored, the ID of the sponsoring organization appears here. If the widget is active, this is set to 1. Active objects are visible on the front-end. Date the widget was deployed (or will be deployed in the future). Date the object expires. If no expiration date, this field is blank. ID of the message, as stored in the database. ID of the user who sent the widget. Date the message was sent. The actual image asset; could be a GIF, PNG, or JPG. If the widget has a locked feature, this is set to 1. Built into design-mode. If the widget has a locked feature price, this is set to 1. Built into design-mode. If the widget has an interaction mode, this is set to 1. Contain animations or applets of varying degrees of interactivity and function. General-purpose specification for creating custom markup languages. Is currently in your stash Is currently on your profile X-Y position Z-index Messages Average color (HEX) Stolen from Is visible to visitors Has actions Has design mode Has content feed Message ID Sender ID Date sent Widget ID Widget name Categories Has actions Weights Price points Date created Tags Featured Sponsor ID Active Deploy date Expiry date Has locked feature Locked feature price Is currently in your stash Is currently on your profile X-Y position Z-index Messages Average color (HEX) Stolen from Is visible to visitors Has actions Has display mode Has content feed 0 0 0.0 0 0 0 Image (JPG, GIF, PNG) SWF XML Message ID Sender ID Date sent Has content feed Has design mode Has display mode Has actions Content feed (XML) External feed (XML) Display mode assets (SWF) Trigger Widget ID Widget name Categories Weights Price/ points Date created Tags Featured Sponsor ID Active Deploy date Expiry date auto Evenly distributed 0 timestamp 0 0 0 timestamp timestamp Has locked feature Locked feature price Has actions Design-mode is what the other users see when they interact with their widgets in design- mode. Has design mode 000 0 0 0.0 0 0 0 auto Evenly distributed 0 timestamp 0 0 0 timestamp timestamp © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis / Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 6 of 50 Client Scholastic Project URule Social Network Page Widget Data Model Conformance Design Goals Requirements Widget Resource Packaging Packaging Format MIME Type File Extension Internal Abstract Structure Reserved Resources and Directory Names Addressing Scheme Multilingual Resource Names Localization Guidelines Automatic Localization Device Independence Delivery Data Compression Configuration Document Format and Schema Widget Metadata Authorship and Widget Metadata Copyright Notice and License Metadata Visual Rendering Dimensions Declarative Bootstrap Automated Bootstrap Iconic Representations Configuration Parameters Security Declarations Configuration Document Independence Scripting Interfaces Instantiated Widget API Web IDL Definitions Configuring Runtime Properties Storage of Instance Specific Preferences Widget State Change Events Network State Change Events Modal Priority Device Specific APIs and Services XMLHttpRequest Cross-Widget Communication Icon API Configuration Document Data Open Default System Web Browser User Interface Language Language Accessibility User Agents Automatic Updates Multiple Widget Instances Persistent Storage of Preferences Runtime Security Exceptions Security and Digital Signatures Digital Signatures Multiple Signatures and Certificate Chains Signature Document Independence Support for Multiple Message Digest Algorithms Support for Multiple Signature Algorithms Key Lengths Key Usage Extension Inclusion of Revocation Information Default Security Policy Widget Black/White Listing YES! Basically, what you’re looking at is a way more sophisticated version of
  7. URule: Universe Color Browsing Wire-frame Konnichiwa, Sachi! 1250 points |

    3 messages profile universe uplay news your universe » find friends EXPLORE BY COLOR In the explore by color section, the user is presented with a color-spectrum bar above a results area. By dragging the slider to the left or right, the user is able to explore her friends or the universe via color. The system captures and organizes user-profiles according to a cumulative color capture of each profile that is stored and referenced in a color look-up table. When the user explores her friends or universe using the color exploration tool, she selects the slider and begins dragging it. The slider’s default location is in the center of the color-spectrum bar. Results are not processed until the slider is activated so that there are no default results associated with the center of the spectrum. As the slider is activated, the system immediately begins to dynamically update the results area accordingly. The results are presented in the area just below the bar and the reveals are liquid in their “flow”, with newer results “flowing” from the source where the slider is currently indicating on the color-spectrum bar. The resulting “flow” is color-mapped exactly (as long as there is significant results) as the slider’s path on the color-spectrum bar. The results here are represented in such a way as to suggest the “liquidity” of the flow. If the user – as is inevitable – goes back over a section of the color-spectrum, the results - yellow, for example - would simply re-orient from wherever their current location in the results flow is to the “source”. This prevents multiple identical results. There is a re-set button so that the user may clear the results space and begin afresh. Clicking on the refresh button re-orients the slider head to the default center again (white). Perhaps at some point down the road, we may consider using a dual-headed slider so that the user may seek results within a particular range of the color-spectrum – all results between blue and yellow, for example. This is probably over-kill and could actually be achieved with the single-headed slider, anyway. Search/Browse Interaction Models Considered Etsy: Time Machine 2 (http://www.etsy.com/time_machine2.php) Etsy: Who Hearts This Shop? (http://www.etsy.com/ hearts_me.php?listing_id=17190980) Amazon WindowShop “What One Word Describes Your Current State of Mind?” (NYTimes interactive graphic) Mii Parade (Wii) iTunes cover flow and album browser Aiko Hiragana 2450 points About Me My Friends Comments for Me Find Friends Use our amazing search tools to find old and new friends on URule Explore with Colors Search for URule profiles by color – just click a spot on the rainbow and start browsing! My Friends URule Universe Newest Friends Newest Comments Sakura Sato Keiko Endo Misaki Yoko Riko Yamanashi Leave a Comment Aiko must add you as a friend before you can leave a comment. Misaki Yoko Thanks for the add! :D Manami Hiro I saw that on her Samsung Loop. Kawai! Yesterday, 18.00h 2 day ago: 15:13h Keiko Endo Check out Mayumi’s link: Dir En Grey 3 days ago: 19:22h Aiko Hiragana 2450 pts Last login: June 9, 2011 54 friends X Most Like Me | Least Like Me | Color-Finder | Sticker-Finder Type URule username © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 7 of 50 Client Scholastic Project URule Page Color_Surfing POST IT Add As Friend VISIT RESET GO ? see more Annotations
  8. ? NO YES TRAFFIC SHEET Key for Datatypes Email Verbal

    Data Feedback Rejected DOCUMENTATION STAGE II: Development STAGE III: Trafficking © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 8 of 50 Client Medialets Project Campaign Flow Page Overview - Gathering information - Reviewing information/Competitve Differentiation - Early Stage Media Plan with client for review - Client Provided feedback on early stage media plan - Incorporating client revisions + gathering additional information - Revised, late-stage plan with client for review - Client Sign-off on plan - Finalizing buys with vendors - IO(s) signed MOBILE NETWORK PLATFORMS DELIVERY METHODS DISPLAY ENVIRONMENTS AD FORMATS FEATURES Medialets Marketplace Manager External Agency Hayley! RFP Account Executive MARKETPLACE MEDIA PUBLICATIONS Media Pub Reps ? Infrastructure of the Campaign Document Evolution Proposal I Document Evolution Plan II - Campaign Live Document Evolution Traffic Sheet III Media Proposal - Campaign Goals? - Target Audience(s)? - Target Platform(s)? - Budget Allocation? - Success Metrics? MOBILE NETWORK PLATFORMS Android iOS (iPad) iOS (iPhone) DELIVERY METHODS NA or WAW w/ Medialets SDK NA or WAW w/ 3rd Party SDK NA or WAW w/ no SDK WA or WS DISPLAY ENVIRONMENTS Medialets Rich Ad Video MRAID Static 3rd Party Rich Ad (MCAPI) AD FORMATS Medialets Blueprint™ Medialets Adaptables Medialets Banner Medialets Expandables Medialets Interstitials FEATURES Accelerometer (Shake, Tilt, Etc) App Download Audio Click to Call Data Collection Drawable Ad Embedded Browser Image Gallery In-App Shopping Bag Quizzes and Games SMS Social Media Store Location Survey Tap to iTunes (or Music Store) Tap to Shop or Buy Touch Transparent Overlay Vibrate Video - Kick-off Call - Translating Client Needs - Analytics - Optimization Recommendations - Final Reports 14 ADOPS 8 ADOPS PROPOSAL CREATION Only Mockup Deck is Needed Have sufficient info to proceed? Copy deck needed? YES NO Producer Assigns Copy Deck Deliverable to Copywriter YES CD+AD approve copy deck? Producer Assigns Mockup Deliverable to Art Director CD+AD approve mockup deck? NO NO YES Producer Mock Process CAMPAIGN APPROVED AND PURCHASED MEDIA & CREATIVE Development KICKOFF Creative Process Copywriter collaborates with AD + CD to compose Copy Deck Creative Process Art Director collaborates with Copywriter and CD to compose Mockup Deck 100% DEVELOPMENT DESIGN CONCEPT 75% 50% 25% 0% 100% 75% 50% 25% 0% 100% 75% 50% 25% 0% CLIENT APPROVAL 11 LEVEL OF ENGAGEMENT LEVEL OF ENGAGEMENT LEVEL OF ENGAGEMENT CREATIVE INVOLVEMENT Level Of Engagement 10 ? ? ? YES NO NO NO ? YES NO FEEDBACK LOOP CLIENT APPROVAL ? YES NO FEEDBACK LOOP CLIENT APPROVAL ? YES NO FEEDBACK LOOP Off-The-Shelf Creative Builder 12 13 CREATIVE QA QA APPROVAL ? NO ? NO YES Annotations 1 2 3 4 5 7 8 9 10 Producer Delivers Creative Assets to Campaign Manager PRODUCER YES APPROVED PROPOSAL TO: HAYLEY Campaign Manager Delivers Media Specs to Producer YES 9 APPROVED PLAN FROM HAYLEY TO CAMPAIGN MANAGER MEDIA SPECS internal external QA APPROVAL Reviews & Approvals EXECUTING THIS? EXECUTING THIS? EXECUTING THIS? A B STAGE IV: Live Reporting - Live Reporting Document Evolution Traffic Sheet IV Campaign Manager 16 PROPOSAL SETS UP REPORTS TO SEND TO AE Purchased Plan APPROVED PLAN FROM AGENCY TO HAYLEY ü ADOPS QA 15 REPORTS CAMPAIGN MANAGER TRAFFIC SHEET ü APPROVED PLAN FROM HAYLEY TO CAMPAIGN MANAGER BECOMES Send tags to Publisher Publisher ADOPS SETS CAMPAIGN LIVE Monitors & Optimization ADOPS Account Executive External Agency TBD Deliverables & Roles MEDIA BRIEF (Brand) KPI REQUEST FOR PROPOSAL MEDIA PLAN MOCKS MEDIA AUTHORIZATION PROPOSAL CREATIVE SERVICES ORDER CAMPAIGN REPORTS TRAFFICK SHEET MEDIA SPECS BUILD TAGS TRACK TAGS FINAL REPORT & PRESENTATION Communicating ad issues External Agency Communicating Live Ad Issues AGENCY AGENCY PRODUCER Media Brief Owner: Agency/ Brand Output: The Media Brief document KPI Owner: Agency Output: Key Performance Indicators RFP Owner: Agency Output: Request for Proposal document Media Plan Owner: Medialets / Marketplace Manager Output: Mediaplan document Media Authorization Owner: Publisher/ Medialets AM + Sales Output: Media Authorization Proposal Owner: Agency/ Medialets AM + Sales Output: Proposal document Purchase Order Owner: Publisher/ Medialets AM + Sales Output: Purchase Order document Internal Kickoff Owner: Publisher/ Medialets AM + Sales Output: Gathering of objectives, timeline, creative needs Campaign Kickoff Owner: Publisher/ Creative Partner, Media Agency/ Medialets AM + Sales Output: ML obtains key campaign details from publisher Creative Kickoff Owner: Publisher/ Creative Partner, Medialets Output: review timeline, assets, specs, file size limits + campaign goals Concepting Owner: Medialets/ Client Output: ML provides concept based on client direction or client provides ideas for ML to review/ adapt. Timing: 1 week Design Owner: Medialets/ Client Output: ML can provide storyboards based on client direction or clients can provide storyboards for Medialets to review Timing: 1-2 weeks Development Owner: Medialets/ Creative Partner/ Client Output: IF Client: ML to provide creative documentation and instructions for using Medialytics/ IF Medialets: all assets for build must be delivered with instructions for build. Timing: 2-3 weeks QA Testing Owner: Medialets/ Creative Partner/ Client Output: Ads approved by Medialets, Creative Partner and Client Timing: 2-3 days AdOperations Owner: Medialets/ Publisher Output: Traffic sheet review. If first party served: ML AdOps will furnish a creative tag for the publisher to traffic in its ad server. Timing: 3-5 Reporting Owner: Medialets Output: Standard and custom ad reporting is being set up. AGENCY / BRAND CM CAMPAIGN MANAGER ADOPS / PRODUCER ADOPS / PRODUCER 11 12 13 14 15 16 6 2 3 4 5 6 7 Proposed Pending Purchased Removed Countered Seller Expired Buyer Expired Terminated Buyer Seller Submit Approve Buy Resubmit Add to Plan Resubmit Counter Reject Line items with placements of Type “direct” will be submitted But auto-approved. They can Never be purchased. Submitted line items can be auto- approved by the system if they fit a seller criteria or are of type “direct.” Data connected to each transition: - Comment - Inv - Price Purchased directly from pending is by the buyer when the publisher has countered. This is them accepting and buying the counter. Medialets Services - Manage Process - Act as a publisher or an agency (know all of the client needs) - Manage the network and optimize vulnerabilities - Process “and/or” state of all deals - Inefficiencies in pricing - Media performance - Where is inventory open/ fulfilled? - Act on behalf of the market (sending nudges to clients) - Allow publishers and agencies to become 100% self-sufficient (to xallow them to control all aspects of a campaign w/out Medialets). Publisher Needs - List inventory - Define pricing - Review/ respond to agencies - See reporting - Value relationships Agency Needs - Find/ discover inventory - Purchase both publishing and audience - View historical data - Benchmark (and comparisons and possibilities) - Value publishers/ media sources - Build creative - Understand and share media specs - Optimize spending/ shift $ mid-campaign - Manage media and creative processes - Incorporate 3rd party data into campaigns - Plan far in advance and strike immediately w/out a plan. - Publisher - App/Site - Device Type - Platform - AdServer - Category - Audience/Rational - Ad Unit - Initial Size - Expanded Size - Placement - Approx Monthly Imps - Approx CPM Range - Impression Range - CPM STAGE I: Pre-Sales Agency communicates to ML what it is that they’d like to measure: KPI, etc Resubmit Brand 1 Declined Timebomb Timebomb Timebomb Approved 1 2 1 2 MARKETPLACE MANAGER PUBLISHER CREATIVE PRODUCER MARKETPLACE MANAGER ADOPS CAMPAIGN MANAGER ADOPS MARKETPLACE MANAGER CAMPAIGN MANAGER CAMPAIGN MANAGER Medialets Admin 7 Days CAMPAIGN MANAGER KPI APPROVAL YES YES Account Executive - Are all pixels firing? - Is this recorded in the system? - Is the placement correct? PDM 3 3 Document Purpose provides a schematically-oriented overview of the media and creative procurement/ delivery process. Author: Jef Davis Version: 1.8 Date: 12. 01. 31 Campaign Landscape Diagram 2 Days
  9. - Targets - Dates - Trends - Creative Agency/ Media

    Planner RFP Creative PUBLISHERS Pub Reps Demand Side Platform BID Brand Trading Desk RFP Approval Audience Plan Audience by KPI Creative Quality Assurance BID BID MEDIALETS YAHOO GOOGLE AdOps sets up Process Flow: RTB (Real-Time Bidding) Purpose: This screen provides the user with a snapshot of a real-time bid. 2012. 01. 31 Annotations 1 2 3 4 RTB Process Flow Brand sends an RFP to The Agency/ Media Planner. The Agency/ Media Planner Goes to the Trading Desk with an Audience by KPI RFP. Trading Desk responds with an Audience Plan Upon approval by the Agency, the Audience Plan is sent to Creative and the QA’d creative package is sent to the Trading Desk. The Trading Desk send metrics such as targets, dates, trends, and creative to the DSP (Demand-Side Platform). The bids are then distributed from the DSP to the Media Exchanges (Medialets, Google, Yahoo!, etc) Once in house, AdOps sets up the campaign and it is distributed to the Publishing reps/ Publishers. © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 9 of 50 Client Medialets Project Campaign Flow Page Real Time Bidding 5 1 2 3 4 6 7 5 6 7
  10. PUBLISHER DEVICE MORE RATE AVAILS IMPS 600K Shown START END

    TOTAL 4,000,000 1,250,000 4,000,000 1,250,000 1,000,000 1,250,000 4,000,000 1,250,000 4,000,000 1,250,000 4,000,000 1,250,000 11/ 01/ 2012 11/ 30/ 2012 11/ 01/ 2012 11/ 30/ 2012 11/ 01/ 2012 11/ 30/ 2012 11/ 01/ 2012 11/ 30/ 2012 11/ 01/ 2012 11/ 30/ 2012 11/ 01/ 2012 11/ 30/ 2012 1,000,000 250,000 11/ 01/ 2012 11/ 10/ 2012 $27,500 $27,500 $27,500 $27,500 $27,500 $27,500 $27,500 Select All New York Times New York Times New York Times New York Times New York Times New York Times New York Times Times Times Times Times Times Times Times Tablet Tablet Tablet Tablet Tablet Tablet Tablet DIR $20 $22 $14 $16 MKT $22 Wireframe: Plan Builder: Detailed View Purpose: This screen provides the user the ability to plan mobile advertising campaigns. DATE: 2012. 03. 15 © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 10 of 50 Client Medialets Project MUSE Page Plan Builder Plan Builder CAMPAIGN MANAGER CREATIVE BUILDER | REPORTING | APP MANAGER | ASSETS Your Account | Downloads | Help | Customize | Sign Out http://muse.medialets.com/plan_builder/?rmbr=1 Chrome File Edit View History Bookmarks Window Help Dashboard x Website x Website x Website x Website x Website x Website x Website x Website x + START: END: RUNNING FROM: Publisher View Placement View 11/ 01/ 2012 11/ 30/ 2012 AUDI 11/12 NYT NAME Select All New York Times New York Times New York Times New York Times New York Times New York Times New York Times Tablet Tablet Tablet Tablet Tablet Tablet Tablet APP/SITE PUB DEVICE PLATFORM Publisher field matches against pub name as well as app/site names. All input fields are multi-select except for dates. As users scroll right, any additional fields are shown (as defined for that placement) including a doc icon to download any docs associated with this app/site (repeats for each placement on that app/site) If a buyer is blocked for a given placement it does not show uniques, avails or pricing info but a button to request pricing. This request emails the publisher and Medialets rep to optionally provide them pricing. Clicking on Imps, Rate or Total places cursor input in that field so the user can type; if any of those values are changed, it auto-calcs the corresponding fields: imps* (rate/1000)=total. Tooltip appears when you edit the imps and rate cells. Scrollable area (akin to Excel freeze panes) but w/o scrollbars; icon is on the dividers. Dates default to what is shown in the date filter. If date is changed, avails are updated. User can enter in imps and have the total calculated based off rate or visa versa. If any of these three fields are changed, there is a recalc. Icon appears if: manual approval needed for rate change, imps greater than avails, pub always requires manual approval; rollover shows message. Submit button is disabled until a campaign is selected and all editable values are filled in on marketplace buys (direct are…) 1 2 3 4 5 6 7 8 9 10 11 Annotations PB_V.01 SIZE FORMATS NEW CAMPAIGN CREATE X v.PB_01_nc NAME ADVERTISER VERTICAL AGENCY CAMPAIGN SUMMARY & KPI New Campaign ACME News CAMPAIGN START CAMPAIGN END CREATIVE KICKOFF SALES PERSON 03/01/12 03/31/12 Bob Smith CREATE W/ MEDIA PLAN ADD ANOTHER ADD RFP OR OTHER DOC Details Overview: Multiple Selections Select days in which the ad is not to run 29 30 31 1 2 3 4 6 7 8 9 10 11 13 14 15 16 17 18 20 21 22 24 25 27 28 29 30 1 2 23 Su Mo Tu We Th Fr Sa Nov 2012 1 1 2 3 4 5 6 7 8 9 10 11 12 13 15 16 17 18 19 20 21 22 23 24 25 27 28 29 30 31 1 2 3 4 Su Mo Tu We Th Fr Sa Oct 2012 14 26 30 12 19 26 5 New York Times/ Main Page/ News START END AVAILS RATE IMPS TOTAL Today Start Off End AUDI Campaign AUDI CAMPAIGN ADVERTISER Delivery Chart SKIP PLAN/ GO TO CAMPAIGN New York Times New York Times New York Times New York Times New York Times New York Times New York Times New York Times New York Times New York Times New York Times New York Times New York Times New York Times Tablet Tablet Tablet Tablet Tablet Tablet Tablet Tablet Tablet Tablet Tablet Tablet Tablet Tablet Tablet Submit/Reserve YOUR RESERVATION WILL BE GOOD UNTIL: 10/31/2012 Save w/o Res. YOU CAN SUBMIT NOW & RESERVE THIS LATER Set Targeting Additional Fields Filters Audience Content Placement Category News, Weather X X Geo New York Metro, D.C. X X Device X Tablet X Platform iOS X SECTION Main Page: Top Main Page: Top Main Page: Top Main Page: Top Main Page: Top Main Page: Top Main Page: Top Main Page: Top Main Page: Top Main Page: Top Main Page: Top Main Page: Top Main Page: Top Main Page: Top Main Page: Top Main Page: Top Main Page: Top Main Page: Top Main Page: Top Main Page: Top Main Page: Top CAT. News News News News News News News News News News News News News News News News News News News News News News AVAILS 600K Shown 4.25M 4.25M 4.25M 4.25M 4.25M 4.25M 4.25M 4.25M 4.25M 4.25M 4.25M 4.25M 4.25M 4.25M 4.25M 4.25M 4.25M 4.25M 4.25M 4.25M 4.25M 4.25M Banner, Expandable Banner, Expandable Banner, Expandable Banner, Expandable Banner, Expandable Banner, Expandable Banner, Expandable Banner, Expandable Banner, Expandable Banner, Expandable Banner, Expandable Banner, Expandable Banner, Expandable Banner, Expandable Banner, Expandable Banner, Expandable Banner, Expandable Banner, Expandable Banner, Expandable Banner, Expandable Banner, Expandable Banner, Expandable 320X50 320X50 320X50 320X50 320X50 320X50 320X50 320X50 320X50 320X50 320X50 320X50 320X50 320X50 320X50 320X50 320X50 320X50 320X50 320X50 320X50 320X50 Remove Selected APP/SITE Audience View RATE $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 iOS iOS iOS iOS iOS iOS iOS iOS iOS iOS iOS iOS iOS iOS iOS iOS iOS iOS iOS iOS iOS iOS Times Times Times Times Times Times Times Times Times Times Times Times Times Times Times Times Times Times Times Times Times 11/ 01/ 2012 11/ 30/ 2012 1,000,000 $22 1,250,000 $27,500 . .. .. . . .. .. . . .. .. . . .. .. . . .. .. . . .. .. . . .. .. . . .. .. . X No We can haz comments Geo, Keyword, Device Alcohol & Firearms: Comment: Targeting Support: MORE BACKGROUND - Background Color: FFFFFF - Background Mode: Solid/ Transparent/ Image/ Gradient GENERAL - Center In Browser: True/ False - Character Set: US/ Western European (ISO-8859-1) - Document Type: HTML5 - Favorites Icon: attach - File Extensions: .HTML, .CSS, .XML, .ASP.NET (C#), .JS, .PHP, .JSON, .GIF, .PNG, .JPG, .JPEG, .RB, ETC - Height: 800+ - Page Language: English (United States) - Title: Plan Builder UI - Width: 1280, Responsive LINKS - Link Color: TBD - Link Color Active: TBD - Link Color Hover: TBD - Link Color Visited: TBD - Underline Mode: Always/ Never META TAGS - Author: Medialets - Categories: TBD - Description: TBD - Generator: TBD - Keywords: TBD KEYWORDS Enter keywords used by search engines to index this web page 4 2 3 1 Attributes 5
  11. RATINGS & REVIEWS MEDIA OVERVIEW RELATED NEWS DETAILS Wire-frame: Blockbuster

    Digital Jef Davis Hello, King Auteur | My Account | Cart (4) | Help Movies | Your Queue | Games | Kids | Gifts | Stores Movie Details Mission statement for movie details: Help you make decisions about this movie MOVIE TITLE BOX ART Rent | Buy | Download Director Christopher Nolan Cast Christian Bale Heath Ledger Maggie Gyllenhaal Gary Oldman Morgan Freeman Aaron Eckhart Anthony Michael Hall William Fichtner Michael Caine Eric Roberts Michael Jai White Melinda McGraw Nestor Carbonell more... Genres Action & Adventure Comic Books and Superheroes Action Sci-Fi & Fantasy Action Thrillers Blu-ray Collections AFI Batman: Mystery of the Batwoman Batman: Holy Batmania Batman: Tales of the Dark Knight Batman Beyond: The Movie more... Awards Golden Trailer Best Action Best Motion Graphics Links Official Site > IMDB > Show times & Tickets AFI 37 HOT 100 Synopsis (Spoiler free) Bruce Wayne/Batman (Christian Bale) continues to eliminate crime in Gotham City with the help of Lt. Jim Gordon (Gary Oldman) and District Attorney Harvey Dent (Aaron Eckhart). The Dark Knight wants to finally get rid of organized crime for good and be free of their corruption. Batman soon finds that a new psychopathic mastermind known as the Joker (Heath Ledger) has taken over organized crime. After the fall of Carmine Falcone, the remaining crime bosses try to pick up the pieces. However, the Joker is killing them off one by one. The Joker's plan is to terrify the citizens and throw the city into chaos, and then kill Batman. average user rating: See more ratings Add to a list Recommend Check availability Related Stuff Actors Pierce Brosnan Nicolas Cage George Clooney Matt Damon Johnny Depp Leonardo DiCaprio Angelina Jolie Nicole Kidman Jennifer Lopez Uma Thurman Catherine Zeta-Jones Is preceded by: Batman Begins (2005) Graphic Novels Batman: Gotham Knight (2008) Posters Batman: The Dark Knight (2008) MORE Similar Movies Heat (1995) The Departed (2006) The Untouchables (1987) Batman: Gotham Knight (2008) Iron Man (2008) Lists Groups The Batmen (99 MEMBERS) Bats@TheBatLab (8 MEMBERS) The Batman Legacy (19 MEMBERS) Michael Keaton as Batman (10 MEMBERS) NEW! Val Kilmer as Batman (1 MEMBER) News Joker's dozen: the best moments of Batman's nemesis July 7, 2008 at 9:27 am. Should Batman kill the Joker? July 7, 2008 at 9:27 am. Batman star Christian Bale's brush with the law July 7, 2008 at 9:27 am. Holy box office, Batman! To the cinema July 7, 2008 at 9:27 am. My Favorite Car-chases BY bATcHASE00 VIEWED BY 100 PEOPLE GURU Top Special Effects BY VFX_NYC VIEWED BY 7800 PEOPLE My Favorite Lines BY scriptease VIEWED BY 788 PEOPLE FOR FUN Quizes What were the names of Bruce Wayne's parents? Choose Your Answer: A: James & Elizabeth B: Wayne & Alice C: George & Elaine D: Thomas & Martha BB Blog Does ‘Batman: The Animated Series’ Have The Best Joker? Published by Shawn Adler on Monday, July 7, 2008 at 9:27 am. Joker in 'Batman: The Animated Series'Writers have disagreed throughout the years over what makes the Joker the Joker. (Read about the history of the Joker, from “Batman” #1 to Heath Ledger here.) Is it his laugh, his menace, his ironic absurdity? But few today argue over who did it the best: Blogs "The Dark Knight" is the number one title currently at Blockbuster… 1,037 people searched for "The Dark Knight" on Blockbuster in the past 24 hours … There are 265 reviews of Movie Details The Dark Knight (2008) Rated PG-13 For Intense sequences of violence and some menace. for 14+ (more) Length: 150 minutes Heathen999 2.05PM An exceptional follow-up to "Batman Begins." Munkie420 1.05PM Sinister thrilling mandatory dark complex art Se7en22 12.05PM Everyone should watch The Dark Knight Meatlessoul 11.05AM A depressing sketch of human character BonBonChicken 10.05AM Transcends its origins and is recommended x00xieNYC 9.05AM Sinister thrilling mandatory dark complex art Silver22 8.05AM Wow! A richly thrilling crime saga DonLaFontaine 7.05AM A depressing sketch of human character Like it?: Yes 6 Word Reviews The Dark Knight Text Size: A A A Critic's Pick 34 Comments | Add Yours By Christopher Tookey Daily Mail [UK] Published Aug 2, 2008 Even if the death of Heath Ledger hadn’t already draped it in a funeral shroud, The Dark Knight would be a morbid affair: It could only be darker if Batman died. (He does die a little, on the inside.) The director, Christopher Nolan, has decided to get real with the thing. Forget Gotham City—or Anton Furst’s splendid Gothic Gotham of Tim Burton’s Batman, which summoned up the freaky superhero’s inner landscape of vaulted arches and gargoyles. We’re now in a modern, untransformed Manhattan, where the Joker’s opening bank heist unfolds in a tense, realistic style with multiple point-blank shootings. It’s a shock—and very effective—to see a comic-book villain come on like a Quentin Tarantino reservoir dog. But then the novelty wears off and the lack of imagination, visual and otherwise, turns into a drag. The Dark Knight is noisy, jumbled, and sadistic. Even its most wondrous vision—Batman’s plunges from skyscrapers, bat-wings snapping open as he glides through the night like a human kite—can’t keep the movie airborne. There’s an anvil attached to that cape. MORE 1 - 20 (critics sorted by usefulness) 1 2 3 4 5 6 7 8 9 10 11 Was this review helpful? Movie Critic Review © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 11 of 50 Client BlockBuster Project Site Redesign Page Movie_Deets PLAY TRAILER New Releases What are you looking for? Get It Now SEE MORE SEE MORE BLOCKBUSTER.comTM Get It 4 5 3 2 1 SEE MORE WRITE A REVIEW SEE MORE SEE MORE SUBMIT
  12. SAVED (4) SHOPPING CART (4) YOUR QUEUE (531) DOWNLOADS (4)

    1 2 3 “Queue Tabs” Master user can create, name, edit, move, save, delete, restrict or enable access to an unlimited number of tabs. Furthermore, within the privacy settings associated with each tab, the master user can restrict and enable title MPAA ratings, billing details and all social settings. The tabs auto-indicate the number of titles within that tab. “Titles at Home” User can instantly access this list to see when a title has shipped, estimated arrival, report a problem (either with the DVD, the delivery or the service). The user can write a review, share and rate any of these titles “Master Order Bar” All columns can be reordered in the standard fashion by clicking on the column header. Conversely, re-clicking on the header will reverse order the column. “List Order” User can can change the list order by one of several methods: 1) by physically renumbering the titles then clicking the “update queue” button or hitting “enter” on their input device. 2) by hovering over the title row with the cursor and clicking on the title row, the user can then drag-n-drop the title to a different location within the same page. If the title is to be moved below the visible screen, the screen scrolls automatically to afford ease-of-moment. 3) by clicking on the “TOP” button, the user can instantly, with a single click, move that title to the top spot in the queue. This also results in the remaining titles in the queue being re-ordered down one unit. 4) clicking on the master order bar. 5) removing a title. “Drag-n-Drop” During a hover-state, the row changes color (brighter to reinforce “ON”) when a row is in an active state (being dragged), it highlights and has a reduction in opacity so that the drag-n-drop operation is made easier by enabling the user to see through the row being moved. Also, during this operation, pointers highlight off the left and right sides of the row to reinforce visually that the user is engaged in the operation. Furthermore, during a drag-n-drop operation, the title will not reduce in opacity but will actually become more prominent visually. “Star Ratings” Star ratings are presented in several forms and serve several functions. There are five stars and each star can be “half-clicked” so that the rating scale that it represents is 1-10 (this is TBD). On-hover, the stars present rollovers that verbally represent in English, each of the ten different possible ratings. They range, from L-R: ½ - I really hated this movie 1 - I hated this movie 1½ - I really didn’t like this movie 2 - I didn’t like this movie 2½ - this movie was just so-so 3 - this movie was okay 3½ - I liked this movie 4 - I really liked this movie 4½ - I loved this movie 5 - I really loved this movie Finally, at the far LEFT is a “do not” symbol. On-hover, the rollover reads, “do not show me this again” “Grouping” Collections are automatically grouped together but can be unbundled so that they are treated as individual units, independent of one another. When a collection is bundled – as in the “Godfather” example to the right, the four-disk compilation is represented visually by the master file line at the top, “The Godfather Collection: 4-Disc Coppola Restoration.” the individual disks are not active but are illustrated visually as distinct entities and are numbered thusly. Each individual title may be ranked, rated, commented upon, ordered, shared, shipped, saved, purchased, downloaded or otherwise experienced independently, despite their bundled status. Conversely, the entire collection may be ranked, rated, commented upon, ordered, shared, shipped, saved, purchased, downloaded or otherwise experienced collectively. To unbundle any grouped collection (and it should be noted that any disparate group of titles may, in fact, be bundled into a unique, user-generated group of any variety of parameters) the user clicks on the button marked, “ ” (FPO) and this is immediately fully activate every title within the group as separate and individual titles. When a collection is grouped and the user clicks and drags the collection or clicks on the “TOP” button, the entire collection is effected. “Recommendations” Based on your queue choices, the user can see “more like this” if there are interested in a title but wanted to browse into that deeper. If a title is available in more than a single format, that format is also offered as an option via a simple drop-down. DVD is the default. Other options may include, but are not limited to, DVD HD, Blu ray and download. “Get it faster” If a user decides that she wants to view the title on a more immediate basis, the the option to download or reserve a title is available, when applicable. The options include: “Rent a download”, “Buy a download” and “Reserve at store.” The first 2 options would take the user to the movie details page page where the user could then advance the download process. “Multiple Queues” “Your queue” is the default queue and is the account holder’s queue. The account holder can add new “sub queues” simply by using the tab as a drop- down, clicking on “add new”, naming and saving a new queue. Each queue has it’s own unique settings. The master account holder is sets the access controls regarding sub queue management. To access a sub-queue, the user simply, clicks on the drop-tab, rolls over to the target account and releases the click. The target account becomes the active account and the child tabs associated with that parent tab change to reflect the new account (different titles in “download”, “saved” or “cart” for example. “Downloads Queue” “Downloads Queue” is, again, a split view of “recently watched” and “what’s coming.” In the “recently watched” queue the user can see the date the file was downloaded, give it a star rating, see how much longer the file will remain active prior to expiration (assuming the file downloaded was being rented and not purchased). Discuss: should they also be able to re-launch the file from here and would it have a pin on the last viewed time-stamp (assuming it was previously viewed) that would give them the option to jump back to that point in the title. Same scenario in the case of a series (season II, episode III, 17 minutes into run-time, for example). In the “instant queue” view below that, users can sort titles just as in a regular queue (for ease-of-use in viewing titles and title management). User can view the file size and see and change the way that they wish to consume the media (rent or buy the download), they can get it now or delete the title (instantly – without having to checkbox then click “update queue”. “Shopping Cart” Similar to above but with the additional functionality to change all formats (Rent DVD, Buy DVD, Rent Blu-Ray, Buy Blu-Ray, and Buy and Rent Downloads or reserve at their store of choice). Titles can be deleted and there is a link to previously viewed billing activity. “Saved” Titles can be added to queue, added to the top of the queue, downloaded, reserved at store added to cart, or added to the top of a cart (again, this is mainly for ease- of-use in title management) 4 5 6 7 8 9 10 11 12 13 © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 12 of 50 Client BlockBuster Project Site Redesign Page BB_Q Queue Mission statement for Queue: Help you manage your titles and strengthen the sense of community through shared experiences List Order Movie Title Availability Format Get It Faster Remove Save Search SETTINGS Queue Update: ask me Privacy Settings: viewable by all SHARE Print Export Send Email Send Mobile RSS Widgets Queue Help and Tips 1 My Name Is Earl: The Complete First Season – Disk 1 2 TOP My Name Is Earl: The Complete First Season – Disk 2 3 TOP My Name Is Earl: The Complete First Season – Disk 3 4 TOP Cook, The Thief, His Wife & Her Lover, The 5 TOP The Treasure of the Sierra Madre 6 TOP Chinatown 7 TOP Some Like It Hot 8 TOP The French Connection 9 TOP The Corporation 10 TOP I'm Not There 11 TOP My Name Is Earl: The Complete First Season – Disk 4 12 TOP Who's Afraid of Virginia Woolf? > Ashes of Time > Midnight Cowboy > Twin Falls Idaho have been moved to the Saved section. We are not able to ship it at this time. We apologize for the inconvenience. 1 2 3 4 5 1 All Title History Recently Viewed (110) Shopping Cart (10) Recently Shipped (4) Merchandising/ Party Pack Your Reviews Items You've Tagged Recommended For You Your Recommendations Your Account Track Your Shipments 13 The Dark Knight 14 TOP Pineapple Express 15 TOP Mummy: Tomb of the Dragon Emperor, The 16 TOP Sisterhood of the Traveling Pants 2, The 17 TOP Step Brothers 18 TOP Mamma Mia! 19 TOP Journey to the Center of the Earth 20 TOP Hancock 21 TOP WALL-E 22 The Godfather Collection: Disc 1 Coppola Restoration 23 The Godfather Collection: Disc 2 Coppola Restoration 24 The Godfather Collection: Disc 3 Coppola Restoration The Godfather Collection: Disc 4 Coppola Restoration 25 TOP VIEW ALL Add New Title To Queue The Godfather Collection: 4-Disc Coppola Restoration TOP TOP TOP TOP TOP Shipped Problem? Star Rating Titles At Home (4) Movie Title My Left Foot: Special Edition Persepolis The Kingdom My Name Is Earl: The Complete First Season – Disk 4 Titles in Queue (105) Display Very Long Wait Short Wait Now Now Now Now Now Short Wait Now Now Short Wait Now Very Long Wait Short Wait Now Now Now Now Now Short Wait Now DVD Blu Ray Blu Ray Blu Ray DVD DVD DVD DVD DVD DVD DVD DVD DVD Blu Ray Blu Ray Blu Ray DVD DVD DVD DVD DVD Now Blu Ray Aug. 8 Report Aug. 8 Report Aug. 8 Report Aug. 8 Report Now Blu Ray Now Blu Ray Now Blu Ray Now Blu Ray Meet Bill In Cart TOP My Mom's New Boyfriend RECOMMENDATIONS Harold and Kumar Escape from Guantanamo Bay Jimmy Neutron: Boy Genius 1 2 3 4 5 6 7 8 In Cart X X X X X X X X X X X X X X X X X X X X X X X X X X RENT DOWNLOAD BUY DOWNLOAD RESERVE AT STORE ADD TO CART RENT DOWNLOAD BUY DOWNLOAD RENT DVD BUY DVD RENT BLU-RAY BUY BLU-RAY RESERVE AT STORE ADD TO CART Wire-frame: Blockbuster Digital Jef Davis BLOCKBUSTER.com Hello, King Auteur | My Account | Cart (4) | Help Movies | Your Queue | Games | Kids | Gifts | Stores TM New Releases What are you looking for? Get It Now 25 REVIEW SHARE REVIEW SHARE REVIEW SHARE REVIEW SHARE UPDATE QUEUE GET IT GET IT GET IT GET IT DO IT UPDATE QUEUE GET IT GET IT GET IT GET IT GET IT DELETE TITLE REARRANGE QUEUE EDIT STAR RATING UNDO THE LAST 3 ACTIONS Annotations
  13. SAVED (4) SHOPPING CART (11) DOWNLOADS (4) YOUR QUEUE (531)

    Wire-frame: Blockbuster Digital Jef Davis Shopping Cart STUFF YOU MIGHT LIKE FOOD SNACKS DRINKS RELATED STUFF OTHER STUFF ITEM WAS MOVED TO YOUR CART REMOVE ITEM WAS MOVED TO YOUR CART REMOVE If you need help or have a question, please contact Customer Service. 3 to “Billing and Shipping” Your Shopping Carts Cumulative Sub-Total DOWNLOADS (2) In Bruges 4 Months, 3 Weeks, 2 Days Remove X X Title Sub-Total Format Method Rent Buy Total Price $2.98 $9.99 GAMES (4) Super Smash Bros. Brawl Rock Band Okami MLB Power Pros 2008 Remove X X X X Title Qty Sub-Total Format Method Buy New Buy Used PS3 Buy Used Buy New Wii Wii Unit Price $39.99 $39.99 $39.99 $39.99 Total Price $79.98 $39.99 $39.99 $39.99 XBOX 360 OTHER (1) Wii Nunchuk Controller by Nintendo Remove X Title Sub-Total Format Method Buy Unit Price $19.99 Total Price $39.98 Qty 2 MOVIES/ TV (4) My Left Foot: Special Edition Persepolis The Kingdom My Name Is Earl: The Complete First Season – Disk 4 Remove X X X X Title Qty Sub-Total Format Method Buy New Buy Used Blu-ray Buy Used Buy New Blu-ray DVD Unit Price $1.99 $9.99 $5.99 $34.99 Total Price $3.98 $9.99 $5.99 $34.99 DVD © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 13 of 50 Client BlockBuster Project Site Redesign Page Shopping Cart 1 2 3 4 5 Hello, King Auteur | My Account | Cart (4) | Help Movies | Your Queue | Games | Kids | Gifts | Stores New Releases What are you looking for? Get It Now BLOCKBUSTER.comTM PROCEED $55.95 $199.95 $12.97 $54.95 $322.82 UPDATE UPDATE UPDATE GET IT GET IT GET IT GET IT 1 1 1 2 1 1 1 2 UPDATE 2 CHECK-OUT CART 1 2 3 CONFIRMATION 4 RECEIPT 1 The “Shopping Cart” Page Content categories are separated into four main buckets: Movies/ TV, Games, Downloads and Others. Content can be deleted simply by clicking on the remove button Transactional methods and formats are editable by rollover. If a method is not available, it is not presented as an option. Titles are clickable and on-click takes the customer to the product description page. On-hover calls up cover art and description with a link to more. Quantities and subtotals are updated simultaneously 2 3 4 5 Annotations
  14. Wire-frame: Blockbuster Digital Jef Davis $322.82 $013.97 $000.00 Shopping Cart:

    Check-out Page 1 The “Check-out” Page Your Shipping Details: In the case of a first-time customer, obviously no previously entered address is available for selection and the “Ship To” is vacant. Primary / default status can be indicated by selecting an alternative address (or card), selecting the radio-button, and then clicking “save.” Upon completion of a primary shipping address the customer names and then saves the address. The first address entered is the default primary address until otherwise indicated. “First Class” is the default as is the customer’s primary shipping option. 2 3 4 5 Payment Methods: visually represented at the top to give immediate transparency as to the primary payment options which are available under the drop down. All edits to the card details are done via direct manipulation and then saved by clicking the “save” button. Adding a new card is simply done by directly entering in the new card info. The customer may also make any new additional card their primary card. Clicking the “save” new card buttons drops down another field exactly like the one shown above it in this example. PayPal is an alternative payment method and the customer may log onto their PayPal account directly from this page or sign up for a new account (which will take them away from this page) Edit an existing address simply by choosing it from the drop-down menu, and then clicking the edit button. This will populate the fields beneath it which may be edited via direct manipulation and then saved. Once it has been saved, a feedback flag (of some sort) indicated the saved state – it could be a flag (as illustrated) or a button change, et cetera. The customer may apply a promotional card or apply a gift card if applicable. Enters postal code to get shipping amount. Clicks on “checkout” to proceed to the “confirmation” screen 6 7 8 9 10 11 12 Pay with existing Credit Card No. Cardholder's Name Expiration Date Jef Davis ***-00001 09 2011 Pay with new card Credit Card No. Cardholder's Name Expiration Date My AMEX Card Name Name This Card Payment Information Security Code: What’s this? The 3 numbers on the back of your card Shipping & Handling Options Please select a shipping and handling option for your order. Merchandise Subtotal: $322.82 First Class (ships in 1-2 business days) $13.97 Priority (ships the next business day) $14.99 Ship to my primary address: Jef Davis 246 Spring Street, New York, NY 10013 United States Your Shipping Details Ship to a new address - Member Log In Email address PayPal password Forgot your email address or password? New to PayPal? Sign up. (NOTE: this will take you away from the Blockbuster.com site) [email protected] ******** Pay with PayPal Full Name: Address Line1: Address Line2: City: State/Province/Region: ZIP/Postal Code: Country: Phone Number: Name This Address: Street address, P.O. box, company name, c/o Apartment, suite, unit, building, floor, etc. E.g., “Mom’s Office” If you need help or have a question, please contact Customer Service. Apply Promotional Code If you have a promotional code, enter it here and click apply. Note: only one media/promotional code can be used per order/offer. Promotional Code: - - Apply Gift Card Enter gift card information here and click apply to use it on this order. The amount of your gift card(s) will be deducted from your total order. Any remaining balance will be charged to your credit card. Gift Card Number: Pin Number: what's this? Check Balance Note: You may enter up to 3 gift cards, simply enter the first card's information and click apply, enter next gift card, etc. Product Total: Shipping & Handling (Estimate): Subtotal: $336.79 This takes you to “Confirmation” Enter delivery ZIP code Billing Information Use my shipping address for my billing address. My billing address is different from my shipping address. - Full Name: Address Line1: Address Line2: City: State/Province/Region: ZIP/Postal Code: Country: Phone Number: Name This Address: Street address, P.O. box, company name, c/o Apartment, suite, unit, building, floor, etc. E.g., “Mom’s Office” Estimate Tax: Shipping Help * Required Fields * * * * * * * Required Fields * * * * * * © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 14 of 50 Client BlockBuster Project Site Redesign Page COP 1 Default? 2 3 4 6 8 5 9 7 11 10 12 12 13 14 13 14 Hello, King Auteur | My Account | Cart (4) | Help Movies | Your Queue | Games | Kids | Gifts | Stores New Releases What are you looking for? Get It Now BLOCKBUSTER.comTM SAVED (4) SHOPPING CART (11) DOWNLOADS (4) YOUR QUEUE (531) CHECK-OUT CART 1 2 3 CONFIRMATION 4 RECEIPT EDIT SAVE SAVE GO SAVE APPLY APPLY GO CHECK OUT HOME United States AMEX Master Card Mo Year United States Annotations
  15. Add to Cart + Buy Download (with data change) -

    Customer places cursor over “GET IT” button - Selection window hover panel - Customer Selects “Download” - Customer Selects “Buy Now - $9.99” - Hover panel fades - Confirmation hover: Title moved to Cart - “Got to cart” or “Continue shopping” - Customer selects “Got to cart” - Confirmation hover fades - Cart Screen is updated with new content and pricing - Customer clicks “Proceed” - Check-out screen - Returning customer clicks ship to a new address radio button - (9 address fields automatically unfurl and render on screen) - Customer fills in new address details - Customer makes new address the default by clicking on the “make default shipping address” check box - Customer names and saves new address - New address renders on screen in the exact same manner as the default address. - “Ship to a new address” re-renders below address 2 - Customer selects “priority shipping” rather than the default, “first- class” - Customer selects “Pay with new card” - Fills out card information - Names card - Saves card - New card info renders on screen - “Add a new card” re-renders below card 2 information - Customer clicks, “My billing address is different from my shipping address.” - Form pane dynamically renders on screen - Fills out new address information - Names new address - Saves new address - New address info renders on screen - “Add a new address” re-renders below address 2 information - Customer clicks checkbox: purchase 5 years DL insurance for $2.99. - Sub-total is dynamically re-calculated and re-rendered - Customer clicks “Promotional Code” - “Promo code” dynamically cascades out - Customer inputs promo number - Customer clicks “Apply” button - Customer clicks “Apply Gift Card” - “Apply Gift Card” field dynamically cascades - Customer inputs Gift Card number and PIN number - Customer places cursor over “what’s this” and a rollover appear indicating what a PIN number is and where it is located. - Customer clicks on “Check Balance” to check the remaining balance on their Gift Card - Customer clicks “Apply” - Sub-total dynamically updates - Customer verifies sub-total - Customer clicks “Check-out” - Confirmation screen - Customer clicks “Confirm” - Receipt screen (30 days to view. 24 hours from download) - Clicks “Get it Now” <browser check: if NO then Link/ if YES, then download User Flow: “Get It” Scenario Blockbuster Digital Jef Davis GET IT Customer places cursor over button Any Downloadable Content Acquisition Page Download Buy Now $9.99 Title moved to cart. Proceed The Cart (updated with new content and pricing) GET IT? Title moved to cart. Fills in new address details Ship to new address The Check-Out Screen Make default address names and saves new address New address renders on screen 1 2 3 NO RESPONSE YES Customer selects “priority shipping” ADDRESS SHIPPING CARD Pay with new card Fills in new card details Make default card names and saves new card PROMO CODE Promo code Inputs promo code number Apply New address text insertion bar renders on screen New card renders on screen New card text insertion bar renders on screen purchase 5 years DL insurance GIFT CARD Gift Card Inputs Gift Card number and PIN number What’s this? Apply Check balance error error error error Sub-total updated Check-out The Confirmation Screen Confirm The Receipt Screen Get It Now 4 5 Print Track Order View History Digital Content Title Title Title Title Title Title Lorem Ipsum Edit Title Title Title Title Title Title Edit Browser check YES NO URL URL URL TBD 5 Dynamic TBD File Page Hover error Click Release Drag-n-Drop © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 15 of 50 Client BlockBuster Project Site Redesign Page Get_It 3 4 5 2 1 Annotations
  16. SITE MAP | HELP | CONTACT US | PRIVACY |

    ABOUT | COPYRIGHT PHOTO VIEW LIST/ MAP VIEW SLIDE SHOW Corcoran: iPad/ Tablet Interaction Model: 7.76x5.82 | 1024x768 | Portrait © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 16 of 50 Client Corcoran Project Tablet Design Page CR_LM_WF NEW DEV FOR RENT FOR SALE New York City: Chelsea ADDRESS SqFt PRICE TYPE The Oxford 420 W. 19th Street, #21B 212-123-4567 Get Directions MAP SAVE CONTACT 09. 687 Houston Street, #45A 1,352 $1,396,000 CONDO 10. 687 Houston Street, #45A 1,352 $1,396,000 CONDO 12. 687 Houston Street, #45A 1,352 $1,396,000 CONDO 13. 687 Houston Street, #45A 1,352 $1,396,000 CONDO 14. 687 Houston Street, #45A 1,352 $1,396,000 CONDO 15. 687 Houston Street, #45A 1,352 $1,396,000 CONDO 04. 687 Houston Street, #45A 1,352 $1,396,000 CONDO 05. 687 Houston Street, #45A 1,352 $1,396,000 CONDO 05. 687 Houston Street, #45A 1,352 $1,396,000 CONDO 06. 687 Houston Street, #45A 1,352 $1,396,000 CONDO 07. 687 Houston Street, #45A 1,352 $1,396,000 CONDO 08. 687 Houston Street, #45A 1,352 $1,396,000 CONDO 01. 687 Houston Street, #45A 1,352 $1,396,000 CONDO 02. 687 Houston Street, #45A 1,352 $1,396,000 CONDO 03. 687 Houston Street, #45A 1,352 $1,396,000 CONDO 11. 420 W. 19th Street, #21B 1,352 $1,890,000 CONDO Description ****NEW EXCLUSIVE*** Sleek and modern fully furnished loft in Chelsea's most desirable FULL SERVICE LOFT BUILDING, The Oxford. This warm and inviting space was designed and furnished by a well known interior designer and is the ideal home for your relocation client looking… More Info | Photos | Floorplan | Open House Searches Subscriptions Property Matches Saved Properties Toolbox What do you want to find? ADVANCED SEARCH $99 SIZE PRICE RANGE 999 999 $1 000 000 2BR New York City Chelsea Condo SAVE SEARCH
  17. Corcoran: iPAD/ Tablet Interaction Model: 7.76x5.82 | 1024x768 | Landscape

    © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 17 of 50 Client Corcoran Project Tablet Design Page CR_PV_WF SAVE CONTACT PHOTO VIEW LIST/ MAP VIEW SLIDE SHOW New York City: Chelsea $99 999 999 $1 000 000 2BR New York City Chelsea Condo Map: New York: New York: Manhattan: Chelsea: The Oxford 420 W. 19th Street, #21B See alternate address For Rent: $6,000/mo Rent Estimate: $3,975/mo Deposit & Fees: 0 Bedrooms: 2 Bathrooms: 1 SqFt: 1,146 Lot size: -- Property type: Condo Year built: -- Parking type: -- Availability: now Lease term: Contact For Details Cooling system: -- Days on Corcoran: 2 MLS number: 491400 Description ****NEW EXCLUSIVE*** Sleek and modern fully furnished loft in Chelsea's most desirable FULL SERVICE LOFT BUILDING, The Oxford. This warm and inviting space was designed and furnished by a well known interior designer and is the ideal home for your relocation client looking… More Entire Unit Living / Dining Room Detail Bed 1 w/ Bath Detail Bed 2 w/ Bath Detail Kitchen Detail Info Photos Floorplan Open House Living Room / Dining Room 12' x 18' Bedroom 12' x 20' Alcove 6' x 8' Bath Bedroom 12' x 11' Kitchen 6' x’ 8 Bath
  18. SSO Engine Browser WebServer Commerce Engine (COOL) Enterprise Message Bus

    Scholastic Platform Order Recon Process Cloud Services (Amazon, EC2) User Info, eISBN, eBook Format, Price SSO Queue COOL Queue Retrieve eBook messages, transform MQ messages to SOAP messages & invoke LD eBook Web Services (WSO2) LD eBook Web Services (WS security compliant) Digital Fulfillment Services Update user bookshelf Recon message sender Daily stats Alert monitoring Archive/ Clean Admin GUI WOI Web Services interface Purchase Message (Req copy & Res) Listener – parse and persist in the DB VPN Tunnel Recon Job Recon Message Center Copy of eBook purchase message Response message from LD RECON DB Various eBook channels & send purchase messages to LD through ESB in pre- defined formats eBook Purchase Order Recon Process eBook purchase message eBook purchase message response (success + errors) © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 18 of 50 Client Scholastic Project eBOMS Page Order Management Flow EMS: Process Flow I: Order Management/ Purchase Orders + Finding Customers Purpose: provides a schematically-oriented overview of the process of locating a customer once an order alert has been issued. 1 Understanding the relationship between parent and teacher (Because it effects “Bonus Points*) Teacher sets up a book club for parents Choose catalogues & eBooks Select, group and alert parents (in the class education zone) Parent logs in Registers child Enters activation code Fills shopping cart/ enters CC/ add wallet/ purchase now. PROBLEM: order number restricted. In teachers cart, there is a notification of the transaction (class activation code = ID. UCN of parent is also detected). Searching for parents UCN# Go to WOI Find all parents in the teachers book club. Identify which ones placed orders and did not receive. Place alert for orders. *Bonus Points Scholastic currency associated with teachers and parents. What happens when a parent places an order outside of a P/ T association or they use an out-dated class activation code? Flow Annotations (Finding Customers) 2 3 4 5 6 7 9 8 10 11 12 13 Confirmation page N O YE S VALI D? Track Order Status ORDER NUMBER RESTRICTED NO YES VALID ? Track Order Status 7 TEACHER PARENT CSR 8 9 System Decision Point For any given order item, the following should appear the order item detail level Received (the order/order item was acknowledged as received for processing) In-flight (the order/order item is in various stages of processing) Rejected (the order/order item has been rejected by the monitored systems for processing) Active Hold (the order/order item is being held by some automated or manual process) Expected Hold Release Time (the time the hold is expected to be released) Delivered (the order/order item has completed its journey in the monitored systems) Next to each characteristic detail information should be available Recieved: Datetime recieved, source channel In-flight: Datetime entered inflight, appropriate sub step indicator, datetime exited inflight Rejected: rejected reason Active Hold: Yes or no Expected hold release time: datetime of expected release Delivered: datetime delivered Note: Active Hold and expected hold release time are mutually exclusive of rejected. If an item is rejected, any holds should not be considered for communication purposes and thus removed from the display. The distinction between order and order item may require more detailed thought. For any given error, there should be a link to particular error code and detailed explanation. Pre-defined Set: Teachers Book Club Members 12 11 13 10 Application Scope WOI to OM: WOI as the entrance point to OM Context Parent complained about not getting an ordered eBook Primary Actor Level 2 CSR Stakeholders Customer, Development Preconditions Parent is linked to a teacher in COOL and has placed an eBook purchase, identifying information for parent and/or the order is available, a link exists between WOI and OM based on an order_id common to both systems Main success scenario summary Level 2 CSR can verify if the problem with the order lies within what the order management system can tell us about the order Steps to success via parent profile information 1. Locate parent profile in WOI, via profile search 2. Locate parent order in WOI, via advanced order search 3. Click on link to reveal details of order in WOI 4. Click on link to reveal details of eBook order in OM 5. Click on a link to reveal the details of order item in OM Result Details of eBook order in OM provides sufficient detail to determine appropriate next steps for customer and/or development Steps to success via order ID 1. Click on a link in WOI to access OM 2. Enter order id in OM search interface 3. View search results from OM search 4. Click on link to view details of eBook order in OM 5. Click on a link to reveal the details of order item in OM Results Details of eBook order in OM provides sufficient detail to determine appropriate next steps for customer and/or development Confirmation Page (assets downloading) In teachers cart, there is a notification of the transaction (class activation code = ID. UCN of parent is also detected). Searching for parents UCN# CONFIRMATION Customer Info Shipping Info Payment info SUBMIT CONFIRMATION Customer Info Payment info SUBMIT TEACHER Sets up a book club for parents 1 Catalogues & eBooks Book Club Chooses catalogues & eBooks 2 3 0.1.2x Registration Confirmation 0.1.1x Missing/ Invalid Submission Info x Conditional branch Concurrent set email notification (non-validated) 0.1 0.1.2x Registration Confirmation 0.1.1x Missing/ Invalid Submission Info x USER_AUTH REGISTRATION ACTIVATION CODE email notification (non-validated) 0.1 4 5 6 PARENTS Selects, groups and alerts parents (in the class education zone) Book Club WTF?!
  19. EMS: User Flow: “Title Assignment” / Manual Process Title Assignment

    2 SCRIPT © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 19 of 50 Client Scholastic Project eBOM Page Process Flow I XLS Excel File Create SPS ID Excel File DBA SUPPORT POST TO MSG TABLE PARSE DATABASE Profile Check WOI JAVA LISTENER Q MANAGER LIBRE DIGITAL MANUALLY UPDATE .xls 0.0.0.0 XLS Business WOI CSRT Verification Profile Exist? NO YES Verified? NO YES Excel File 0.0.0.0 XLS Corp Comm Team (Nelson Wakefield) Email w/ .xls to CCT Notifies authors & publishers with download instructions 1 The title assignment process will begin with the business completing an excel spreadsheet with the relevant title and login information. The business will need to check with the authors / publishers to see if they already have an SPS ID. If they do not have an ID a business person will have to login into WOI and create an ID. If one exists then it is manually updated on the Excel file and emailed to the DBA Once the spreadsheet is completed it will be emailed to the database group for processing After the request message is loaded into the database and moved into the message queue, two things happen: Libre Digital receives the updates... An email is sent to Business for CSRT verification. The business checks the author / publisher bookshelf to confirm that the title is present. Corp Comm team informs authors and publishers of their login credentials and the process to download their titles. . Annotations 2 3 4 5 6 7 8 IT - SUPPORT SIDE BUSINESS SUPPORT Business Support 2 3 SPS ID LOGIN ID PWD eISBN VCN 4 5 6 7 TRADE 1 NOTIFY BUSINESS “ALL PROCESSED” 8 9 9 Publish/Author access will have to be set up for all titles that we currently have. Publishers will have outside email addresses.
  20. Annotations REJECTED ORDERS SUMMARIES (8) Wireframe: Order Management: 1280 X

    800 Contact us Order Management Purpose: This screen provides the user with a snapshot of order statistics for a given period of time. REJECTED CONFIRMED UNVERIFIED SUBMITTED 8 4 1 12 1 Day ALL CHANNELS ALL FIELD CRITERIA Enter search term(s) © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 20 of 50 Client Scholastic Project EMS Page Order Management Title Assignment Order Management V.1.0 Select Order To Reconcile UCN_ID CH. ORDER_ID CORP_ID Ord Create Date Source Sys ORDER LIST SPSID12344 09128734765 09128734765 09128734765 11: 09: 29 09128734765 Welcome: SPS ID | Log out SPS_ID RESUBMITTED 1 Status REJECTED SPSID12345 09128734766 09128734766 09128734766 11: 09: 29 09128734766 REJECTED Filter By Search By Resubmit History Bookshelf Update Resubmit History Bookshelf Update Order Details eISBN: 1234567890123 ISBN: 1234567890123 QTY ORDER: 12 Pontchartrain Beignet 9876543210 GMT+5 User input error Source Sys…………. Source Host………... Time Zone………….. Error Code……….…. Error Reason….…… 8675309 8675309 Submitted 8675309 2011-07-21 Order Number……….. Corp ID…………..……. Order Status…………. Bundle eISBN….…….. Order Create Date…... FORMAT: PDF Two Main OM Functions Order Management - status - summary - transaction details (bookshelf content: invokes CSRT) - resubmit (as is) updated on back-end - search (pop-up)? - Update (eBooks order update screen) - eBook order update - search eISBN (call to DAM) - all fields are editable - nomenclature needs evaluated here. - search orders: submit new message. Title Assignment - customer look-up (does author exist?) - customer creation screen - title search/ title multiple eISBN - title assignment (single & batch) - UI search-box (paste in eISBN & list) - one author at-a-time 1 Customer clicks on a drop-down menu and selects “Book Clubs” channel under “All Channels Selects the intersection of “1 Day” and “confirmed” (transactions that have been confirmed within the previous 24 hours – of which there are 4 in this example) On-click, a “Transaction Summary” screen is spawned and populated with the summaries of the aforementioned 44 examples, highlighted by 8 ordered categories. There is the ability to select none-to-all as well as the option the have more summary examples displayed. [Get Details]: “On-click spawns a window of the “Transaction Details” that functions in virtually the exact same way as the “Transaction Summary” window but has different fields and variables displayed. Inasmuch as possible, all interactions are direct manipulation with real-time dynamic results. Ex.: Field data-entry is achieved by plac-ing the cursor directly into the field and the text is directly manipula-ted with the text wand. Once a modification has been transacted, it is complete on the screen (there may be instances where the DB needs a [RESUBMIT] or [UPDATE] to modify the stored data. Once modifications have been made, the client can then validate the veracity of the transaction in the customer’s bookshelf. Flow Annotations (non-search) 2 3 4 5 6 7 9 8 Book Clubs Get Details Update Resubmit Bookshelf Content Customer Lookup
  21. © 2012 Jef Davis, All Rights Reserved. Material is Jef

    Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 21 of 50 Client Scholastic Project EMS Page Title Assignment Wireframe: Title Assignment: 1280 X 800 Purpose: This screen provides the user with a snapshot of order statistics for a given period of time. Contact us Title Assignment Order Management Title Assignment User Name Last Name First Name SPS_ID Email UCN BCOE SPS Contributor Search List Results J.K. Rowling Rowling J.K. J.K.xyz123 [email protected] J.K.xyz123 J.K.xyz123 Search By: SPS Contributor Title / ISBN Saved SPS Contributor Searches Go Here Saved SPS Contibutors Saved Title Searches Go Here Saved Titles ASSIGN SEARCH Email SPS ID User UCN BCOE Exact match Starts with Contains School UCN School Zip/ Postal Code V.1.0 Welcome: Chris Gilles | Log out Search | Advanced Search | Clear Fields Last Name First Name User Name ASSNS View J.K. Rowling X Clear Clear J.K. Rowling Rowling J.K. J.K.xyz123 [email protected] J.K.xyz123 J.K.xyz123 View ISBN Title Author(s) Publisher Published Date Harry Potter/ Deathly Hallows J.K.Rowling Scholastic Press 2007-06-21 Harry Potter/ Philosopher’s Stone Harry Potter/ Goblet of Fire J.K.Rowling Scholastic Press 2005-06-21 J.K.Rowling Scholastic Press 2003-06-21 All 12345678901234 12345678901234 12345678901234 Illustrator Mary GrandPre Mary GrandPre Mary GrandPre
  22. Bristol-Myers Squibb: Health Care Finances/ Consumer Segmentation/ Personas THESIS: I

    can make informed, timely health finance plans, and carry them out, to ensure I can afford to seek early diagnosis and sustain optimal treatment. High Awareness /Low Motivation (Managing life-long condition) High Awareness /High Motivation (Child has curable but potentially terminal condition) Low Awareness /High Motivation (Recently diagnosed with terminal condition) High Awareness Low Motivation High Motivation Low Awareness Page Number 22 of 50 Low Awareness / Intermediate Motivation Intermediate Awareness / Intermediate Motivation Low Awareness / High Motivation High Awareness / Low Motivation Intermediate Awareness / High Motivation High Awareness / Intermediate Motivation Low Awareness / Low Motivation Intermediate Awareness / Low Motivation High Awareness / High Motivation Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Client Bristol-Myers Squibb Project CPP Platform Page Personae © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Client Confidential. All Copy is For Placement Only.
  23. Bristol-Myers Squibb: Health Care Finances/ Consumer Segmentation/ Personae THESIS: I

    can make informed, timely health finance plans, and carry them out, to ensure I can afford to seek early diagnosis and sustain optimal treatment. Low Awareness /High Motivation (Recently diagnosed with terminal condition) High Awareness High Motivation Low Awareness Low Awareness / High Motivation High Awareness / High Motivation Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Client Bristol-Myers Squibb Project CPP Platform Page Personas © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Client Confidential. All Copy is For Placement Only. Page Number 23 of 50 Natural language data-mining using the Latent Dirichlet Allocation Best Option • Managed Care Plan Managed care plans are known as the HMO, PPO, IPA, or POS. They differ in small ways by the plan structure but all utilize the same principals. All managed care plans utilize networks as a way to keep costs down. Many a patient has expressed shock upon the realization that a laboratory or imaging center is out of network and the plan either pays substantially less or not at all. It is imperative that the consu- mer be aware of the network status of all of the members of the healthcare team. In these plans, the beneficiary is usually limited to network facilities and physicians with substantial decrease in coverage for using an out of network member. Some managed care plans also have deductibles and out of pocket amounts. Typically, the lower the deductible and out of pocket amounts, the higher the cost for coverage. Many of these managed care plans allow self-referral to specialists, however most HMOs do not. Most of these plans cover pre- scription drugs although some plans have a closed formulary of which drugs they will cover. Inpatient, outpatient and rehabilitation services are usually covered. For many people, managed care plans are a more affordable option for insurance coverage with low co-payments and deductibles. • Reasoning Your plan should cover breast cancer treatments, including lumpectomy, mastectomy, and radiation, if required, and if performed at an approved facility. If your health insurance covers mastectomy, it must also pay for the cost of prostheses, subsequent breast reconstruction (including surgery to the opposite breast for symmetry), and treatment for lymphedema or other complications resulting from mastectomy or reconstructive surgery. Having a plan with comprehensive prescription drug coverage is essential. Most group plans, including Medicare, offer some type of prescription drug plan and pay for the majority of FDA- approved prescription drugs. If you need chemotherapy, which can be quite expensive and last for months, costs can vary, depending on the type of drugs used, how long you need them and where you receive them. If you’re responsible for a large percentage of the retail cost of each medicine or your plan limits the amount it will pay for medication during a year, you may want to consider a supplemental prescription drug plan. Primary Narrative “When I found out that I had cancer, I decided that I was going to make cancer the best thing that ever happened to me, not the worst. At 50 years old I was diagnosed with stage IIIB breast cancer and had a double mastectomy. I’d been told the cancer had spread to my lymph nodes and bloodstream, and I had a 49 percent survival rate. I was not about to accept those odds!” Secondary Narrative Whether they know it or not, one in five women under 65 are underinsured—because many plans limit payments for services and pay only a portion of health care costs, their policies won’t cover the cost of their cancer treatment. For these women and their families, the portion of breast cancer care for which they are responsible may be financially devastating. Although you may afford premiums, deductibles and co-pays while you’re healthy, out-of-pocket expenses can quickly deplete your financial resources when you need standard breast cancer care. If your medical expenses exceed your policy’s financial cap, you may find yourself maxing out your credit cards, depleting your savings and spending the mortgage payment to pay for your treatment. If the cost of your treatment exceeds your policy’s lifetime cap on benefits, you’ll be left with no health insurance at all. Wish-list “I just need to know what it is, exactly, that I need to know. I need to know what questions I need to be asking and to whom. And I just need it in plain English without all the pharma-speak.” Speed-bumps “I don’t know who to trust. Every resource that I have seen just seems like a cover to sell me something I probably don’t even need.” Significant Insight “Provide me with a neutral advocate that is impartial and can guide me toward solutions that that are geared towards me and my situation specifically and you’ll have a true believer and convert in me.” Low Motivation High Awareness / Low Motivation Personals Age: 51 Sex: Female Race: Asian Personals Height: 5' 3" | 160cm. Weight: 115 lbs. | 52kg. BMI: 22 Occupation Profession: Pianist/ Teacher Status: Full-Time Income: $52,500./ yr. Personals Exposure to fumes/ solvents: No Lost time from work: No Coverage HMO Family History Personal History • Childhood Measles, Mumps, Chicken Pox. • Adult Diabetes, Blood problems, High blood pressure, Venereal Disease, Thyroid/ Liver problems. • Injuries Car wreck, Concussion, Knocked unconscious, 2 broken Tibia, Broken Fibia. • Medications Insulin, Herbs/ Supplements/ and Alternative Medicines, Oral Medications, Aspirin, Flu and Pneumonia Shots, Other Injectable Medications. • Operations Appendectomy, Ovaries. • Allergies Penicillin, Airborne: mold spores. Stroke Tuberculosis Diabetes Heart trouble High BP Cancer Suicide Mental illness Gout /arthritis Hereditary defects Hemophilia Father Mother Brother Sister Children Grandparents Paternal Maternal M F M F Personal History • Diet Vegetarian, Asian Daily Breakdown • fast food: • caloric intake: • sodium intake: • fat intake: • sugar intake: • processed foods: • coffee/ tea/ cola: • alcohol usage: • Social Relationship Status: Drug use: Sexual dysfunction: Foreign travel in last year: Tobacco: Caffeine: Alcohol usage: 05% 1400 2400g. 45g 10g. 05% 480ml. 120ml. separated no no no no no socially
  24. Worksheet (adv.) IMAGE © 2012 Jef Davis, All Rights Reserved.

    Material is Jef Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 24 of 50 Client B-MS Project CPP Platform Page Mobile IxDesign BMS: Mobile Interaction Modeling 320 x 480 Vertical Resolution ? IMAGE http://www.bms.com/cpp/m/ia?sa=N Difference between: HMO, PPO, and POS IMAGE Work employer benefits vs. Cobra IMAGE Traditional Plans IMAGE Medicare IMAGE Latest News BASICS BENEFITS NAVIGATOR ACCESS ADVOCATE HOME BASICS ? Welcome, Taylor | Log out • Feds OK embryonic cell research for rare disease • Cancer art exhibit touring U.S. • Drug to ease traumatic memories on horizon • When it comes to finances, men, women differ ☺ PREFS SHARE BOOKMARK NAVIGATE BACK FORWARD AT+T 12:34 PM IMAGE http://www.bms.com/cpp/m/ia?sa=N Difference between: HMO, PPO, and POS IMAGE Work employer benefits vs. Cobra IMAGE Traditional Plans IMAGE Medicare IMAGE Latest News BASICS BENEFITS NAVIGATOR ACCESS ADVOCATE HOME BASICS ? Welcome, Taylor | Log out • Feds OK embryonic cell research for rare disease • Healthcare finance and taxes • Drug to ease traumatic memories on horizon • When it comes to finances, men, women differ ☺ PREFS SHARE BOOKMARK NAVIGATE BACK FORWARD AT+T 12:35 PM IMAGE Difference between: HMO, PPO, and POS IMAGE Work employer benefits vs. Cobra IMAGE Traditional Plans IMAGE Medicare IMAGE Latest News BASICS http://www.bms.com/cpp/m/ia?sa=N BASICS BENEFITS NAVIGATOR ACCESS ADVOCATE HOME NEWS ? Welcome, Taylor | Log out ☺ PREFS SHARE BOOKMARK NAVIGATE BACK FORWARD AT+T 12:37 PM Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate. Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate. IMAGE SHARE BOOKMARK NAVIGATE FORWARD PREFS BACK Welcome, Taylor | Log out http://www.bms.com/cpp/m/ia?sa=N AT+T 12:38 PM BASICS BENEFITS NAVIGATOR GAME ADVOCATE HOME ? ☺ http://www.bms.com/cpp/m/ia?sa=N BASICS BENEFITS NAVIGATOR ACCESS ADVOCATE HOME NEWS ? Welcome, Taylor | Log out ☺ PREFS SHARE BOOKMARK NAVIGATE BACK FORWARD AT+T 12:36 PM Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum. Ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta. IMAGE November 22nd, 2010 12:41 PM ET Share | Comments (60 comments) Healthcare Finance and Taxes http://www.bms.com/cpp/m/ia?sa=N BENEFITS NAVIGATOR ACCESS ADVOCATE HOME Navigator ? Welcome, Taylor | Log out ☺ PREFS SHARE BOOKMARK NAVIGATE BACK FORWARD AT+T 12:38 PM Launch BASICS ACCESS Navigator Options | Instructions Welcome back, Taylor Log out
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    Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 25 of 50 Client B-MS Project CPP Platform Page Mobile IxDesign BM-S: Mobile Interaction Modeling | Navigator Flow 320 x 480 Vertical Resolution ? http://www.bms.com/cpp/m/ia?sa=N PREFS SHARE BOOKMARK NAVIGATE BACK FORWARD AT+T 12:44 PM http://www.bms.com/cpp/m/ia?sa=N PREFS SHARE BOOKMARK NAVIGATE BACK FORWARD AT+T 12:39 PM Choose your character http://www.bms.com/cpp/m/ia?sa=N PREFS SHARE BOOKMARK NAVIGATE BACK FORWARD AT+T 12:40 PM Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Nam liber tempor cum soluta Save | Close Save | Close Q. Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. True | False | Buy a Hint x Similar to: Save | Close 5/7 http://www.bms.com/cpp/m/ia?sa=N BENEFITS NAVIGATOR ACCESS ADVOCATE HOME Results ? Welcome, Taylor | Log out ☺ PREFS SHARE BOOKMARK NAVIGATE BACK FORWARD AT+T 12:49 PM BASICS Congratulations Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy nibh euis mod tincidunt ut laoreet dolore ullam corper suscipit lobortis nisl ut aliquip ex ea com modo consequat. Nam liber tempor cum soluta Score: 5/7 Level: 2 Network Rank: 8 See others’ scores Save | Play Again http://www.bms.com/cpp/m/ia?sa=N PREFS SHARE BOOKMARK NAVIGATE BACK FORWARD AT+T 12:46 PM Save | Close Q. Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy A. Nibh euismod tincidunt B. Ut laoreet dolore magna aliquam C. Ut wisi enim ad minim Buy More Time | Buy a Hint x 6/7 PREFS SHARE BOOKMARK NAVIGATE BACK FORWARD Save | Close Q. Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy A. Nibh euismod tincidunt B. Ut laoreet dolore magna aliquam C. Ut wisi enim ad minim Buy More Time | Buy a Hint x 7/7 Hint! HINT: Elit, sed diam nonummy. Nibh euismod tincidunt. Ut laoreet dolore magna http://www.bms.com/cpp/m/ia?sa=N AT+T 12:47 PM
  26. © 2012 Jef Davis, All Rights Reserved. Material is Jef

    Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 26 of 50 Client B-MS Project CPP Platform Page Mobile IxDesign BMS: Mobile Interaction Modeling | Tool Set 320 x 480 Vertical Resolution ? http://www.bms.com/cpp/m/ia?sa=N PREFS SHARE BOOKMARK NAVIGATE BACK FORWARD AT+T 12:39 PM http://www.bms.com/cpp/m/ia?sa=N PREFS SHARE BOOKMARK NAVIGATE BACK FORWARD AT+T 12:40 PM Decisions Launch Scenario Builder Condition Cost Coverage Doctor Future Treatment Career Marriage Offspring Disability Retirem ent Divorce/ xxxDeath TREATMENT AFTER RETIREMENT Lorem ipsum onsectetuer adipis cing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. quis nostrud exerci LEARN MORE http://www.bms.com/cpp/m/ia?sa=N PREFS SHARE BOOKMARK NAVIGATE BACK FORWARD AT+T 12:44 PM Save to My Profile Years: 14 Treatment After Retirement Condition Cost Coverage Doctor Future Treatment 14 years http://www.bms.com/cpp/m/ia?sa=N BENEFITS NAVIGATOR ACCESS ADVOCATE HOME Ask a question ? Welcome, Taylor | Log out ☺ PREFS SHARE BOOKMARK NAVIGATE BACK FORWARD AT+T 12:51 PM BASICS Lorem ipsum onsectetuer adipiscing elit, sed diam tincidunt ut laoreet dolore magna aliquam erat volutpat? Lorem ipsum onsectetuer adipiscing elit, sed diam tincidunt ut laoreet dolore magna aliquam erat volutpat? Lorem ipsum onsectetuer adipiscing elit, sed diam tincidunt ut laoreet dolore magna aliquam erat volutpat? Answers See all LOLcat LOLdawg Cooper X X X ü ü ü ü ü ü ü ü ü ü http://www.bms.com/cpp/m/ia?sa=N BENEFITS NAVIGATOR ACCESS ADVOCATE HOME Answer a question ? Welcome, Taylor | Log out ☺ PREFS SHARE BOOKMARK NAVIGATE BACK FORWARD AT+T 12:52 PM BASICS Top answer Lorem ipsum onsectetuer adipiscing elit, sed diam tincidunt ut laoreet dolore magna aliquam erat volutpat? Lorem ipsum onsectetuer adipiscing elit, sed diam tincidunt ut laoreet dolore magna aliquam erat volutpat? Submit an answer Submit Answers See all LOLcat LOLdawg X X ü ü ü ü ü ü ü ü ü ü Lorem ipsum onsectetuer adipiscing elit, sed diam tincidunt ut laoreet dolore magna aliquam erat volutpat? Lorem ipsum onsectetuer adipiscing elit, sed diam tincidun... Answer | Ask Lorem ipsum onsectetuer adipiscing elit, sed diam tincidunt ut laoreet dolore magna aliquam erat volutpat? Q W E R T Y U I O P A S D F G H J K L Z X C V B N M space .?123 return Original question Most asked question of the day Top answer http://www.bms.com/cpp/m/ia?sa=N BENEFITS NAVIGATOR ACCESS ADVOCATE HOME Results ? Welcome, Taylor | Log out ☺ PREFS SHARE BOOKMARK NAVIGATE BACK FORWARD AT+T 12:49 PM BASICS Congratulations Nam liber tempor cum soluta Score: 5/7 Level: 2 Network Rank: 8 See others’ scores Save | Play Again
  27. Wire-frame: Project: ThumbPlay Site Redesign Author: Jef Davis Home Page/

    Subscriber MISSION STATEMENT To assist the customer in sampling, learning about and making decisions regarding a particular artist and their works. © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 27 of 50 Client ThumbPlay Internal Project Site Redesign Page Home Page Subscriber Top searches right now... JFKFC Missionary Position RSVD Edith Piaf Friends Feed Larry Tate Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum. 5 minutes ago · Comment · Like · @jmspool on Twitter See 5 more posts from Twitter Mister Pink Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. 4 minutes ago · Comment · Like · Share Jonas Grumby Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum. about a minute ago · Comment · Like · @jgrumby on Twitter See 5 more posts from Twitter Mrs. Roper Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. about a minute ago · Comment · Like · Share Wendell Gee Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum. about a minute ago · Comment · Like Playlists EDIT Beer Money Get Your Grunge On CMT's 2010 Music Awards On The Move Ronnie James Dio Bankhead Rappers 20 Of The Greatest Solos True Blood Covering The 20's-30's Obscure Originals 25 Worst Covers Top 100 Hip-Hop Greatest Songs 100 Great Emo The Best AOR Fret Boys Take VH-1 Countdown Guitar Hero 3 Ambient Death Metal News EDIT 7.17.2010 Guadalajara And Beyond Steve will join Michael Rother (of NEU!) and Aaron Mullan (Tall Firs) to form HALLOGALLO 2010: Michael Rother and Friends perform the music of NEU! Together they will play music by NEU! as well as some tracks by Harmonia and from Michael Rother´s solo albums. Mexico City and Guadalajara have now been added to the list of cities that Hallogallo 2010 07.14.2010 High Confessions Release Party The High Confessions (Steve Shelley, Chris Connelly, Jeremy Lemos + Sanford Parker) will celebrate the release of their debut album "Turning Lead Into Gold With The High Confessions" on Relapse Records with a DJ set and record release party at The Burlington in Chicago, IL. Monday July 19 at 10pm. Recommendations EDIT Yeah Yeah Yeahs Liars Pussy Galore Blonde Redhead Guv'ner Royal Trux Thinking Fellers Union Local #282 Boss Hogg Yo La Tengo Pavement Reviews EDIT Groups EDIT Ciccone Youth (99 MEMBERS) sy fan club (8 MEMBERS) sonic youth gear page (19 MEMBERS) sonic youth 930 club (10 MEMBERS) NEW! sonic youth empty page (1 MEMBER) X About Us | Terms & Conditions | Privacy Policy | © 2010 Thumbplay, Inc The Empty Road 2:15 Image ARTIST: Sonic Youth RELEASE: Murray Street SONG: Street Sauce LENGTH: 7:34 + < Jaine Farr Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. 56 minutes ago · Like Cloris Leach Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta 56 minutes ago · Like View all 4 comments 1. Bangkok Shocks (4:19) TRENDING NOW ThumbPlay Followers Following 289,000 plays in the previous 24 hours. 1:00 2:00 3:00 4:00 5:00 6:00 7:00 8:00 9:00 10:00 11:00 12:00 13:00 14:00 15:00 16:00 17:00 18:00 19:00 20:00 21:00 22:00 23:00 24:00 2. Saigon Shakes (4:04) Drake Mariah Carey 3. Hanoi Rocks (4.16) 4. Glimmer Twins (5:26) Edith Piaf Darius Rucker Top Songs New Releases Top Albums Genres 5. Low-Fi (4.16) 6. Confessions of a Bedwetter (5:26) Twista Justin Bieber Moronic Youth BY TM VIEWED BY 100 PEOPLE Sonic Youth Set-list of the concert at 9:30 Club BY DC-9:30 VIEWED BY 7800 PEOPLE Master of the Pan Flute BY Lee Ranaldo VIEWED BY 788 PEOPLE ADD AN EVENT ALERT Action Swingers Webster Hall November 17th, 2010 Events EDIT Bewitched Roseland November 18th, 2010 Juggs Amberland November 18th, 2010 Pussy Galore Southpaw November 19th, 2010 MORE JFKFC Missionary Position RSVD ADM Pariah Carey Whatevs Baby Claw Thugnut Twisted Blister Blown Tweaker Liars Pussy Galore Blonde Redhead Guv'ner Royal Trux Boss Hogg Yo La Tengo Pavement Edith Piaf July 26, 2010 My Network Friends Groups 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 27 28 29 30 31 1 2 3 4 5 6 7 8 9 10 11 26 Su Mo Tu We Th Fr Sa July 2011 < OR ENTER POSTAL CODE X Next Song Get Tickets Get Tickets Get Tickets Get Tickets Listen ARTIST: JFKFC SONG: KILLTARD ALBUM: CHINOI more $1.29 $1.29 $1.29 $1.29 $1.29 $1.29 My Collections Right Here & Now more My Network more Hello, Ambient Death Metal TM Advanced search Settings | Help What do you want to listen to? My Music Trending Radio Events Reviews Friends My Account Thumbplay MORE MORE MORE MORE MORE
  28. Wire-frame: Project: ThumbPlay Site Redesign Author: Jef Davis TM Advanced

    search Settings | Help What do you want to listen to? Home Trending Radio Events Reviews Thumbplay Home Page/ N00b MISSION STATEMENT To assist the customer in sampling, learning about and making decisions regarding a particular artist and their works. © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 28 of 50 Client ThumbPlay Internal Project Site Redesign Page Home Page Noob Upload a Profile Pic Ambient Death Metal About Us | Terms & Conditions | Privacy Policy | © 2010 Thumbplay, Inc The Empty Road 2:15 Image ARTIST: Sonic Youth RELEASE: Murray Street SONG: Street Sauce LENGTH: 7:34 Next Song + < TRENDING 1:00 2:00 3:00 4:00 5:00 6:00 7:00 8:00 9:00 10:00 11:00 12:00 13:00 14:00 15:00 16:00 17:00 18:00 19:00 20:00 21:00 22:00 23:00 24:00 JFKFC Missionary Position RSVD ADM Pariah Carey Whatevs Baby Claw Thugnut Twisted Blister Blown Tweaker Liars Pussy Galore Blonde Redhead Guv'ner Royal Trux Boss Hogg Yo La Tengo Pavement Edith Piaf July 26, 2011 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 27 28 29 30 31 1 2 3 4 5 6 7 8 9 10 11 26 Su Mo Tu We Th Fr Sa July 2011 < OR ENTER POSTAL CODE X 1. Bangkok Shocks (4:19) 2. Saigon Shakes (4:04) Drake Mariah Carey 3. Hanoi Rocks (4.16) 4. Glimmer Twins (5:26) Edith Piaf Darius Rucker Top Songs New Releases Top Albums Genres 5. Low-Fi (4.16) 6. Confessions of a Bedwetter (5:26) Twista Justin Bieber Larry Tate Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum. 5 minutes ago · Comment · Like · @jmspool on Twitter See 5 more posts from Twitter Mister Pink Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. 4 minutes ago · Comment · Like · Share Jonas Grumby Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum. about a minute ago · Comment · Like · @jgrumby on Twitter See 5 more posts from Twitter Confirm password Password Email Address ALL FIELDS REQUIRED FREE SIGN UP DISCOVER LISTEN SOCIALIZE FRIENDS Find your friends who are already members of ThumbPlay and invite others to join along with you. Share your collections. More friends = More music... CREATE Play list: simply a list of songs that allows categorization, editing, and listening of playlists online, aided by personalized song recommenda- tions, ratings and reviews. Let’s get you started. OR SIMPLY It’s easy - List artists you like UPLOAD Upload your music from iTunes ADD AN EVENT ALERT Action Swingers Webster Hall November 17th, 2010 EVENTS EDIT Bewitched Roseland November 18th, 2010 Juggs Amberland November 18th, 2010 TM ThumbPlay + Member Sign In Email Password Remember me on this computer ? Find Friends Upload Music JOIN Get Tickets Next Song GO $.29 $.29 $.29 $.29 $.29 $.29 MORE + Sign up Right Here & Now NEWS EDIT 7.17.2010 Guadalajara And Beyond Steve will join Michael Rother (of NEU!) and Aaron Mullan (Tall Firs) to form HALLOGALLO 2010: Michael Rother and Friends perform the music of NEU! Together they will play music by NEU! as well as some tracks by Harmonia and from Michael Rother´s solo albums. Mexico City and Guadalajara have now been added to the list of cities that Hallogallo 2010 07.14.2010 High Confessions Release Party The High Confessions (Steve Shelley, Chris Connelly, Jeremy Lemos + Sanford Parker) will celebrate the release of their debut album "Turning Lead Into Gold With The High Confessions" on Relapse Records with a DJ set and record release party at The Burlington in Chicago, IL. Monday July 19 at 10pm. Moronic Youth BY TM VIEWED BY 100 PEOPLE Masters of the Pan Flute BY Lee Ranaldo VIEWED BY 788 PEOPLE MORE REVIEWS EDIT MORE MORE Get Tickets Get Tickets
  29. Wire-frame: Project: ThumbPlay Site Redesign Author: Jef Davis Collections/ Subscriber

    MISSION STATEMENT To assist the customer in sampling, learning about and making decisions regarding a particular artist and their works. © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 29 of 50 Client ThumbPlay Internal Project Site Redesign Page Collection Subscriber Ambient Death Metal About Us | Terms & Conditions | Privacy Policy | © 2010 Thumbplay, Inc The Empty Road 2:15 Image ARTIST: Sonic Youth RELEASE: Murray Street SONG: Street Sauce LENGTH: 7:34 Next Song + < ThumbPlay Playlists Stations SHARE PAGE SITE MENU LIKE TWITTER DIGG THIS STUMBLE IT FAN PAGE RECENT ACTIVITY HIDE 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 Edith Piaf JFKFC Missionary Position RSVD ADM Pariah Carey Whatevs August, 4, 2011 MY MUSIC Artists Anne Frank Zappa Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet. more Most Recent Most Played Favorites Alphabetical Popularity Release Date Genre Mood Tags Acoustical Properties GROUPS FRIENDS RECOMMENDED SIMILARITY X Fred Rutherford Hide Currently listening to: Foucault-Dependent Likes: Lurch, Doris Day, The Foreskins Suggests: AFI, Terence Trent D’Arby, Edith Piaf 89% Similar to you. You Both Like Write a comment... X Édith Piaf Hide Recent release: L'Intégrale Complete: 2007 Our best guess for you Fun fact: Piaf—a Francilien colloquialism for "sparrow"—was a nickname she received at age 20 Similar to: Jeanne Bourgeois Berthe Sylva Josephine Baker Key words: Les Yeux De Ma Mere MORE Queefs Fluffer Edith Piaf MORE The Voice of the Sparrow: The Very Best of Édith Piaf Song Title Time listen 1. La Vie L'amour 1:49 listen 2. La Vie En Rose 3:07 listen 3. Milord 4:29 listen 4. Comme Moi 2:59 listen 5. Le Vieux Piano 3:13 listen 6. Polichinelle 3:06 listen 7. Toujours Aimer 3:15 listen 8. L'effet Qu'tu M'fais 3:17 listen 9. Mon Manège À Moi 3:03 listen 10. Mon Dieu (My God) 3:26 listen 11. Hymne À L'amour 3:29 listen 12. T'es Beau Tu Sais 4:05 listen 13. Bravo Pour Le Clown ! 3:11 listen 14. C'est L'amour 3:00 listen 15. Non, Je Ne Regrette Rien 2:23 listen 16. Avant Nous 3:02 listen 17. La Goualante Du Pauvre Jean 2:05 listen 18. L'accordéoniste 3:37 PLAY ALL PLAY ALL PLAY ALL PLAY ALL PLAY ALL PLAY ALL PLAY ALL PLAY ALL PLAY ALL MY PLAYLISTS EDIT Egg Roll Bar-B-Q Spare Ribs Vegetable Rolls Teriyaki Steak Spring Rolls Roast Pork Fried Wontons Sweet Sour Sauce Pu Pu Platter 2 of Egg Roll Teriyaki Steak Bar-B-Q Spareribs Fried Wonton Fried Shrimp Fried Chicken Wing Steamed Meat Chicken Wings Shrimp Toast French Fries Crab Rangoon Classical Surfadelica Punk 90's Country Bluegrass Blues Surfa Rosa X Gogol Bordello Start Wearing Purple: 4:50 Gypsy Punks - 2008 x x x Leave a comment Share this x x x x x x x Like Dislike Édith Piaf: 30th Anniversaire, April 1994 Édith Piaf: Her Greatest Recordings 1935–1943, July 1995 The Early Years: 1938–1945, Vol. 3, October 1996 Hymn to Love: All Her Greatest Songs in English, November 1996 Gold Collection, January 1998 The Rare Piaf 1950–1962, April 1998 La Vie en rose, January 1999 Montmartre Sur Seine, September 2000 Éternelle: The Best Of , January 2000 Stiff Little Fingers Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet. more Choking Victim Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet. more Édith Piaf Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Jerry’s Kids Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet. more Fugazi Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet. more JFKFC Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet. more Next Song FRIEND ARTIST ARTIST SOCIAL Most Recent MORE MORE This isn’t being sloppy: occasionally I like to sketch out ideas off to the side. Hello, Ambient Death Metal TM Advanced search Settings | Help What do you want to listen to? My Music Trending Radio Events Reviews Friends My Account Thumbplay Add to Group Bluegrass Caoineadh My Network Punk Ska NEW PLAY ALL MORE MORE ENLARGE MORE
  30. Wire-frame: Project: ThumbPlay Site Redesign Author: Jef Davis Artist Page/

    Searched/ Subscriber MISSION STATEMENT To assist the customer in sampling, learning about and making decisions regarding a particular artist and their works. © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 30 of 50 Client ThumbPlay Internal Project Site Redesign Page Artist’s Page SONIC YOUTH ARTIST PHOTO ART Sonic Youth An American rock band from New York City, formed in 1981. The current lineup consists of Thurston Moore (vocals and guitar), Kim Gordon (vocals, bass, guitar), Lee Ranaldo (vocals and guitar), Steve Shelley (drums), Mark Ibold (bass, guitar). Library Playlists Beer Money Get Your Grunge On CMT's 2010 Music Awards On The Move Ronnie James Dio Bankhead Rappers 20 Of The Greatest Solos True Blood Covering The 20's-30's Obscure Originals 25 Worst Covers Top 100 Hip-Hop Greatest Songs 100 Great Emo The Best AOR Fret Boys Take VH-1 Countdown Guitar Hero 3 Featured TBDKitten, Grinderman, Harry Crews, Lucky Sperms, Mirror/Dash, Mosquito, Pavement, Pussy Galore, Red Transistor Genres Noise Rock, Alternative Rock, Experimental Rock, No Wave, Indie Rock, Noise, Experimental, Modern Classical, Drone, Film Soundtrack, Lo-Fi, Free Improvisation, Post-Punk, Field Recordings Top Artists: Genre Yeah Yeah Yeahs, Liars, Pussy Galore Blonde Redhead, Guv'ner, Royal Trux Thinking Fellers Union Local #282, Boss Hogg, Yo La Tengo, Pavement more... Related Artists Action Swingers, Bewitched, Nick Cave and The Bad Seeds, Ciccone Youth, China Shop, The Coachmen, Dim Stars, Diskaholics Anonymous Trio, Dustdevils, 8 Eyed Spy, Free Kitten, Grinderman, Harry Crews, Lucky Sperms, Mirror/Dash, Mosquito, Pavement, Pussy Galore, Red Transistor, I.C.P. & The Ex, Sonic Youth / Jim O'Rourke, Teenage Jesus & The Jerks, Tough Terry and the Wombats, Wylde Ratttz Links Kitten, Grinderman, Harry Crews, Lucky Sperms, Mirror/Dash, Mosquito, Pavement, Pussy Galore, Red Transistor, Promos / Offers ThumbPlay Music Social Info Groups SAUCER-LIKE SONIC YOUTH (99 MEMBERS) sy fan club (8 MEMBERS) sonic youth gear page (19 MEMBERS) sonic youth 930 club (10 MEMBERS) NEW! sonic youth empty page (1 MEMBER) News 7.17.2010 HALLOGALLO 2010 IN USA, MEXICO (GUADALAJARA ADDED), AND BEYOND Steve will join Michael Rother (of NEU!) and Aaron Mullan (Tall Firs) to form HALLOGALLO 2010: Michael Rother and Friends perform the music of NEU! Together they will play music by NEU! as well as some tracks by Harmonia and from Michael Rother´s solo albums. Mexico City and Guadalajara have now been added to the list of cities that Hallogallo 2010 07.14.2010 HIGH CONFESSIONS RECORD RELEASE PARTY The High Confessions (Steve Shelley, Chris Connelly, Jeremy Lemos + Sanford Parker) will celebrate the release of their debut album "Turning Lead Into Gold With The High Confessions" on Relapse Records with a DJ set and record release party at The Burlington in Chicago, IL. Monday July 19 at 10pm. 07.13.2010 LEE AT WHITNEY MUSEUM CHRISTIAN MARCLAY FESTIVAL Lee has four performances set for the Whitney Museum in NYC as part of the Christian Marclay: Festival exhibit. Two performances with Text of LIght (Alan Licht, Ulrich Krieger) happened (!) July 2 & 3. Lee will play solo with Christian's "music box guitar' at 1pm on Thursday July 15, and a quartet with Alan Gersten Sonic Truth BY TM VIEWED BY 100 PEOPLE Sonic Youth Set-list of the concert at 9:30 Club BY DC-9:30 VIEWED BY 7800 PEOPLE The Expressway to Yr Skull BY Lee Ranaldo VIEWED BY 788 PEOPLE Discography Today's Top Searches eminem lil wayne drake 3oh!3 justin bieber usher lady gaga b.o.b katy perry taylor swift kesha airplanes t.i. nicki minaj nickleback trey songz linkin park glee beyonce miley cyrus X About Us | Terms & Conditions | Privacy Policy | © 2010 Thumbplay, Inc 11217 Results for: Downloads Ticket Sales GEO MAP Tag-search palette Geo-map results for downloads and ticket sales map (concerts) add to my list/s email print write a review add a comment recommend share with a SNS edit average user rating: See more ratings Add to a list Add to Radio Station Share Email Favorite Recommend Murray Street 1. The Empty Page 2. Disconnection Notice 3. Rain On Tin 4. Karen Revisited 5. Radical Adults Lick Godhead Style 6. Plastic Sun 7. Sympathy For The Strawberry Japanese CD bonus track: 8. Street Sauce Studio Releases Compilations EPs Singles COVER ART “MURRAY STREET” The Eternal 2009 Rather Ripped 2006 Sonic Nurse 2004 View all (17) Murray Street 2002 Other Studio Releases Comments (98) Sonic Vermouth Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Comment Flag Harry Connick Youth Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Comment Flag Released: June 9, 2009 Recorded: Nov–Dec, 2008 in Hoboken, NJ Genre: Alternative rock Length: 56:25 Label: Matador Records Producer: John Agnello Professional reviews Allmusic Clash (8/10) Drowned In Sound (7/10) Gigwise.com NME (8/10) Pitchfork Media (6.8/10) PopMatters (7/10) Robert Christgau (A-) Rock Sound (8/10) Rolling Stone The Skinny Spin State Uncut Charts Chart (2009) Peak position Tastemakers 01 Top Independent Albums (US) 03 Top Modern Rock/Alternative Albums (US) 06 Top Rock Albums (US) 07 Belgian Albums Chart (Flanders) 09 The Billboard 200 18 European Top 100 27 Swedish Albums Chart 28 Finnish Albums Chart 34 New Zealand Albums Chart 38 UK Albums Chart 42 Australian ARIA Albums Chart 52 Dutch Albums Chart 90 Belgian Albums Chart (Wallonia) 92 7 Email RSS alive astute biting braggadocio charitable crestfallen cynical embracing honest indulgent insightful introspective lonely lost menacing mournful rejoicing sensitive shocking spirited surrealistic suspicious wanton wholesome witty TAG words are a fun way to describe your feelings about this artist’s works. (and helps us suggest things you may also like). ADD YOUR OWN TAGS ADD Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon YOU CHOSE: “rejoicing” & “sensitive” ü ü X X X X Image ARTIST: Sonic Youth RELEASE: Murray Street SONG: Street Sauce LENGTH: 7:34 Next Song The Empty Road 2:15 + < Today's Top Searches in Your Network eminem lil wayne drake 3oh!3 justin bieber usher lady gaga b.o.b katy perry taylor swift kesha airplanes t.i. nicki minaj nickleback trey songz linkin park glee beyonce miley cyrus X Widget (n) A widget is a stand-alone application that can be embedded into third party sites by any user on a page where they have rights of authorship (e.g. a webpage, blog, or profile on a social media site). Module (n) (Computer Science) a self-contained unit or item, such as an assembly of components and associated segment(s) of computer software, which itself performs a defined task and can be linked with other such units to form a larger system. Even more 0.1 Registration 0.0.2x Invalid PWD x 0.1.2x Registration Confirmation 0.1.1x Missing/ Invalid Submission Info x 0.0.1x Forgotten PWD confirmation Conditional branch Conditional branch Concurrent set USER_AUTH/ REGISTRATION Sign-In HTML Page User entry point (unrecognized) Adobe AIR Required YES ! email notification (non-validated) NO SEARCH RESULTS “SONIC YOUTH” My ThumbPlay As Ciccone Youth SYR Series Official Bootlegs Videos Related Articles HOURS DAYS WEEKS MONTHS Most Recent Highest Rated Critics Picks Ambient Death Metal ON TOUR Next Song LISTEN ADD Hello, Ambient Death Metal TM Advanced search Settings | Help What do you want to listen to? My Music Trending Radio Events Reviews Friends My Account Thumbplay My Network My Groups My Friends My Play Lists Most Popular MINS MORE MORE MORE MORE MORE
  31. Wire-frame: Album Page Project: ThumbPlay Site Redesign Author: Jef Davis

    MISSION STATEMENT To assist the customer in sampling, learning about and making decisions regarding a particular artist and their works. © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 31 of 50 Client ThumbPlay Internal Project Site Redesign Page Album Page Library Playlists Beer Money Get Your Grunge On CMT's 2010 Music Awards On The Move Ronnie James Dio Bankhead Rappers 20 Of The Greatest Solos True Blood Covering The 20's-30's Obscure Originals 25 Worst Covers Top 100 Hip-Hop Greatest Songs 100 Great Emo The Best AOR Fret Boys Take VH-1 Countdown Guitar Hero 3 Featured TBDKitten, Grinderman, Harry Crews, Lucky Sperms, Mirror/Dash, Mosquito, Pavement, Pussy Galore, Red Transistor Genres Noise Rock, Alternative Rock, Experimental Rock, No Wave, Indie Rock, Noise, Experimental, Modern Classical, Drone, Film Soundtrack, Lo-Fi, Free Improvisation, Post-Punk, Field Recordings Top Artists: Genre Yeah Yeah Yeahs, Liars, Pussy Galore Blonde Redhead, Guv'ner, Royal Trux Thinking Fellers Union Local #282, Boss Hogg, Yo La Tengo, Pavement more... Related Artists Action Swingers, Bewitched, Nick Cave and The Bad Seeds, Ciccone Youth, China Shop, The Coachmen, Dim Stars, Diskaholics Anonymous Trio, Dustdevils, 8 Eyed Spy, Free Kitten, Grinderman, Harry Crews, Lucky Sperms, Mirror/Dash, Mosquito, Pavement, Pussy Galore, Red Transistor, I.C.P. & The Ex, Sonic Youth / Jim O'Rourke, Teenage Jesus & The Jerks, Tough Terry and the Wombats, Wylde Ratttz Links Kitten, Grinderman, Harry Crews, Lucky Sperms, Mirror/Dash, Mosquito, Pavement, Pussy Galore, Red Transistor, Promos / Offers ThumbPlay Music Social Info Groups SAUCER-LIKE SONIC YOUTH (99 MEMBERS) sy fan club (8 MEMBERS) sonic youth gear page (19 MEMBERS) sonic youth 930 club (10 MEMBERS) NEW! sonic youth empty page (1 MEMBER) News 7.17.2010 HALLOGALLO 2010 IN USA, MEXICO (GUADALAJARA ADDED), AND BEYOND Steve will join Michael Rother (of NEU!) and Aaron Mullan (Tall Firs) to form HALLOGALLO 2010: Michael Rother and Friends perform the music of NEU! Together they will play music by NEU! as well as some tracks by Harmonia and from Michael Rother´s solo albums. Mexico City and Guadalajara have now been added to the list of cities that Hallogallo 2010 07.14.2010 HIGH CONFESSIONS RECORD RELEASE PARTY The High Confessions (Steve Shelley, Chris Connelly, Jeremy Lemos + Sanford Parker) will celebrate the release of their debut album "Turning Lead Into Gold With The High Confessions" on Relapse Records with a DJ set and record release party at The Burlington in Chicago, IL. Monday July 19 at 10pm. 07.13.2010 LEE AT WHITNEY MUSEUM CHRISTIAN MARCLAY FESTIVAL Lee has four performances set for the Whitney Museum in NYC as part of the Christian Marclay: Festival exhibit. Two performances with Text of LIght (Alan Licht, Ulrich Krieger) happened (!) July 2 & 3. Lee will play solo with Christian's "music box guitar' at 1pm on Thursday July 15, and a quartet with Alan Gersten Sonic Truth BY TM VIEWED BY 100 PEOPLE Sonic Youth Set-list of the concert at 9:30 Club BY DC-9:30 VIEWED BY 7800 PEOPLE The Expressway to Yr Skull BY Lee Ranaldo VIEWED BY 788 PEOPLE Discography About Us | Terms & Conditions | Privacy Policy | © 2010 Thumbplay, Inc average user rating: See more ratings Add to a list Add to Radio Station Share Email Favorite Recommend Murray Street 1. The Empty Page 2. Disconnection Notice 3. Rain On Tin 4. Karen Revisited 5. Radical Adults Lick Godhead Style 6. Plastic Sun 7. Sympathy For The Strawberry Japanese CD bonus track: 8. Street Sauce Studio Releases Compilations EPs Singles COVER ART “MURRAY STREET” The Eternal 2009 Rather Ripped 2006 Sonic Nurse 2004 View all (17) Murray Street 2002 Other Studio Releases Comments (98) Sonic Vermouth Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Comment Flag Harry Connick Youth Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Comment Flag X Image ARTIST: Sonic Youth RELEASE: Murray Street SONG: Street Sauce LENGTH: 7:34 Next Song The Empty Road 2:15 + < Even more As Ciccone Youth SYR Series Official Bootlegs Videos Related Articles SONIC YOUTH MURRAY STREET COVER ART Murray Street is the twelfth album by Sonic Youth. It was released on 2002. It was the first album by the group to feature Jim O'Rourke as an official fifth member. Members of noise improv group Borbetomagus appear on "Radical Adults Lick Godhead Style." One of the young girls on the album's cover is Coco Hayley Gordon Moore, Thurston Moore and Kim Gordon's daughter. Sonic Youth: Murray Street June 25, 2002 Geffen Records Released: June 25, 2002 Recorded: August 2001 – March 2002 Genre: Alternative rock Length: 45:37 - 53:11 (Japan CD) Label: DGC / Interscope Producer: Sonic Youth Pop Country Jazz Soundtrack Rock Latin Holiday Easy-Listening Rap Blues World Vocal R+B Electronic Christian Reggae Ambient Death Metal LISTEN GET IT LISTEN Next Song Hello, Ambient Death Metal TM Advanced search Settings | Help What do you want to listen to? My Music Trending Radio Events Reviews Friends My Account Thumbplay Most Popular MORE MORE MORE MORE MORE
  32. © 2012 Jef Davis, All Rights Reserved. Material is Jef

    Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 32 of 50 Client P&G Project MeYou Facebook App Page My MeYou DP Proctor & Gamble: MeYou: Fitness & Well-Being Expert Facebook App A Brief Anatomy of the Design Process
  33. © 2012 Jef Davis, All Rights Reserved. Material is Jef

    Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 33 of 50 Client P&G Project MeYou Facebook App Page My MeYou DP Proctor & Gamble: MeYou: Fitness & Well-Being Expert Facebook App A Brief Anatomy of the Design Process
  34. Annotations MELT COUNTDOWN LOGO Bailey’s Shiver Sweepstakes GameTM FAQ Contact

    Us Responsible Drinking Privacy Statement Terms & conditions DrinkIQ 1877Spirits.com theBar.com The Century Council Diageo ABOUT HOLIDAY FOR TWO BAILEY’S SHIVER MINI COOPER HOLIDAY FOR TWO VESPA SCOOTER DD SS HH MM 33F DD SS HH MM MY GUESS 5 GUESSES LEFT BEHIND THE SCENES INVITE YOUR FRIENDS ANNOUNCE ANNOUNCE ANNOUNCE 1 2 Consumers are accustomed to thinking about the left-hand column as a navigational space. Though it is actually a passive mechanism, “Melt Countdown” pane is intuitively associated with the “Bid Engine” and seems like a logical nearest neighbor device. Since this is where the bid starts, this seems a natural placement. What if I want to change my bid after I have already submitted it? Am I locked into that one and then need to invited others to earn more credit? Can I earn “spreads” (entire chunks of time for doing something deemed worthy enough)? Now, question about the announcements: in the original diagram, the announcements are dated. So are they all available at once or do they reveal with time? If it is the former, then it doesn’t seem difficult to determine when (at least what week and by what date) the game designers think the Mini Cooper will be melted (sometime before 09.12 in the original spec). Does that matter to us? Given the odds, probably not, right? I let the three main prizes absorb a greater pool of light on the stage – seems like lots of cool slick graphic/ product tie-ins/ interactivity can be exploited with this strategy. Plus, the consumer is always confronted with a stylie visual cue/ reminder of what is possible. Of the Three CTA’s listed on the right side, I ordered them hierarchically based on the L-T-R order from the original doc. Each element provides something of value with out coming across as afterthoughts. This is the main arena where all the action take place. The users input there time/date selections here and can also see where other selections have been placed. The bottom scroller is a relevancy carousel and the input devices flags out on-click and dissolves after submission confirmation. 3 4 5 6 5 3 2 6 4 1 May June July August 07. 04. 08 – 10: 04: 45 First Name Last Name Email Address (CDS 1,2,3) 10: 04: 45 Instructions: Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy. HOME | ABOUT | THE PRIZES | PLAY Welcome Back, PAUL [ Log-out ] CURRENT TEMPERATURE 10.04.56 AM | PM Instructions: Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy HELP AM Bailey’s: Bid Engine Wire-Frame 10 01 02 03 04 05 06 07 08 09 11 12 © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 34 of 50 Client Bailey’s Project Game Page Game UI WireFrame PLAY Confirm PLACE MY GUESS GET MORE ABOUT VESPA SCOOTER ABOUT MINI COOPER ABOUT HOLIDAY FOR TWO
  35. Annotations User comes to the site Reviewing Submissions The administrator

    signs in to the admin system. Approval Queue Submissions pending approval are listed in chronological order, oldest first. Overdue item alert – If a submission has not been approved or rejected within 24 hours, the system flags it for immediate attention Review The administrator reviews a clip for content unacceptable according to the site’s terms & conditions and posted guidelines. Approval Approved submissions are moved out of the queue and into an archive. An email is sent to the user and any friends they have submitted notifying them that the clip is live Rejection Rejected submissions are moved into a rejected submission archive. An email is sent to the user with the general reason for rejection and encouragement to remove the offending material and re-submit. The user may edit and re-submit within 7 days before the file is deleted from Corona’s system. Rejected clips are purged after 7 days if not re-submitted A record of the rejection is kept for tracking and repeat offenders may be flagged and eventually have their login revoked View Clip A link in the emailed approval notification brings the user to their clip on Corona.com (no login required to view). Approved clips can be shared on external websites or downloaded as screensavers. A “tell a friend” form is also available. 4a – The “Share” screen will let users sign in to a number of different services without leaving Corona.com. 1 Enters Age verification data 2 Bid 1 reject ! User interaction with the interface CDS 1/ Enter data rejected (temporary archive/log) rejection notification error 3 3a Euro/ Age verification NO Decision/ 24 hours YES 3b ! Age verification module 3c Thank you for bidding page Bid 2 CDS 2/ Enter data error 4 4a Thank you for bidding page YES Bid 2 CDS 3/ Enter data error 5 5a Thank you for bidding page YES Above 21 Century Council YES NO Username/ passowrd error error Bailey’s: Registration User-Flow © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 35 of 50 Client Bailey’s Project Game Page Registration User- Flow Shiver User new window page on site System process error
  36. About | Contact | Program Partner Directory | Press Room

    | FAQs | Help | Privacy Policy | Terms and conditions | Site map | Accessibility 0.2 Registration 0.0 Sci-Chi Landing Page 0.0.2x Invalid PWD x 0.2.2x Registration Confirmation 0.2.1x Missing/ Invalid Submission Info x 0.0.1x Forgotten PWD confirmation Science Chicago Global Footer 0.1 Search results page Conditional branch Conditional branch Science Chicago: Process Flow/ Site Map www.adobe.com/products/acrobat/readstep2.html 2.1 Science Saturdays 2.2 Science Conversations 2.3 Life’s a Lab Festival 2.1.1 Photos 5.0 Teachers Lounge 4.1.1 Map 4.1.2 Buzzboard 4.0 The Lab (intro) 2.1.2 A/V Archives Bios 2.2.1 Websites/ Content URLs 2.2.2 AV supplied 2.2.3 AV conversation 2.3.1 Festival Listing 2.3.1.1 Brief Description Festival Partners 2.3.1 2.3.1.2 AV supplied 2.3.1.3 Photos 4.1.3 Inspiration Station 4.1.4 Dr. Niels K Bubo Blog 4.1.5 Downloadable Content 4.1.6 “How to” Experiments 5.8 Member’s exchange Links to Useful Sites URLs Pro Dev Links URLs AV Links URLs 4.2 Countdown Clock 4.3 Insta-poll Challenges A. What’s Different B. Memory Game C. Find These Symbols D. Word Jumble E. Concept ‘Quiz’ F. Word Find Concurrent set Sign-In Account Mgmnt. 7.0 PUBLIC SITE EDUCATION SITE USER_AUTH/ REGISTRATION CALENDAR Events 1.0 Event Archives 1.2 Sponsor Partner(s) 1.1 PDFs 2.1.3 * PDFs 2.2.4 * PDFs 2.3.4 * URL * PROCESS FLOW: (systemic) SITE MAP PDFs 1.3 * 3.1 Brief Description 3.2 AV Supplied 3.3 Photos Websites/ Content URLs PDFs 2.4.4 * Youtube Videos URLs PDFs 4.1.A.1-F.1 * 5.1 Pro Dev Resources 5.2 Illinois Learning Standards 5.3 After-school Opportunities 5.4 Field Trips 5.5 Travelling Exhibits 5.6 Contact 5.7 Stories from People Like You 5.9 Forum Programming 2.0 Partner Programs 3.0 4.1 6.0 Find a Scientist 6.0.x Search Results * Scientist Pages FIELDS/ OBJECTS 1) Name 2) Title 3) Image 4) Biography 5) Speciality 6) Availability 7) Services A. Lead hands on experiments B. Do classroom demos C. Give career talks D. Job shadowing E. Internships F. Mentoring G. Career talk Lab tour H. Equipment loan I. Hand-outs J. Audio visual aids confidential H. Special Interests I. Affiliation J. Education K. Why a Scientist? L. Link M. How to Contact 6.1 TBD Possible additional features - suggest a lab/ experiment - events ranking: age-appropriateness awesomeness factor learnability factor popularity - related events - google map mashups showing event-relatedness (enter criteria) public transportation places to eat ATMs parking instant camera/ electronics stores cell phone recharging stations WiFi zones monuments/ museums whatever anyone wants to contribute - Events-sorting popular recommended people like me my zip my group (school, astronomy, etc) randomizer date/ time geo-dating (on Wacker this weekend) weekends-only fee or free accessibility language sponsors/ partners - Email/ RSS/ SMS reminders - Discounts - Facebook groups - Alerts (Tomorrow night: see a star die) - Podcasts - Science blog - Free software - Fun facts - Top ten anything - Screensavers - Ring tones - Extreme… weather, temperatures, etc. - Mysteries…curiosities - Glossary - Pic of the day - What is this? - Forums - Shoppers guide - Subscriptions - Go ahead - Ask us anything… - skins - mobile version - share this - export calendar to... C.0 © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 36 of 50 Client Science Chicago Project Site Design Page Sci_Chi_IA
  37. August June JULY May Wire-frames Chrono-Spatial Navigator Science Chicago: Event

    Finder Wire Frame 1 2 3 4 5 MAP LOGO Astronomy x Atmospheric Science x Chemistry x Computer Science x Engineering x Geochemistry/ Geophysics x Mathematics x Oceanography x Paleontology x Physics x Physics, Applied x LIFE PHYSICAL SOCIAL OTHER PHYSICAL Science Chicago Enter search term(s) Sciences: What’s Popular? Heat Map Free Featured Top Favorites My favorites Most Discussed Most Viewed Event: Sea Monkeys! Date: August 8, 2011 Location: Garfield Park Lagoon Description: Sea-Monkeys are more than just pure fun. Ages: All Fee: Free Related events: Mermaid Parade Good for: Children of all ages For more info: 630. 240. 8418 URL: http://www.seamonkey.org settings advanced search Age Range: 8 18 60637 Zip Code: Events Programs Labs Partners Home> Event Finder Home Welcome Back, Professor LaChance [ Log-out ] Email Address Sea Monkeys! Number Attending Schedules Tickets Weather Photos Videos Podcasts Feeds <> 1 2 3 4 5 6 7 8 9 10 11 12 13 14 Image © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 37 of 50 Client Science Chicago Project Site Design Page Sci_Chi_Calendar Save to “My Events” GO GO DATE Register 2 Lecture More Password
  38. Talk About Exhibits I Want to See Choose Exhibit Time

    Look Up Times (Length) Choose Center Showing Exhibit to See Postpone an Event Research Specific Exhibit Details Decide on Events Based on Reviewers Opinion Choose Center Close to Good Restaurants Choose Theater with Big Crowd for Energy Choose Smaller Science Center Avoid Certain Events Look for Certain Qualities Go to an Event to Learn Share an Event with Friends Science Chicago: User Mental Model: Attending a Science Event Decide to Go to an Event Age- appropriate Read Reviews When Not Sure Read Books on Subject Matter Research online Talk to Scientists/ Professors Of Interest Relevancy Avoid Events with Bad Exhibits Avoid Mainstream Exhibits Avoid Certain Genres Interactivity Wait for Documentary Choose Early Exhibit Go to exhibit to See Different Cultures Share with Friends See an Exhibit to Challenge My Mind Choose an Event Go to Events Regularly See an Advert Hear About It Choose an Event Because of Familiarity Because of a Book I’ve read Immersiveness See a Certain Genre During Season Meteors Hurricanes Include Random Exhibit Choices See Whats Showing to Choose Exhibit Choose a Variety of Exhibits Inherit Interest in an Exhibit from Family Inherit Interest in an Exhibit from Family Choose Exhibits Together. with Companions Avoid Certain Exhibits for Companion Learn More About an Event Choose Smaller Museum for Eclecticism Choose Center with Big Crowd for Energy Choose Smaller Museum for Neighborhood Choose Smaller Museum for Aesthetics Choose Center Close to Good Restaurants Decide if I Agree with Reviews Choose Events Based on Reviews Follow the Industry Get Annoyed by Commercials Get Annoyed by Commercials Avoid Science Projects at Home Avoid Science Projects at Home Look Up Times (Length) Avoid Early Exhibit Read Review to Get an Idea of the Exhibit Read Review to Get an Idea of the Exhibit Talk About Exhibits I Want to See Choose a Location Read About Exhibits I Want to See Look for Adverts Online Look for Exhibits Online Look for Exhibit Information Online Anticipate an Exhibit Get Excited about an Exhibit Set Expectations Read Reviews Regularly Read the Reviewers I Respect Read Compiled Reviews Go to the Event for the Experience Go to Exhibit for a Tie to History Read Many Reviews to Get a Consensus Choose a Time Choose a Science Center Choose Clean Center Choose a Center with Good Sound Choose Easy Access Science Center Choose Science Center for Familiarity Choose Convenient Center to Meet Companion TOOLS AND CONTENT USER’S MENTAL MODEL Conceptual Group Normal Task (2-4 Voices) Popular Task (5+ Voices) Rare Task (1 Voice) Added Task Primary Location for Content or Function Another Place for Content or Function Manage CAD Package External Site Added Content Content Behind Log-in Encounter an Event I Have Not Heard of Take Someone to an exhibit I Like Go to Exhibit for the Ambiance Go to Exhibit for Energy of the Audience Take Family Dependents to an Event Go to an Event To Avoid Something Go to an Event for Pleasure Because of the Weather For Entertainment Play Hooky from Work Have a Date Have a Date Night Take Family Dependents to a Film Go to an Event to Achieve a Mood Relax Go to Events Spontaneously Go to Events Regularly Go to Events Spontaneously Go to Events Regularly Watch My Exhibit Expenses Watch My Exhibit Expenses Go to an Event with a Group Go to Exhibit with Family For Aesthetics Achieve a Mood Cure Mood Release Tension Go to Exhibits with my Friends Read a Book Search Online Because of a Museum I’ve Visited Because of a Country I’ve Visited Compromise on Exhibit Choice Avoid Exhibit to Preserve Experience Avoid Non-PC Exhibits Avoid Violent Exhibits Read Reviews Out of Curiosity Read Science Festival Reviews Read Newspaper Reviews Choose a Center with Good Projection Choose Center with Good Parking Choose a Center with Good Eats Choose Center with Comfortable Seating Choose Later Exhibit Admire Craft of the Documentary Get Job at Science Center/ Store Become Serious about Science Track Exhibit Sales Comment on Film During Screening Research Specific Project Needs Ignore Other People/ Immerse Myself Track Competition Recommend an Exhibit Discuss the Film Afterwards Observe Other Peoples Reactions Attend Screening Bring Coat to Cold Exhibit Hall Choose Seats Go to an Event Avoid Companions/ Concentrate Documentary Get Nitpicky about Book Similarity Anticipate Scenes in Doc Based on a Book Observe Other Peoples Reactions Comment on Film During Screening Get Job at Science Center/ Store Bring Coat to Cold Exhibit Hall Choose Seats with Good View Watch The Documentary Attend a Science Retrospective Attend a Science Retrospective Attend Opening Night Attend Opening Night Attend Screening Dress in Costume Dress in Costume Attend Science Festival Attend IMAX Screening React to the Documentary During Screening Avoid Audible Reactions Identify with an Exhibit Learn Science from Discussion of Unusual Points Write a Review Discuss Exhibit Afterwards Go Somewhere to Sit and Discuss Exhibit Track Competition Track Exhibition News Track Exhibition News Study Science Stay Abreast of the Field Attend Tradeshows Read Magazines/ Publications Look for Jokes/ References Look for Jokes/ References Admire Craft of the Documentary Interact with People About the Event Collect Exhibit- Related Stuff Collect Toys Collect Exhibit Artwork Get the DVD Get DVDs as Gifts Buy Special DVDs Rent a Film Rent a Documentary if Don’t Feel Like Going Out Go the the Exhibit Multiple Times Watch DVD Watch TV Special Write Fan Mail TOOLS AND CONTENT USER’S MENTAL MODEL Conceptual Group Normal Task (2-4 Voices) Popular Task (5+ Voices) Rare Task (1 Voice) Added Task Primary Location for Content or Function Another Place for Content or Function Manage CAD Package External Site Added Content Content Behind Log-in Attend a Special Event Choose Seats with Good Sound Try Renting through NetFlix Rent a Film to Save Money Buy Snacks Resolve Group Logistics Avoid Being Late To Exhibit Buy Tickets in Advance Avoid Being Late To Exhibit Get Tickets For a Group Buy Tickets Buy Tickets in Advance Buy Snack Get to Exhibit Watch a Science Doc on DirecTV Watch a Science Doc on Projector Watch a Science Doc on DirecTV Watch a Science Doc on Projector Make Popcorn Make Popcorn Watch DVD Extras Watch DVD With Commentary On Watch Extras on DVD Share Reactions with a Companion Read Book Research Articles Meet Group At Exhibit Avoid Standing in Line to Buy Tickets Avoid Buying Tickets Online Due to Surcharges Buy Coffee Eat Snacks Instead of Dinner Avoid Snacks Choose Seats Anywhere Choose Front Row Seats Watch a Science Special at Home Avoid Extras on DVD Feel Strong Emotions Hide My Eyes Fall Asleep During Screening Immerse Myself in the Documentary Watch Certain DVDs Alone Attend Screening Alone Admire Thoroughness of Research Admire Craft of the Special Effects Respect the Scientists and Filmmakers Respect the Scientists and Filmmakers Respect the Reactions the Director Wants Avoid Leaving in Middle Allow an Exhibit to Permeate My Life Alter my Behavior/ Opinion on Something Use Quote from Exhibit in Conversation Let the Exhibit Linger Read a Book Afterwards Investigate Findings from Alternate Source Wish that an Exhibit Could Change How I Act Buy/Listen to Book on Tape Save Tickets in Scrapbook Avoid Discussions Ask Strangers Their Opinion After Exhibit Discuss Interpretation of Book Recommend an Exhibit when Asked Write About Science What is showing today (by popularity) What is showing today (by relevancy) What is showing today? What is showing today (by subject) Upcoming Events What’s Showing Today (by location) What is showing today (by price) What is showing today (by age-level) Link to related sites Similar Events Events Archives What is showing today (by popularity) What is showing today (by relevancy) What is showing today? What is showing today (by subject) Upcoming Events What’s Showing Today (by location) What is showing today (by price) What is showing today (by age-level) Similar Events What is showing today (by popularity) What is showing today (by relevancy) What is showing today? What is showing today (by subject) Event based on book Event based on country What is showing today (by price) What is showing today (by age-level) Event based on museum List by genre List by related What is showing today? (by location) What is showing (by location) What is showing today? (by title) What is showing (by title) What is showing today? (by topic) What is showing (by topic) What is showing today? (by venue) What is showing (by venue) Exhibit times List of exhibitions showing now Pick exhibit (by favorite venue) What is showing this PM (by title) What is showing this PM (by topic) What is showing this PM (by topic) What is showing this PM (by venue) How much longer is the exhibit? Run times What is showing today? (by location) What is showing (by location) What is showing today? (by title) What is showing (by title) What is showing today? (by topic) What is showing (by topic) What is showing today? (by venue) What is showing (by venue) Exhibit times List of exhibits showing now Is it sold out? Is there a line? How much longer is the exhibit? Run times Exhibitions (by type) Exhibitions (by similarity) List of exhibits showing now Exhibits this weekend Exhibition list (compiled reviews) Exhibition list (by reviewer) Exhibition list (peer rating) Exhibition list (similarity) Pick favorite reviewers My favorite reviewers list Links to other reviews Rent a DVD from a sponsor Reserve a DVD from a sponsor DVD release dates Exhibition list (compiled reviews) Exhibition list (by reviewer) Exhibition list (peer rating) Exhibition list (similarity) Pick favorite reviewers My favorite reviewers list Links to other reviews Links to science sites Exhibition Chat Room (By Topic) Exhibition Chat Room (By Scientist) Exhibition Chat Room (By Museum) Exhibition Chat Room (By Topic) Links to science sites Link to science.com List of experiments in exhibit Links to science sites Links to science archive sites Link to science.com Link to official website Link to unofficial fan sites Links to online videos Top requested videos Trailers Links to unofficial fan sites Links to science archive sites List of exhibits coming soon Museum opening dates List of exhibits opening this weekend IMAX release dates DVD release dates Links to Exhibit archives schedule Exhibition list (compiled reviews) Exhibit list (by favorite reviewer) Exhibit list (by peer rating) Exhibit list (by related exhibits) Favorite reviewer list Favorite reviewer Links to other review sites Links to science sites My favorite museums list Pick favorite museum (by peer rating) Pick favorite museum (by independent rating) Rate a museum Pick favorite museum (by attractions) Pick favorite museum (by location) Pick favorite museum (by parking) Pick favorite museum (by food court) Local science festivals Museums near me My favorite museums list Pick favorite museum (by peer rating) Rate a museum Pick favorite museum (by location) Pick favorite museum (by nearby restaurants) Map to museum My favorite museums list Pick favorite museum (by peer rating) Pick favorite museum (by independent rating) Rate a museum Pick favorite museum (by location) Pick favorite museum (by nearby restaurants) Pick favorite museum (by architecture) Link to museum wesite History of the museum Prices at nearby parking Map to museum Links to science festival schedules Time limits at nearby parking Links to science festival websites Links to interactive online experiments Prices at nearby parking Chicago science festival list Links to museum website Map to museum My favorite museums list Pick favorite museum (by peer rating) Pick favorite museum (by independent rating) Rate a museum Pick favorite museum (by location) Pick favorite museum (by nearby restaurants) Link to museum website What’s on exhibit today (by location) What’s on exhibit (by location) What’s on exhibit today (by subject) What’s on exhibit (by subject) What’s on exhibit today (by favorite museum) What’s on exhibit (by favorite museum) Exhibition times IMAX running time? How much longer will the exhibit run? Is it sold out? Is there a line? My favorite museums list Pick favorite museum (by peer rating) Rate a museum Link to museum website Museums near me My favorite museums list Link to museum website Museums near me My favorite museums list Link to museum website What’s on exhibit (by location) What’s on exhibit today (by location) What’s on exhibit (by subject) Exhibition times (by subject) What’s on exhibit today (at favorite museum) What’s on exhibit (at favorite museum) How much longer will is be showing? Exhibit times Is it sold out? Is there a line? IMAX Running time Parking directions for museum Driving directions to museum Map to museum What’s on exhibit (by location) What’s on exhibit today (by location) Link to museum website Exhibition times What’s playing (at favorite museum) What’s playing today (at favorite museum) Museums near me Driving directions to museum Map to museum What’s on exhibit today (by location) Link to museum website Parking directions for museum What’s playing (at favorite museum) What’s playing today (at favorite museum) What’s on exhibit (by location) Parking directions for museum Driving directions to museum Map to museum Link to museum website Time limits at nearby parking Prices at nearby parking What’s on exhibit (by location) How much longer is the exhibition? Run time Is there a line? Is it sold out? Buy tickets My favorite museums list My favorite museums list Rent a DVD from sponsor Reserve a DVD from sponsor DVD release dates Rent a DVD from sponsor Reserve a DVD from sponsor Rent a DVD from sponsor Reserve a DVD from sponsor Local science festivals Chicago Science Festival list Links to science festival sites Links to Science Festival schedules Links to local IMAX screenings DVD release dates Write fan mail to a scientist or director Write fan mail to the curator Rate an exhibit My favorite exhibits and why Rate the validity of an exhibit This exhibit is like another... If you like this exhibit, you will like... If you like this subject, you will like... Rate an exhibit My favorite exhibits and why Rate the validity of an exhibit This exhibit is like another... If you like this exhibit, you will like... If you like this subject, you will like... Most popular exhibits Links to gross income tracking Links to sales tickets websites Rate an exhibit My favorite exhibits and why Rate the validity of an exhibit Top sales performers Links to science websites Local museum job listings Science Chicago Architecture User Mental Model Comparison 30-Apr-2008 Copyright 2008 Legend Conceptual Group Task or Business Goal Copy of Task Widespread Task Infrequent Task Separate Site © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 38 of 50 Client Science Chicago Project Site Design Page Sci_Chi_Mental_Model
  39. 10. Help Center 10.0 How-to 10.1 FAQ 10.2 Contact Call

    Center © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 39 of 50 Client Natura Project Site Design Page Site Map 1.0 Our Company 5.0 Your Profile Language | Store Locator | Browse Catalog | Request Catalog | Contact Us Help Terms and Conditions | Privacy Policy | Copyright 2009 Natura Brasila All Rights Reserved. 1.0.0 About Us 1.0.0.0 Our History 1.0.1 Sustainability 1.0.1.5 Relationships 1.0.6 Ingredients 1.0.0.1 What We Believe 0.0 – 0.8 6.0 View Cart 7.0 Check-out 1.0.1.0 Our Guiding Principles 1.0.1.1 Bio-Diversity 1.0.1.2 Organic Alcohol 1.0.1.3 Packaging 1.0.1.4 Carbon Neutral 1.0.6.0 Andiroba 1.0.6.1 Breu Branco 1.0.6.2 Buriti 1.0.6.3 Castanha 1.0.6.4 Cupuacu 1.0.6.5 Maracuja 1.0.6.6 Mate verde 1.0.6.7 Pitanga 1.0.6.8 Priprioca 0.1 Registration 0.0.2x Invalid PWD x 0.1.2x Registration Confirmation 0.1.1x Missing/ Invalid Submission Info x 0.0.1x Forgotten PWD confirmation Conditional branch Conditional branch Concurrent set USER_AUTH/ REGISTRATION Sign-In One-Step Checkout - Customer Information - Billing Information - Shipping Information - Payment information CONFIRMATION SUBMIT Review for errors page Confirmation page YES Music Files BO.0 Media Center (BVPs) BO.1 Lead Processing/ Management BO.2 KPI (Managers / BVPs) BO.3 Goals (Managers / BVPs) BO.4 Contact Management (CNs, Mgrs, BVPs) BO.5 Lead Management (CNs, Mgrs) BO.6 Promotions MEC (CNs) BO.7 Commissions MEC (CNs) BO.8 Campaigns MEC (CNs) BO.9 PWP Administration (CNs) 0 BACKOFFICE CN’s, Mgrs, BVPs 1 2 Receipt page Tracking page 5.0.0 Your Shopping Cart 5.0.0.0 Open & Recently Shipped Orders 5.0.0.1 View/ Edit Orders POST LOG-IN email notification (no validation) Download Flash HTML Page User entry point (unrecognized) Flash Required YES 9.0 Wish Garden TBD ! YOU PEOPLE LIKE YOU PEOPLE SIMILAR TO YOU Recommendation Engine Based on… Ratings Tags Reviews Purchases Wish List Skin/ hair type Friends People like you People you like YOU email notification (non-validated) 1.0.0.2 Natura Space 1.0.1.3.0 Recycling 1.0.1.3.1 Refills 1.0.1.3.2 Environmental Table 1.0.1.5.0 Natura Movement 1.0.1.5.0.0 Crer Para Ver 1.0.2 Local Communities 1.0.3 Environment Partnerships 1.0.4 French Initiatives 1.0.5 Link to a group (your contribution) 1.0.7 Natura in the News 1.0.8 Gallery 1.0.9 Stores (Map) 1.0.9.0 Direction Results 2.0 Our Products 2.0.0 Bath + Body 2.0.0.0 Best Sellers 2.2.0 Hair Care 2.4.0 Fragrance 2.0.0.1 Cleansers & Moisturizers 2.0.0.6 Massage 2.0.0.7 Ekos 2.0.0.7.0 Andiroba 2.0.0.7.1 Beau Branco 2.0.0.7.2 Buriti 2.0.0.7.3 Castanha 2.0.0.1.0 Soft Bath Bar 2.0.0.1.1 Exfoliating Bath Bar 2.0.0.1.2 2-Phase Bath Bar 2.0.0.1.3 Foaming Shower Gel 2.0.0.1.4 Exfoliating Shower Gel 2.0.0.1.5 Creamy Shower Wash 2.0.0.1.6 Aqua de Banho 2.0.0.1 Moisturizers 2.0.0.1.0 Body Lotion 2.0.0.1.1 Body Cream 2.0.0.1.2 Body Milk Mist 2.0.0.1.3 Body Oil Elixer 2.0.0.1.4 See All 2.0.0.2 Body Oils 2.0.0.2.0 Body Oil Elixir 2.0.0.2.1 3-Phase Shower Oil 2.0.0.3 Exfoliators 2.0.0.3.0 Exfoliating Shower Gel 2.0.0.3.1 Exfoliating Oil 2.0.0.3.2 Exfoliating Butter 2.0.0.4 Fragrances 2.0.0.4.0 Essencia 2.0.0.4.1 Frescor 2.0.0.4.2 Perfume 2.0.0.5 Hand & Foot Care 2.0.0.5.0 Hand Wash 2.0.0.5.1 Creamy Hand Balm 2.0.0.5.2 Exfoliating Foot Cream 2.0.0.5.3 Creamy Foot Softener 2.0.0.6.0 Massage Oil 2.0.0.6.1 Massage Cream 2.0.0.6.2 View All 2.0.0.7.4 Cupuaçu 2.0.0.7.5 Maracuja 2.0.0.7.6 Mate Verde 2.0.0.7.7 Pitanga 2.0.0.7.8 Priprioca 2.0.0.8 Todo Dia 2.0.0.8.0 Bar Soap 2.0.0.8.1 Shower Gel 2.0.0.8.2 Moisturizers 2.0.0.8.3 Cream Soap 2.0.0.9 Erva Doce 2.0.0.9.0 Bar Soap 2.0.0.9.1 Moisturizer 2.0.0.9.2 Liquid Soap 2.1.0 Facial Skincare 2.1.0.0 Best Sellers 2.1.0.1 Cleansers 2.1.0.2 Moisturizers 2.1.0.3 Masks & Scrubs 2.1.0.4 Specialized Treatments 2.1.0.6.0 Chronos 2.1.0.6 Collections 2.1.0.6.1 Erva Doce 2.1.0.7.0 Dry 2.1.0.7 Skin Type 2.1.0.7.1 Normal 2.1.0.7.2 Oily 2.1.0.7.3 Skin Profiler 2.1.0.8.0 Acne 2.1.0.8 Concern 2.1.0.8.1 Lines / Wrinkles 2.1.0.8.2 Loss of Firmness 2.1.0.8.3 Miscellany 2.2.0.0 Best Sellers 2.2.0.1 Shampoos 2.2.0.2 Treatment 2.2.0.3 Conditioners 2.2.0.4 Styling products 2.2.0.5 View All 2.3.0 Makeup 2.3.0.0 Best Sellers 2.3.0.1 Face 2.3.0.2 Foundation 2.3.0.3 Powder 2.3.0.4 Concealer 2.3.0.9 View All 2.3.0.5 Blush 2.3.0.6 Eyes 2.3.0.7 Lips 2.3.0.8 Brushes 2.3.0.6.0 Shadow 2.3.0.6.1 Eye Liner 2.3.0.6.2 Mascara 2.3.0.7.0 Gloss 2.3.0.7.1 Lipstick 2.3.0.7.2 Lip Liner 2.4.0.0 Best Sellers 2.4.0.1 Amor America 2.4.0.2 Ekos 2.4.0.3 Mamae e Bebe 2.4.0.4 View All 2.5.0 Kids 2.5.0.0 Best Sellers 2.5.0.1 Cleanser 2.5.0.2 Moisturizer 2.5.0.5 View All 2.6.0 Men 2.6.0.0 Best Sellers 2.6.0.1 View All 2.7.0 Crer Para Ver 2.7.0.0 Gifts 2.7.0.1 Wrapping 2.7.0.2 View All 2.8.0 Gift Ideas 2.8.0.0 Best Sellers 2.8.0.1 View All 2.10.0 Collections 2.10.0.0 Amor America 2.10.0.1 Chronos 2.10.0.2 Ekos 2.9.0 Specials 2.10.0.3 Nature 2.10.0.4 Mamae e Bebe 2.10.0.5 Erva Doce 2.10.0.6 Todo Dia 2.10.0.7 Crer Para Ver 2.10.0.8 Diversa 2.10.0.2.0 9 Ingredients 2.10.0.2.1 View All * EVERY PRODUCT DETAIL PAGE CONTAINS - User Reviews - User Pictures & Videos - Directions to Use - Composition - 2.x.//Tips & tools - link to cart/ checkout - By ZIP/location - By Name - By Interests BEST SELLERS -cleanse -moisturizers -masks & scrubs -specialized treatments -view all SHOP BY BRAND -Amore America -Chronos -Ekos * andiroba * beau branco * buriti * castanha * cupuaçu * maracuja * mate verde * pitanga * priprioca -Nature -Mame e Bebe -Erva Doce * bar soap * exfoliating soap * liquid soap -Todo Dia * bar soap * liquid soap * moisturizers * cream soap * deodorant? -Crer para Ver -Diversa 5.0.1 Your Lists 5.0.1.0 Your Wish-list 5.0.1.1 Your Gift-list 5.0.1.2 Your Shopping List 5.0.2 Your Community 5.0.2.0 Your Communities 5.0.2.1 Your Friends 5.0.2.2 Your Interesting People 5.0.2.3 Your Reminders 5.0.3 Your Participation 5.0.3.0 Your Reviews 5.0.3.1 Your Lists 5.0.3.2 Your Search Suggestions 5.0.3.3 Your Tags 5.0.3.4 Your Ratings 5.0.4 Your Account 5.0.4.0 Track Packages 5.0.4.1 Change Name, PWD, Email 5.0.4.2 Your Email Notifications 5.0.4.3 Manage Your Membership 5.0.4.4 Accounts 5.0.4.5 Feeds 5.0.4.6 Notifications 5.0.4.7 Privacy 5.0.4.8 Invite Friends 5.0.4.9 Invite History 5.0.4.10 Top Recruiters 5.0.5 Recommended For You 5.0.5.0 Your Recommendations 5.0.5.1 Recommendations Based on Your Tags 5.0.5.2 Recommendations based on your Reviews 5.0.5.3 Write a Recommendation 5.0.6 Don’t Use For Recommendation 5.0.6.0 Items You’ve Purchased 5.0.6.1 Items You’ve Rated 5.0.7 Shipping & Returns 5.0.7.0 Shipping Rate & Policies 5.0.7.1 Return an Item (our return policy) 5.0.9 Need Help? 5.0.9.0 Forgot Your Password? 5.0.9.1 Buy Gift Cards 5.0.9.2 Visit Our Help Department 5.0.8 Hair, Skin, Makeup Allergy Profile SHOP BY SKIN TYPE -dry -normal -oily -skin profiler SHOP BY KEY CONCERN -acne -lines / wrinkles -loss of firmness -etc. SHOP BY SOCIAL SIGNIFIERS -user reviews -user pictures & videos -directions of usage -composition SHOP BY INGREDIENTS -andiroba -beau branco -buriti -castanha -cupuaçu -maracuja -mate verde -pitanga -priprioca RECOMMENDED FOR YOU (customers first create their skin profile, and then have product recommendations based on it automatically generated as sub categories) 5 6 BROWSE FILTERS 8.0 Acount Settings 8.0.0 Account Settings 8.0.0.0 Notification settings 8.0.0.1 Privacy options 8.0.1 Your Community 8.0.1.0 Your profile 8.0.1.1 wall 8.0.1.2 Profile info 8.0.1.3 blogs 8.0.1.4 friends 8.0.1.5 groups 8.0.1.6 Product reviews 8.0.1.1 Your friends 8.0.1.1.0 Complete list 8.0.1.1.1 Search results 8.0.1.1.2 Invite friends 8.0.1.2 Your groups 8.0.1.1.0 Create new group 8.0.1.1.1 Search results 8.0.1.1.2 Each group 8.0.1.1.2.0 wall 8.0.1.1.2.1 info 8.0.1.1.2.2 members 8.0.1.1.2.0 topics 8.0.1.1.2.1 polls 8.0.1.1.2.2 events 8.0.1.3 Your events 8.0.1.3.0 Create events 8.0.1.3.1 Each event 8.0.1.4 Your blogs 8.0.1.4.0 Create new blog 8.0.1.4.1 Each blog 8.0.1.4.1.0 wall 8.0.1.4.1.1 info 8.0.1.4.1.2 members 8.0.1.4.1.0 topics 8.0.1.4.1.1 polls 8.0.1.4.1.2 events 8.0.1.5 Your messages 8.0.1.5.0 inbox 8.0.1.5.1 compse 8.0.1.5.1 Each mail/ thread 8.0.1.6 Your requests 8.0.2 How-to 8.0.2.0 Create a how-to 8.0.2.1 How-to... 8.0.3 Account Settings 8.0.3.0 people 8.0.3.1 groups 8.0.3.2 products 8.0.3.3 events 8.0.3.4 topics 8.0.3.5 blogs 8.0.3.6 posts 8.0.3.7 How-tos 8.0.3.8 Our company INTEGRATION POINTS tags NS integration - manage tags allows users to remove tags from his/her personal tag cloud moderated backend - allows community moderators to review and manage content reported by users as abusive NS integration manage users listing - of all users and their reputation (reported contents, deleted contents, reports sent, reports approved, etc. – allows moderators to suspend, ban and contact users. homepage - Globant will develop 2 "widgets" for the modular system on the homepage: tag cloud and recent activity (marquee displaying real-time user/group/blogs activity). product page - Globant will develop the tag cloud that will be displayed on each product page. my consultant - users will be able to sign-up to a consultant at the checkout process, while searching at "Find a consultant", or when visiting a consultant profile at the community section. 2.0.0.7.9 Cacau 2.0.0.7.10 Murmuru 0 x 3 HOMEPAGE VARIATIONS NO YES NO PHASE II PHASE II 8.0.1.1.2.0.0 Create topics 8.0.1.1.2.0.1 Each topics 8.0.1.1.2.0.2 Manage topics 8.0.1.1.2.1.0 Create polls 8.0.1.1.2.1.1 Each polls 8.0.1.1.2.1.2 Manage polls 8.0.1.1.2.3.0 Create group event 1 8.0.1.1.2.3.2 Each event 8.0.1.1.2.3.3 Manage events 8.0.1.1.2.3.1 Create group event 2 PHASE II AUTHENTICATED UNAUTHENTICATED YES NO YES Registered? Register? YES NO UNREGISTERED FROM 2.0 Our Products: continue to Checkout: LIGHTBOX SIGN IN Products Page shopping continue Save Cart? - Customer - Billing - Shipping - Payment confirm Your Cart is Empty NO YES confirm YES NO Checkout? Shopping Cart [ FORM ] confirm Your Cart is Empty Products Page Empty Cart Continue Shopping Proceed to Checkout Remove Product(s) Edit Product(s) Open & Recently Shipped Orders NO YES E-COMMERCE LOGIC-FLOW 4 0.0 search results 0.1 search results 0.2 search results 0.3 search results 0.4 search results 0.5 search results 0.6 search results 0.7 search results 0.8 search results 4.0 Our Community 4.0.0 Your Profile 4.0.1 Your Friends 4.0.2 Your Groups 4.0.3 Your events 4.0.5 Your messages 4.0.0.0 Your recent activity feed 4.0.0.1 Wall 4.0.0.2 Profile Info 4.0.0.3 Product Activity 4.0.1.0 Wall 4.0.1.1 Profile Info 4.0.1.2 Friends 4.0.1.3 Groups 4.0.1.4 Events 4.0.1.5 Blogs 4.0.1.6 Product Activity 4.0.1.7 Product Activity 4.0.1.8 Manage friends 4.0.0.4 Manage Tags 4.0.1.9 Invite friends 4.0.1.10 Import addresses 4.0.1.11 Invitation history 4.0.1.12 Top recruiters 4.0.2.0 Individual group 4.0.2.1 Group wall 4.0.2.2 Group info 4.0.2.3 Individual group members 4.0.2.4 Group topics 4.0.2.5 Individual topics 4.0.2.6 Create topics 4.0.2.7 Manage topics 4.0.2.8 Group polls 4.0.2.9 Individual polls 4.0.2.10 Create polls 4.0.2.11 Manage polls 4.0.2.12 Group events 4.0.2.13 Individual group event 4.0.2.14 Create event 4.0.2.15 Manage event 4.0.2.16 Create new group 4.0.2.17 Manage groups 4.0.3.0 Individual event 4.0.3.1 Create event 4.0.3.2 Manage event 4.0.4 Your blogs 4.0.4.0 Name, desc’n., privacy 4.0.4.1 contributors 4.0.4.2 design 4.0.4.3 Manage posts 4.0.4.4 Create/edit posts 4.0.4.5 Individual post 4.0.4.6 Create New Blog 4.0.5.0 Sent messages 4.0.5.1 Individual message 4.0.5.2 compose 4.0.6 Your requests 4.0.7 How to 4.0.7.0 Individual how to 4.0.7.1 Create a how to 3.0 Our Consultants 3.0.0 Find a Consultant 3.0.1 Become a Consultant 3.0.2 Your Consultant 3.0.6.1 Wall 3.0.6.2 Profile Info 3.0.6.3 Blogs 3.0.6.4 Friends 3.0.6.5 Groups PHASE II 3.0.6.6 Recent Activity 3.0.0.0 Results page 3.0.1.0 Feedback page 2.1.0.4 Makeup remover 2.1.0.5 View All 2.2.0 Mamae e Bebe 2.2.0.0 Best sellers 2.2.0.1 Cleansers 2.2.0.2 Moisturizers 2.2.0.3 Massages 2.2.0.4 Perfumes 2.2.0.5 Gift Sets 2.5.0.3 Haircare 2.5.0.4 Perfume 2.9.0 Tips & Tools Natura: Inventory Map/ e-Commerce Architecture Natura Architectures: Product Social Network Profile Ecommerce Recommendation Engine Back Office 1 2 3 4 5 6 Corporate Admin (CMS) Consumer Registered Consumer Unregistered NC Site (Back Office) PNP GVS
  40. © 2012 Jef Davis, All Rights Reserved. Material is Jef

    Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 40 of 50 Client Natura Project Site Design Page Registration Natura Registration (1024 x 768) REGISTRATION: Membership This is user name is available This is user name is unavailable; try another Password confirmed Password must be numbers and letters only Password must be 6 numbers & letters Passwords do not match Password strength: AVERAGE Password strength: VERY STRONG Password strength: WEAK REGISTRATION: Member: All System Responses (applicable to both) System Responses This does not appear to be a valid address You need to verify your password That email is already taken. Please login J K L Annotations: Sign in 1 2 3 4 5 6 7 7 8 OVERVIEW An ultra-lite sign-in that activates on-click and requires minimal effort yet contains a relative high degree of flexibility. The second example on the right illustrates what happens when a customer goes through the check-out process without being authenticated. Again, another lite-weight sign-in that lightboxes upon activation. Initiation On-click: hover panel Text Entry Persistence Text entry field has persistence and will auto-suggest the last log-in name used. Password Passwords may or may not have restrictions such as “no special characters” (TBD). Text is masked; ex: . In the quickie version, there is no confirmation field. Remember Me This is a way to reduce how frequently customers are asked to sign-in to Natura. By checking this new box, she can stay signed in for up to 2 weeks or until she signs out. She gets easier access to her stuff, even if she closes her browser or shuts down her computer. It is applied to one specific computer only. Default status is un-clicked. “Forget me” removes persistance. Automagic Clicking on this will allow the customer to sign in without having to enter in her email address and password everytime. Remind Me Clicking on this will call up a screen in which the customer is asked to submit her email address which is then referenced in the database and an automated email is then sent to that address with the customers ID and password along with the option to change the pass (via settings) Sign-up Prompt Sends the customer to the sign up page which also provides a list of compelling reasons to join as well as a brief survey of dynamic site activity (“there are over 2 million registered customers online right now” Product X is the most popular product in your country” [via IP sniff], etc.) Consultant Registration Page Links to the “Consultant Registration” page. Information Links to the “Information” page. Sign in On-hover: edge-glow. On-click: Button Darken. On-release: dynamic status indicator (Signing in now,” for example) Help Sends the customer to the Help page. Annotations: Consultant 1 2a 3 4 5 6 7 7 8 9 OVERVIEW An light weight yet secure registration for new consultants. Text Field Insertion Functionality Content insertion requests are inherent to the field. On-click: field edge-glows and interior of field snaps blank On-Click Instruction banner flags right System Feedback Once the customer is finished text-insertion, the system provides immediate feedback in the same X-Y position as the instruction banner flag. Text entry auto-jumps to next field upon completion. Text field insertion requests in the new field are not diminished until activated input. Password Confirmation Standard operating procedure. Password Strength Indicator After the customer provides a password, the system provides feedback regarding the strength of the password submitted. The feedback flag fades to a confirmation flag after X seconds – therefore a weak password is, nevertheless, validated so that “p-a-s-s-w-o-r-d” as a password is acceptable. Email Address Standard operating procedure. Required for confirmation, identification and communication. Birth Date This is actually a legal issue in the US - not sure yet on French law. I will investigate. CAPTCHA Anti-robot validation. A type of challenge-response test used in computing to ensure that the response is not generated by a computer. There are other options, BTW. Audio Assist Audio-assist for vision-impaired (also useful for freakishly warped characters – nerd-joke alert!) Re-loader Swaps out .gif image for another. CAPTCHA Text Entry Field Customer enters the text she sees in the CAPTCHA field above. Terms of Use and Privacy Policy Nobody actually reads them but...Standard operating procedure. Annotations: Member 1 2 3 4 OVERVIEW An light weight yet secure registration for new members. Profiling Same information necessary for the register process – Actually could be the same page. Geo-Linking the Consultant Based on the zipcode, Natura will suggest the Relationship Manager whom the new member will be linked to. At this point the enrollment process will show the Consultant profile and explain about the her role with the new member. The process will ask if the new consultant was recommended by a current member, and who this member was. NOTE: This is the only distinguishing element between the member and consultant registrations (members do not have RMs) Terms of Use and Privacy Policy At this point, the consultant will read, accept and print the Natura Agreement., automatically with her informations brought in from the personal information section. She can also download the agreement at this point. Also at this point, the consultant will see the necessaries documents to be attached to the Natura Agreement and send them to the RM address. Confirmation At this point the consultant will see a confirmation that her enrollment process was completed. An e-mail should be send to her with the Natura Agreement attached and all the contact information from her new RM. An e-mail should be send to her RM informing that a new consultant has enrolled and asking her to contact this new consultant. This new consultant enrollment process should appear on the RM alert section on her webpage, and she must be able to approve this enrollment on her webpage, after she receive the agreement and the documents. When the RM approves the new CN enrollment, an e-mail should be send to the new consultant informing her that she is able to place orders. Sign up Prompt Sends the customer to the sign up page which also provides a list of compelling reasons to join as well as a brief survey of dynamic site activity (“there are over 2 million registered customers online right now” Product X is the most popular product in your country,” etc.) You need to enter in the characters above 9 1b 2a 1a 1b 2 10 SIGN IN SIGN IN: from any page at any time Welcome back to Natura Please sign in Enter in Your Password Enter in Your Email Address Remember me | Forget me Uncheck if on a shared computer 1 2 4 5 9 10 11 6 3 7 Forget your ID or password? Not a member yet? SIGN IN: lightboxes during checkout process Please enter your login information Enter in Your Password Enter in Your Email Address REGISTRATION: Consultant Sign me in automatically 8 ? Remember me | Forget me Uncheck if on a shared computer Forget your ID or password? Not a member yet? Sign me in automatically 11 5 Find a Consultant Sign up Your Consultant Become a Consultant Consultant Stories Consultant Registration Consultant Page Consultant Registration Home > Our Consultants > Registration Annotations: System Responses 1 2 3 4 OVERVIEW All of the various system responses that are based on user input that is either authenticated or error-coded. Profiling Same information necessary for the register process – Actually culd be the same page. Geo-Linking the RM Based on the zipcode, Natura will suggest the Relationship Manager whom the new consultant will be linked to. At this point the enrollment process will show the RM profile and explain about the her role with the new consultant. The process will ask if the new consultant was recommended by a current consultant, and who this consultant was. NOTE: This is the only distinguishing element between the member and consultant registrations (members do not have RMs) Terms of Use and Privacy Policy At this point, the consultant will read, accept and print the Natura Agreement., automatically with her informations brought in from the personal information section. She can also download the agreement at this point. Also at this point, the consultant will see the necessaries documents to be attached to the Natura Agreement and send them to the RM address. Confirmation At this point the consultant will see a confirmation that her enrollment process was completed. An e-mail should be send to her with the Natura Agreement attached and all the contact information from her new RM. An e-mail should be send to her RM informing that a new consultant has enrolled and asking her to contact this new consultant. This new consultant enrollment process should appear on the RM alert section on her webpage, and she must be able to approve this enrollment on her webpage, after she receive the agreement and the documents. When the RM approves the new CN enrollment, an e-mail should be send to the new consultant informing her that she is able to place orders. Sign up Prompt Sends the customer to the sign up page which also provides a list of compelling reasons to join as well as a brief survey of dynamic site activity (“there are over 2 million registered customers online right now” Product X is the most popular product in your country,” etc.) Postal code must contain 5 numbers This doesn’t seem to be a valid postal code The characters do not match – try again Now, please check your email * You must click on the link in the email we just sent you in order to complete your registration. * The email was sent to [email protected] Never received the email? * Has it been less that 10 minutes? Hold tight — it sometimes just takes a bit. * Check your junk or spam mail folder just in case. * Try resending your email. REGISTRATION: Confirmation Password Email Address Last Name (your family name) First Name (your given name) * Confirm password * * * * *REQUIRED FIELDS Enter the text in the image above Can’t read the text? Listen to it Reload a new image Complete: please check your email ? * Password Email Address Last Name (your family name) First Name (your given name) * Confirm password * * * * Enter the text in the image above Can’t read the text? Listen to it Reload a new image Complete: please check your email ? * *REQUIRED FIELDS SIGN IN SIGN UP SIGN IN SIGN UP
  41. © 2012 Jef Davis, All Rights Reserved. Material is Jef

    Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 41 of 50 Client Natura Project Site Design Page Product Description Page IxD Natura Product Detail IxD Page (1024 x 768) SITE IDENTIFICATION NUMBER: 2.0.0.1.2 HOME OUR COMPANY OUR COMMUNITY OUR CONSULTANTS Logo Annotations 1 2 3 4 5 6 7 7 8 9 10 Skincare Make-up Mom & Baby Kids Fragrance Men Hair Specials Gifts Tips & Tools Shop By Collection Language | Store Locator | Browse Catalog | Request Catalog | Contact Us | Help | Terms and Conditions | Privacy Policy | Copyright 2009 Natura Brasila All Rights Reserved OVERVIEW Exactly the same as the previous page only the interaction cues are activated in the view. Drop down menu With all product options Star Rating Star ratings are a familiar and quickly identifiable ways to show cumulatively what the customers who have previously purchased this product and then rated it thought of it. Shopping cart A drag-n-drop quick feature that enable the clients to quickly and easily add items to their shopping cart. Can be drag- activated or click-activated. The default loading area is at the top of the list so that all items are loaded chronologically. Auto-Scrolling Product Shot A compact way to show multiple images in an attractive manner. The scroll buttons are hot so the customer always has control. The images themselves are not clickable. Share One level deeper: more specific product options. See also (4a) Product Details Size and price info. Quantity This can be done via direct-manipulation (entering in a new amount) or via the rocker tabs to the right. Add To Cart A one-click button to add the product, or a refill to the customer’s cart. Add To Favorites Automatically is added to your favorites list Remove Click to remove. A warning hover appears to allow the customer the option of not removing. If no action is taken, it fades and the product is removed. See All On-click: container accordions open to reveal all associated content. Sorting A way to resort the results of the reviews: “top-ranked reviewer” is the default. Browse Pyramid A more interesting and compelling browse experience (as opposed to sliders which offer very little motivation to actually move away from the max setting). All axes are variable and customizable via drop down menu options. Once a variable has been selected, it cannot be selected from the other 2 axes. Currently axes are not weighted but could be in future releases. “Recommended,” “price” and “popular” are the defaults. After they are changed they do not revert back to the default settings automatically. PRODUCT SHOTS BODY MILK MIST Bestsellers Cleansers soft bath bar exfoliating bath bar 2 phase bath bar foaming shower gel exfoliating shower gel creamy shower wash aqua de banho Moisturizers body lotion body cream body milk mist body oil elixir see all Body oils body oil elixir 3 phase shower oil Exfoliators exfoliating shower gel exfoliating oil exfoliating butter Fragrances essencia frescor perfume Hand & foot care hand wash creamy hand balm exfoliating foot cream creamy foot softener Massage massage oil massage cream View All SHOP BY COLLECTION Ekos Toda Dia Erva Doce Bath & Body BODY MILK MIST Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Beauty Ritual Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum. Key Ingredients Castanha Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim. LEARN MORE Rating (57 Total) Reviews Write A Review Q & A Image Image body milk mist Share Product Price Quantity .5 oz/ 14g Item # 78910 €14 ADD TO YOUR FAVOURITES ü FOLD LINE FOLD LINE Refill .5 oz/ 14g Item # 78910 €6 ü ADD TO YOUR FAVOURITES X TM Email RSS breezy bright complete cleansed clear delicate earthy elegant eureka flawless fresh heavenly graceful hygienic immaculate lovely natural pure radiant refreshing sparkling springtime vital wholeness youthful TAG words are a fun way to describe your feelings about Natura Products (and helps us suggest things you may also like). OR ADD YOUR OWN TAGS X NO THIS CANNOT BE UNDONE REMOVE? NO THIS CANNOT BE UNDONE REMOVE? Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon YOU CHOSE: NATURAL, PURE astute aware charitable concerned considerate deliberate diplomatic friendly gracious helpful indulgent insightful kind observant polite prudent reasonable responsive sensitive sociable solicitous Tactful thoughtful wary witty TAG words are a fun way to describe your feelings about Natura Product Reviews (and helps us suggest things you may also like). OR ADD YOUR OWN TAGS Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon Icon YOU CHOSE: REASONABLE, RESPONSIVE https://account.snap.com https://addthis.com EKOS TODAS DIAS ERVO DOCE ANDIROBA BEAU BRANCO BURITI CASTANHA CUPUAÇA MARACUJA MATE VERDE PITANGA PRIPRIOCA Home > Our Products > Bath & Body > Moisturizer > Body Milk Mist 2 2 3 4 5 6 7 8 9 4a 11 What are you looking for? Welcome back, Angelina My Account | View Cart | Checkout SHOPPING CART COSMETICS (4) PRODUCTS Customer Service. X Qty 2 €144.95 Sub-Total Unit €31.99 €29.99 €15.99 €34.99 Total €63.98 €29.99 €15.99 €34.99 1 1 1 X X X Soft Bath Bar Foaming Shower Gel Aqua De Banho Body Milk Mist Bath & Body Image OUR PRODUCTS OUR PRODUCTS BY CATEGORY BATH & BODY SKINCARE MAKEUP FRAGRANCE KIDS HAIR CRER PARA VER SPECIALS GIFTS TIPS & TOOLS BY COLLECTION AMOR AMERICA CHRONOS CRER PAR VER DIVERSA EKOS ERVA DOCE MAMAE E BEBE NATURE TODO DIA Audry: Paris, France “Loves Natura Ingredients” Skin tone: Light Age: 25-34 LOVE THIS PRODUCT Moisturizing & long-lasting scent. Love this and it works better than other products I’ve tried but a little too expensive to buy all the time. Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpatt. more Was this review helpful? YES NO July 14, 2009 TAG RANK ADD FLAG Comment? Pascual: Nice, France “Un-registered Customer” Skin tone: Mediterranean Age: 35-44 GUYS, THIS IS AWESOME! Moisturizing & long-lasting scent. Love this and it works better than other products I’ve tried but a little too expensive to buy all the time. Lorem ipsum onsectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpatt. more Was this review helpful? YES NO July 11, 2009 TAG RANK ADD FLAG Comment? TOP RANKED REVIEWER | MOST ACTIVE | MOST LIKE YOU | MOST RECENT | YOUR FRIENDS | YOUR FAVOURITES 159 REVIEWS 12 You may also like… (based on your current decisions -you can change these) Product Image Product Image .5 oz/ 14g Item # 78910 Product Image Product Image .5 oz/ 14g .5 oz/ 14g .5 oz/ 14g .5 oz/ 14g You may also like… (based on your current decisions -you can change these) Product Image .5 oz/ 14g Product Image .5 oz/ 14g Product Image .5 oz/ 14g SEE ALL (12) .5 oz/ 14g Product Image Product Image .5 oz/ 14g 1 3 12 GO CHECK OUT 2 1 4 3 5 ADD TO CART ADD TO CART 1 3 SEE ALL (12) GO GO Q&A READ REVIEW (159) WRITE REVIEW ADD ADD
  42. Annotations Natura Shopping Cart Check-out Page (1024 x 768) ©

    2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 42 of 50 Client Natura Project Site Design Page Checkout Page Language | Store Locator | Browse Catalog | Request Catalog | Contact Us | Help | Terms and Conditions | Privacy Policy | Copyright 2009 Natura Brasila All Rights Reserved HOME OUR COMPANY OUR COMMUNITY OUR CONSULTANTS Logo OUR PRODUCTS TM Pay with existing Credit Card No. Cardholder's Name Expiration Date Amelie Tautou ***-00001 09 | 2011 Pay with new card Credit Card No. Cardholder's Name Expiration Date Cardholder’s Name Credit Card Number My AMEX Card Name Name This Card Payment Information What’s this? Security Code The 3 numbers on the back of your card If you need help or have a question, please contact Customer Service. 1 OVERVIEW The product description page where the most detailed information regarding the product is presented: various product shots, ingredients, usage, price, products similar to the specific product highlighted on the current page. Customers may rate the product and see how it ranks overall by the Natura community, she may also, place it in her cart. The “Check-out” Page Your Shipping Details In the case of a first-time customer, obviously no previously entered address is available for selection and the “Ship To” is vacant. Upon completion of a primary shipping address the customer names and then saves the address. The first address entered is the default primary address until otherwise indicated. Primary / default status can be indicated by selecting an alternative address (or card), selecting the checkbox, and then clicking “save.” “Standard Shipping” is the default as is the customer’s primary shipping option. Payment Methods visually represented at the top to give immediate transparency as to the primary payment options which are available under the drop down. All edits to the card details are done via direct manipulation and then saved by clicking the “save” button. Adding a new card is simply done by directly entering in the new card info. The customer may also make any new additional card their primary card. Clicking the “add” new card buttons drops down another field exactly like the one shown above it in this example. The customer may apply a promotional card or apply a gift card if applicable. Edit an existing address simply by choosing it from the drop-down menu, and then clicking the edit button. This will populate the fields beneath it which may be edited via direct manipulation and then saved. Once it has been saved, a feedback flag (of some sort) indicated the saved state – it could be a flag (as illustrated) or a button change, et cetera. 2 3 4 5 6 7 8 10 11 9 Ship to my primary address: Amelie Tautou Saint Germain des Prés 7 Rue Guénegaud Paris, France 75006 Your Shipping Details Ship to a new address Given Name Street address, P.O. box, company name, c/o Apartment, suite, unit, building, floor, etc. City Postal Code Phone Number Name this address: E.g., “Mom’s Office” * Required Fields * * * * * * Family Name Shipping & Handling Options Please select a shipping and handling option for your order. Merchandise Subtotal: $322.82 First Class (ships in 1-2 business days) $13.97 Priority (ships the next business day) $14.99 Billing Information Use my shipping address for my billing address. My billing address is different from my shipping address. * Required Fields Given Name Street address, P.O. box, company name, c/o Apartment, suite, unit, building, floor, etc. City Postal Code Phone Number Name this address: E.g., “Mom’s Office” * * * * * * Family Name €144.95 €013.97 €000.00 Product Total: Shipping & Handling (Estimate): Subtotal: $158.92 This takes you to “Confirmation” Enter delivery postal code Estimate Tax: Shipping Help PROVINCE DROP DOWN MENU CONTENT 01. Île-de-France (Paris) [DEFAULT] 02. Berry (Bourges) 03. Orléanais (Orléans) 04. Normandy (Rouen) 05. Languedoc (Toulouse) 06. Lyonnais (Lyon) 07. Dauphiné (Grenoble) 08. Champagne (Troyes) 09. Aunis (La Rochelle) 10. Saintonge (Saintes) 11. Poitou (Poitiers) 12. Guyenne and Gascony (Bordeaux) 13. Burgundy (Dijon) 14. Picardy (Amiens) 15. Anjou (Angers) 16. Provence (Aix-en-Provence) 17. Angoumois (Angoulême) 18. Bourbonnais (Moulins) 19. Marche (Guéret) 20. Brittany (Rennes) 21. Maine (Le Mans) 22. Touraine (Tours) 23. Limousin (Limoges) 24. Foix (Foix) 25. Auvergne (Clermont-Ferrand) 26. Béarn (Pau) 27. Alsace (Strasbourg, cons. souv. in Colmar) 28. Artois (Arras) 29. Roussillon (Perpignan) 30. Flanders and Hainaut (Lille, parlement in Douai) 31. Franche-Comté (Besançon) 32. Lorraine (Nancy) 33. Corsica (off map, Ajaccio, cons. souv. in Bastia) 34. Nivernais (Nevers) 35. Comtat Venaissin, a Papal fief 36. Imperial Free City of Mulhouse 37. Savoy, a Sardinian fief 38. Nice, a Sardinian fief 39. Montbéliard, a fief of Württemberg 40. Trois-Évêchés (Metz, Toul and Verdun) Checkout complete: please check your email WORK MOM’S Check-out Page Do you have a Consultant? YES NO DO YOU HAVE A CONSULTANT? YOUR SHIPPING DETAILS SHIPPING & HANDLING OPTIONS PAYMENT INFORMATION BILLING INFORMATION CHECKOUT SHIPPING & HANDELING OPTIONS YOUR SHIPPING DETAILS DO YOU HAVE A CONSULTANT? BILLING INFORMATION PAYMENT INFORMATION CHECKOUT CHECK OUT SAVE SAVE SAVE SAVE AMEX Mastercard HOME France Île-de-France Mo Year 3. CONFIRMATION 2. CHECK-OUT PAGE 1. CART What are you looking for? Welcome back, Angelina My Account | View Cart | Checkout GO Île-de-France France
  43. © 2012 Jef Davis, All Rights Reserved. Material is Jef

    Davis/ Client Confidential. All Copy is For Placement Only. Author TribalDDB Filename davis_portfolio_12.04.02a.vsd Page Number 43 of 50 Client McDonalds Project Site Re-Design + Optimization Page Delivery Architecture 6.0 Track My Order 2.0 Place Order Contact Us | T&C | Privacy Policy | First Time Here | Download Our Menu | FAQ 1.0 Menu 1. RETURNING UNAUTHENTICATED MEMBER Select Menu Items Account Authentication (Log-in) [x] Confirm Delivery Details [edit] [x] Confirm Payment Details [edit] Place Order 2. NEW MEMBER REGISTRATION Select Menu Items Account Registration/Validation (Log-in) [x] T&C [x] Confirm Delivery Details [edit] [x] Confirm Payment Details [edit] Place Order This site is optimized for the following browsers: IE7 up, Firefox 3.5 up, Chrome 10 up, Safari 3 up Shopping Bag conf irm Empty Cart Proceed to Checkout Remove Product(s) Place Your Order NO UCS #5 Unregistered | Unauthenticated - Enter Location - Log-in | Sign-up | Forgot Password Verification Email - Enter Verification Code - T&C - Postal Code | Unit # - Address Confirmation | T&C ORDER NOW - Confirm Location | Add New - T&C ADVANCE - Date | Time - Confirm Location | Add New - T&C 5.0 My Account 5.0.0 My Editable Details / Delivery Address Order Number 6.0.0 SIDES BREAKFAST Apple Dippers LUNCH/ DINNER/ SUPPER Apple Dippers Corn Cup DESSERTS BREAKFAST Cadbury Black Forest McFlurry™ Sundae - Hot Fudge Sundae - Strawberry McFlurry™ Oreo LUNCH/ DINNER/ SUPPER Cadbury Black Forest McFlurry™ Sundae - Hot Fudge Sundae - Strawberry McFlurry™ Oreo Apple Pie HAPPY MEALS BREAKFAST 2pc Breakfast Hotcakes Happy Meal DRINKS Hot MILO® Low-fat, High-Calcium Milk Coca-Cola® (XS) Iced MILO® (XS) LUNCH/ DINNER/ SUPPER Cheeseburger Happy Meal™ Chicken McNuggets™ 4pc Happy Meal™ SIDES Apple Dippers Corn Cup (3oz) Fries (S) DRINKS Hot MILO® Low-fat, High-Calcium Milk Coca-Cola® (XS) Iced MILO® (XS) BEVERAGES McCafé™ Cappuccino McCafé™ Latte McCafé™ Iced Latte Coca-Cola® Coca-Cola® Light Sprite® Iced Lemon Tea Jasmine Green Tea 100% Pure Orange Juice Iced MILO® Evian® Mineral Water Low-fat, High-Calcium Milk McCafé™ Premium Roast Coffee Hot Tea Hot MILO® BUNDLE MEALS BREAKFAST McDelivery™ 24/7 bundle 1 Big Breakfast™ 1 Egg McMuffin™ 1 Hotcakes 2 Hashbrowns 1 McCafé™ Cappuccino (S) 1 Iced MILO™ (M) LUNCH/ DINNER/ SUPPER McDelivery™ 24/7 bundle 1 McSpicy™ 1 Filet-O-Fish™ 1 Chicken McNuggets™ (6pc) 2 French Fries (M) 1 Jasmine Green Tea (M) 1 Iced MILO™ (M) Menu Order Carousel Your Cart is Empty Edit Product(s) Continue Shopping YES Open & Recently Shipped Orders One-Step Checkout CONFIRMATION Review for errors page Confirmation page YES Receipt page Track Order Status NO YES VALID ? Customer Info Shipping Info Payment info Valid CSP data + minimum purchase requirement Use Case Scenarios 1. ORDER NOW PROCESS: Registered + Authenticated Return User (I’ve already registered and I am logged in) 2. ORDER NOW PROCESS: Registered + Unauthenticated Return User (I’ve already registered but I am not logged in) 3. ORDER NOW PROCESS: Registered + Authenticated First-time User (I’ve already registered and I am logged in) 4. ORDER NOW PROCESS: Registered + Unauthenticated First-time User (I’ve already registered but I am not logged in) 5. ORDER NOW PROCESS: Unregistered + Unauthenticated First-time User (I’ve not registered but I am not logged in) Track Order Status SUBMIT SIGN IN / REGISTER CONFIRM DELIVERY + TIME UCS #1 Registered | Authenticated ORDER NOW - Confirm Location | Add New - T&C ADVANCE - Date | Time - Confirm Location | Add New - T&C Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 43 of 50 Client McDonalds Project Site Re-Design + Optimization Page Delivery Architecture McDelivery Korea Architecture: Registration/ Order/ Checkout 4.0 Track My Order 2.0 Place Order 1.0 Menu Shopping Bag conf irm Empty Bag Proceed to Checkout Remove Product(s) Place Your Order NO 3.0 My Account 3.0.0 My Editable Details / Delivery Address Order Number 4.0.0 SIDES BREAKFAST Apple Dippers LUNCH/ DINNER/ SUPPER Apple Dippers Corn Cup DESSERTS BREAKFAST Cadbury Black Forest McFlurry™ Sundae - Hot Fudge Sundae - Strawberry McFlurry™ Oreo LUNCH/ DINNER/ SUPPER Cadbury Black Forest McFlurry™ Sundae - Hot Fudge Sundae - Strawberry McFlurry™ Oreo Apple Pie HAPPY MEALS BREAKFAST 2pc Breakfast Hotcakes Happy Meal DRINKS Hot MILO® Low-fat, High-Calcium Milk Coca-Cola® (XS) Iced MILO® (XS) LUNCH/ DINNER/ SUPPER Cheeseburger Happy Meal™ Chicken McNuggets™ 4pc Happy Meal™ SIDES Apple Dippers Corn Cup (3oz) Fries (S) DRINKS Hot MILO® Low-fat, High-Calcium Milk Coca-Cola® (XS) Iced MILO® (XS) BEVERAGES McCafé™ Cappuccino McCafé™ Latte McCafé™ Iced Latte Coca-Cola® Coca-Cola® Light Sprite® Iced Lemon Tea Jasmine Green Tea 100% Pure Orange Juice Iced MILO® Evian® Mineral Water Low-fat, High-Calcium Milk McCafé™ Premium Roast Coffee Hot Tea Hot MILO® BUNDLE MEALS BREAKFAST McDelivery™ 24/7 bundle 1 Big Breakfast™ 1 Egg McMuffin™ 1 Hotcakes 2 Hashbrowns 1 McCafé™ Cappuccino (S) 1 Iced MILO™ (M) LUNCH/ DINNER/ SUPPER McDelivery™ 24/7 bundle 1 McSpicy™ 1 Filet-O-Fish™ 1 Chicken McNuggets™ (6pc) 2 French Fries (M) 1 Jasmine Green Tea (M) 1 Iced MILO™ (M) Menu Order Carousel Your Cart is Empty Edit Product(s) Continue Shopping YES Open & Recently Shipped Orders One-Step Checkout CONFIRMATION Review for errors page Confirmation page YES Receipt page Track Order Status Email notification NO YES VALID ? Customer Info Shipping Info Payment info Valid CSP data + minimum purchase requirement Track Order Status SUBMIT CONFIRM DELIVERY ADDRESS | ADD NEW | T&C BURGERS BREAKFAST Breakfast Deluxe™ Meal Big Breakfast™ Meal Hotcakes with Sausage™ Meal Hotcakes™ Meal Sausage McGriddles™ Meal Sausage McGriddles with Egg™ Meal Filet-O-Fish™ Meal Sausage McMuffin™ with Egg Meal Egg McMuffin™ Meal Hashbrowns™ LUNCH/ DINNER/ SUPPER Salad Chicken McGrill™ Meal Teppanyaki Chicken McGrill™ Meal Quarter Pounder with Cheese™ Meal Double Quarter Pounder with Cheese™ Meal Big Mac™ Meal Double Cheeseburger™ Meal Filet-O-Fish™ Meal McSpicy™ Meal Double McSpicy™ Meal McChicken™ Meal Chicken McNuggets™ Meal McWings™ Meal Cheeseburger™ Hamburger™ French Fries™ Cinnamon Melts™ ORDER NOW CONFIRM DELIVERY ADDRESS + TIME | ADD NEW | T&C ADV. ORDER Menu PDF PDF Download McDonalds.co.kr HOME McDelivery HOME 0.0.2x Invalid PWD x 0.1.2x Registration Confirmation 0.1.1x Missing/ Invalid Submission Info x 0.0.1x Forgotten/No PWD confirmation Conditional branch Conditional branch Concurrent set Sign-In email notification (non-validated) User entry point (unrecogniz ed) UNAUTHENTICATED NAV: MENU PLACE ORDER TRACK MY ORDER REGISTER 0.1 AUTHENTICATED NAV. MENU PLACE ORDER MY ACCOUNT TRACK MY ORDER 맥도날드 English McDonalds.co.kr HOME McDelivery HOME 0.0.2x Invalid PWD x 0.1.2x Registration Confirmation 0.1.1x Missing/ Invalid Submission Info x 0.0.1x Forgotten/No PWD confirmation Conditional branch Conditional branch Concurrent set USER_AUTH/ REGISTRATION Sign-In email notification (non-validated) User entry point (unrecogniz ed) 0.1 맥도날드 English ORDER NOW PROCESS: Registered + Authenticated Return User Confirm Location | Add New Location T&C Place Order Review Shopping Bag Payment Method: Cash | Large Cash | Cheque | Credit Card Confirm Information Possible Error Messages: - Session timed-out - Invalid data - Missing data - Item unavailable ü - Not valid with this offer / promo code - Does not meet minimum purchase requirement - Outside of our delivery area (added new) ü This Example 1.0 Menu 1.0 Menu 6.0 Track My Order Order Number 6.0.0 4.0 Track My Order Order Number 4.0.0 UNAUTHENTICATED/ UNREGISTERED 2.0 Place Order 0.1 0.1 Registration Products Page Products Page 맥도날드
  44. © 2012 Jef Davis, All Rights Reserved. Material is Jef

    Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 44 of 50 Client McDonalds Project Site Re-Design + Optimization Page Make Selections McDelivery: Wireframe: Make Selections/ View Nutritional Labels ₩4,500 Weekdays Availability 11am onwards last order for grill items 2:45am Weekends & Public Holidays Availability 12pm onwards last order for grill items 2:45am Included Items Coca-Cola/Sprite (S) and Fries (M) (except Salad Chicken McGrill™) * All menu items are as indicated, subject to seasonal availability. REVIEW ORDER Subtotal ₩45,000 Order Total: ₩50,000 Filet-O-Fish™ Upsize Meal with Fries (L) Coca-Cola® (M) Double McSpicy™ Meal with Fries(M) Coca-Cola® (S) X X X X ADD ADD ADD ADD BURGERS SIDES BEVERAGES DESSERTS HAPPY MEALS BUNDLE MEALS Make Selections Back Back My Order Annotations: Make Selections/ VNL 1 2 3 4 5 OVERVIEW Where the magic happens. Selection of 'Breakfast' or 'Lunch/Dinner/Supper' is under Browse menu, not Place order menu. Menu for place order is dependent on the time of order or advanced order time Meal Categories The primary offerings associated with each category are listed directly beneath the tabs and are situated in a horizontal fashion. If there is ever a horizontal spatial constraint imposed upon this screen, the “My Order” tray should take the dominant layer with the menu folding under and converting to a lateral swipe interaction. Individual Menu Items Listed individually side-by-side, three to a row minimum with a liquid layout enabled screen that allows for scalability. IMIs display a color photograph of the item, its name, any side, their price, quantities and dynamically calculated price updates. Clicking “ADD” updates the “cart/bag” (nomenclature TBD) with all the relevant entered data. It should also subtly visually modify the IMI to indicated a) selection confirmation and b) amount included in selection. It should not grey out or otherwise remove or disable any functionality from the IMI whatsoever. IMIs are fully editable throughout the purchase lifecycle. Back Button Takes user to the previous “Choose Location” screen. Since we are not providing customers with the ability to save “carts/ bags” there will need to be some sort of alert warning the customer that their “carts/ bags” info will be lost in the event of selecting the “Back” button (NOTE: that jagged line above it is merely to indicate page continuation) Meal Items in Cart/Bag Listed by name, size, quantity with the ability to add more or remove from the cart with a single click. Total price is dynamically calculated and displayed. Review Order On-click: Takes customer to the “Review Order” page. 1 2 4 5 LOGOUT | MY ACCOUNT | TRACK ORDER Welcome back, Susan BROWSE MENU 맥도날드 | English McDelivery 24/7 1 Choose Location 2 Make Selections 3 Review & Place Order 4 Track Order STOP TAKING GRILL ITEMS AND CAPPUCCINO, LATTE AND ICED LATTE MINUTES LEFT FOR ORDERING GRILL ITEMS, CAPPUCCINOS, LATTES & ICED LATTES: 08:11 X MINUTES LEFT TO FULFILL YOUR ODER: 02:28 MINIMUM & MAXIMUM ORDER RANGE ₩7,000 ₩100,000 Bulgogi Burger™ Fries (M) Upsize Quantity 1 $7.35 $7.35 ADD ₩4,500 350 Cal. Bulgogi Burger™ Fries (M) Upsize Quantity 1 $7.35 $7.35 ADD ₩4,500 350 Cal. Bulgogi Burger™ Fries (M) Upsize Quantity 1 $7.35 $7.35 ADD ₩4,500 350 Cal. Bulgogi Burger™ Fries (M) Upsize Quantity 1 $7.35 $7.35 ADD ₩4,500 350 Cal. Bulgogi Burger™ Fries (M) Upsize Quantity 1 $7.35 $7.35 ADD ₩4,500 350 Cal. Bulgogi Burger™ Fries (M) Upsize Quantity 1 $7.35 $7.35 ADD ₩4,500 350 Cal. Copyright 2011 All Rights reserved by McDonalds Terms & Conditions | About McDelivery | First Time Here | Download Our Menu | FAQ Nutritional Information: Bulgogi Burger Serving Size: 5.3 oz (151 g) % Daily Value 350 80 9 13 2 9 0 20 7 590 24 60 20 3 10 14 8 0 0 15 15 Calories Calories from Fat Total Fat (g) % Daily Value** Saturated Fat (g) % Daily Value** Trans Fat (g) Cholesterol (mg) % Daily Value** Sodium (mg) % Daily Value** Carbohydrates (g) % Daily Value** Dietary Fiber (g) % Daily Value** Sugars (g) Protein (g) Vitamin A Vitamin C Calcium Iron PLACE ORDER 4 3
  45. © 2012 Jef Davis, All Rights Reserved. Material is Jef

    Davis / Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename Samsung_Loop_Deck Page Number 45 of 50 Client Samsung Project The Loop Page The Loop: Show Samsung /The Loop / Client: Samsung Author: Jef Davis, Senior Interaction Designer Author Jef Davis Filename Samsung_Loop_Deck Page Number 45 of 50 Client Samsung Project The Loop Page The Loop: Show Samsung /The Loop / Client: Samsung Author: Jef Davis, Senior Interaction Designer The Loop M-NCF Use-case scenario 1 TV DMP Home computer DMS DMP Digital camera M-DMU Digital video camera M-DMU Mobile phone M-DMS M-DMP M-DMC M-DMU M-DMD Kitchen terminal DMP Mobile computer DMS DMP Home network devices Mobile network devices Home stereo DMP DMR MP3 player DMS DMP Wireless Headphones DMR Wireless speakers DMR Additional network devices Mayumi is streaming live audio and video that she is capturing with her mobile device to her Loop account and has invited friends from her “Dir En Grey fans” group to share her feed. Mayumi’s friends who are in The Loop and are members of the “Dir En Grey fans” group receive her feed in real- time, all on different Loop-enabled devices. NOT IN THE LOOP L The Show Customer Wireless connection point Customers’ Social Network FOAF
  46. © 2012 Jef Davis, All Rights Reserved. Material is Jef

    Davis / Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename Samsung_Loop_Deck Page Number 46 of 50 Client Samsung Project The Loop Page The Loop: Trek Samsung /The Loop / Client: Samsung Author: Jef Davis, Senior Interaction Designer The Loop M-NCF Use-case scenario 2 TV DMP Home computer DMS DMP Digital camera M-DMU Digital video camera M-DMU Mobile phone M-DMS M-DMP M-DMC M-DMU M-DMD Kitchen terminal DMP Mobile computer DMS DMP Home network devices Mobile network devices Home stereo DMP DMR PDA M-DMS M-DMP M-DMC M-DMU M-DMD Wireless Headphones DMR Wireless speakers DMR Additional network devices A family holiday to Machu Picchu. Machu Picchu is in The Loop. Our travelers have an opportunity to select from any number of pre-guided tours that are geared towards: interests, level-of-interest, available time at location, special needs, families, seniors, eco, warrior, comfort, and, of course, language. (“Guided Tours” as we shall refer to them here, are submitted by the park service and other travelers – consumers can create their own and share it with: my network, my friends, specific groups, travelers currently at Machu Picchu, interested?, select individuals, and anyone). He selects “anthropology,” “history,” and “archeology” from the interests section, indicates a high level-of-interest (which means he’ll be getting academic-level quality and depth). He follows the map that is provided on his guided tour. As he nears certain areas of Machu Picchu, narratives complete with audio, text, video and animations are supplied to his device. He also has wall-sized displays that he can interact with – these displays are not a part of his “package” per se but they do have channels that he can navigate independently. The Trek Customer Wireless connection point Customers’ Social Network FOAF NOT IN THE LOOP L 1 2 3 4 5 Dad taking a quiz on what he has just learned from the interactive tour. He ranked in the 90th percentile of all time. Daughter streaming / uploading video to her BFF. Mom reading the menu, placing orders, deciding upon seating arrangements and making a reservation at the Inkaterra Hotel after Geo-locating it via The Loop. Daughter’s BFF watching video and making comments. Their eldest son competes with his father on the quiz from his dorm room at grad school.
  47. © 2012 Jef Davis, All Rights Reserved. Material is Jef

    Davis / Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename Samsung_Loop_Deck Page Number 47 of 50 Client Samsung Project The Loop Page The Loop: Game Samsung /The Loop / Client: Samsung Author: Jef Davis, Senior Interaction Designer The Loop M-NCF Use-case scenario 3 TV DMP Home computer DMS DMP Digital camera M-DMU Digital video camera M-DMU Mobile phone M-DMS M-DMP M-DMC M-DMU M-DMD Kitchen terminal DMP Mobile computer DMS DMP Home network devices Mobile network devices Gaming Device DMP DMC DMS MP3 player DMS DMP Wireless Headphones DMR Wireless speakers DMR Additional network devices The Game Customer Wireless connection point Customers’ Social Network FOAF NOT IN THE LOOP L 1 2 3 4 5 Playing in bedroom on wireless, wall- mounted LED TV Playing at home on home his wireless home theater system. Playing via her mobile device on the CalTrans on her way home after work. Watching a movie while also watching others play the game Uploading a new game to The Loop Customer is browsing new games that have been recommended to him on The Loop based on his activity and preference settings. There is nothing to download, install or configure. Customer can see who in his gaming group is playing or has played the game, who recommends it and what other games people played who also played this one. He uploads a link to the game into his share folder on The Loop and invites people in his gaming group to play Mayumi is streaming live audio and video that she is capturing with her mobile device to her Loop account and has invited friends from her “Dir En Grey fans” group to share her feed.
  48. © 2012 Jef Davis, All Rights Reserved. Material is Jef

    Davis / Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename Samsung_Loop_Deck Page Number 48 of 50 Client Samsung Project The Loop Page The Loop: Flight Samsung /The Loop / Client: Samsung Author: Jef Davis, Senior Interaction Designer The Loop M-NCF Use-case scenario 4 TV DMP Home computer DMS DMP Digital camera M-DMU Digital video camera M-DMU Mobile phone M-DMS M-DMP M-DMC M-DMU M-DMD Kitchen terminal DMP Mobile computer DMS DMP Home network devices Mobile network devices Framing Device DMD DMP DMR MP3 player DMS DMP Wireless Headphones DMR Additional network devices The Flight Customer Wireless connection point Customers’ Social Network FOAF NOT IN THE LOOP L 1 2 3 5 Business class passenger accessing Project Apps and Docs, collaborating on a presentation with a colleague. Passenger streaming /uploading real-time video of the Matterhorn to his Video Travel Faves. The airline’s in-flight entertainment system only had 13 films from which to choose; on The Loop, there are hun- dreds of thousands of titles. Wife receives the video of the Matterhorn on the framing device on her desk at work. Passengers are no longer limited to the confines of the limited in-flight entertainment options and storage limitations once they are in The Loop. Cousin in LA takes a screen grab of the Matterhorn video accessed from his mobile device and wirelessly prints it out while also wirelessly transferring the entire video to the picture frame on his wife’s desk at work. Multi-use Device DMR 4
  49. © 2012 Jef Davis, All Rights Reserved. Material is Jef

    Davis / Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename Samsung_Loop_Deck Page Number 49 of 50 Client Samsung Project The Loop Page The Loop: Home Samsung /The Loop / Client: Samsung Author: Jef Davis, Senior Interaction Designer The Loop M-NCF Use-case scenario 5 The Home KITCHEN STUDY BED ROOM LAUNDRY ROOM FAMILY ROOM Wireless connection point DEVICE-TO-DEVICE INTERACTIONS Kitchen Net-book and mobile device controls and monitors kitchen devices. Bed Room Mobile device controls bedroom rendering devices. Study Computer controls and monitors peripheral devices. Laundry Room Computers and mobile devices control and monitor Laundry room devices. Family Room Computer controls all rendering devices and accepts, uploads, downloads, transfers or stores any digital media type between any media device. Mobile Devices Varying degrees of control and interaction. Highly versatile. Generally Speaking Overall, appliances do not communicate to one another (the dishwasher is not in a chat room with the microwave) but, rather, their controls, settings and alerts are communicated to and controlled from a computer-based dashboard. Fridge Range Microwave Netbook Flat-screen TV Picture Frame Computer Printer /Scanner /Copier /Fax Mobile PDA MP3 Player WiFi Camera WiFi Video Reader Air Conditioner Dish Washer Clothes Washer & Dryer Surround-Sound Blu Ray Flat-Screen TV DV Projector Game Controller Computer TiVo 1 2 3 4 1 2 3 4 5 FTW: TOTALLY IN THE LOOP J MOBILE DEVICES 5 6 6
  50. 2008. 05. 18 2008. 08. 25 2008. 12. 15 2009.

    05. 20 2010. 01. 04 Date (ISO 8601) Version Editor(s) Change(s) Page(s) Notes Revision History + Keywords 2005. 10. 31 00.00 Davis All (Re) Creation None 2008. 05. 03 00.01 Davis NA 00.02 Davis All Consolidated the legends onto one page 00.03 Davis 09-12 Blockbuster Instances Minor upgrades 00.04 Davis 05-07 URule Instances Keywords: ♥ usability, user-centered design, interaction design, information architecture, user experience, experience architect, lead, architect, senior, ease-of-use, human factors, analysis, analyst, data, labs, research, field, groups, user interface, interface, UI, IA, IxD, UX, UE, UCD, HCI, CHARM, design, look, feel, quantitative, qualitative, test, observe, analyze, usage, scenarios, sessions, create, research, conduct, benchmark, framework, card sorting, conceptual design, AB testing, multivariate testing, wire-frames, process flows, contextual inquiry, competitive analysis, heuristic analysis, experience audits, gap analysis, content matrix, persona, concept model, computer science, cognitive psychology, anthropology, ethnology, ethnographic research, library science, marketing, customer service, quality assurance, product development, software, web, applications, dashboard, platforms, intranets, extranets, portals, RIA, RIE, gestures, gestural, prototyping, prototype, mobile, handheld, wearable, interactive, touch, feel, touch screen, artificial intelligence, AI, semantic web, web 2.0, web 3.0, controlled vocabularies, polysemy, synonyms, homographs, information science, semiotic theory, linguistic theory, linguistic, metaphor, symbolic science, signifier, sign theory, user warrant, literary warrant, structural warrant, SEO, SEM, SOA, Service-Oriented Architecture, search, thesauri, terminology, language, localization, internationalization, nomenclature testing, index, indexing, 2", 2', 10', error messaging, functional requirements, user guidelines, training materials, content management systems, Drupal, PHP, B2B, B2C, P2P, IDEAS, Google Analytics, ontology, OWL, taxonomy, meta-data, RDF, RDFS, URI, schema, FOAF, data model, widget model, folksonomies, points, leader boards, level-ups, social exchanges, customization, find-ability, OOD, 508 compliance, iPad, slate, haptic, feed-back, visual, literal, metaphor, simile, Bouygues Télécom, China Mobile, AT&T, KPN, Mobilkom Austria, Orange, SFR, SK Telecom, Telefonica Móviles España, Telenor, TeliaSonera, Telecom Italia Mobile (TIM), Vodafone, Deutsche Telecom, ISO/IEC 14443, electronic ticketing, electronic money, travel cards, identity documents, mobile commerce, electronic keys, ISO/IEC 14443, proximity-card, near field communication, hash-tag, #, Awesomeness ★ © 2012 Jef Davis, All Rights Reserved. Material is Jef Davis/ Client Confidential. All Copy is For Placement Only. Author Jef Davis Filename davis_portfolio_12.04.02a.vsd Page Number 50 of 50 Client Jef Davis Project Portfolio Page Revision History 00.05 Davis 36-39 Natura Instances 00.06 Davis 42-46 Samsung: The Loop 2010. 12. 10 00.07 Davis All Removed older pieces Happy Birthday None None None None None None For more information about this document please contact: Jef Davis, Experience Architect, Extraordinaire e. [email protected] | preferred contact method m. +1. 347. 609. 5751 (email first) 2011. 12. 12 00.08 Davis All Layers of Awesomeness None 2012 . 03. 17 00.09 Davis 01 Frontiness Stuffs In Progress