SpreeConf 2014 - Scaling Spree to tens of thousands of online stores

GoDaddy, the world's largest platform for small businesses, is building its next generation SMB ecommerce platform on top of Spree. This presentation will walk thru the journey to adapt Spree to support tens of thousands of Stores on a multi-tenant configuration, drastically simplifying the user experience and introducing some new features like Bootstrap based responsive design and replacing the Storefront template language.

Transcript

1. Scaling Spree to tens of thousands of stores
2. Antonio Silveira Engineering for Site Builders and e-Commerce antonios@godaddy.com @acarlos1000 #spreeconf
3. I am from Brazil
4. Brazil I live in California
5. I work in Arizona
6. This East coast weather is tough! :-)
7. New GoDaddy Focused on helping small businesses kick ass #spreeconf
8. How GoDaddy Plans to Become a Real Tech Company For Real People GoDaddy to Make WordPress Implementation a Snap CNBC: GoDaddy Shifting Strategy: Ad Features Revamped Image GoDaddy Acquires (mt) Media Temple to Accelerate Web Pro Expertise AllThingsD: ! Former Yahoo Exec Blake Irving Named CEO of Domain Giant GoDaddy #spreeconf
11. Startup Acquisitions #spreeconf
12. renewed stack and tools #spreeconf
13. Current e-commerce Product • Over 60.000 stores • but with high churn • Too difficult to use • Aging Tech stack • Not easy to extend #spreeconf
14. New GoDaddy Online Store Powered by Spree #spreeconf
15. Tons of Open Source projects #spreeconf
16. #spreeconf Community - Quality - Feature Set - Vision We selected
17. Tech Stack • CentOS 6.5 • MySQL 5.5 • Ruby 2.1 • Rails 3.2.17 • Spree 2.0 • Unicorn 4.8 • Delayed Job • Bootstrap 3.0 • Apache 2.2 • StatsD, Graphite, NewRelic, Mini- Profiler • HA Proxy and Apache Traffic Server • Akamai/CDN • GitHub Enterprise • Jenkins for CI/CD • Puppet • Hadoop #spreeconf
18. Overview Load Balancer ATS HAProxy ATS HAProxy MySQL MySQL MySQL Memcached App Memcached App Memcached App #spreeconf
19. What is different from Spree? • Focus on non-technical users (DIY) • Added Multi-Tenancy • New Admin UI • GoDaddy integrations (Domains, Authentication, others) • Using Bootstrap on the Admin • New template engine for Storefronts #spreeconf
20. Multi-tenancy "Namespaced" Single DB! • Similar to some extensions • Harder to maintain and merge with Spree • Simpler DB Connection Management Multiple DBs! • 1 DB per Merchant • Apartment Gem to manage DB connections • Similar to our current product • Easier to keep sync with Spree • Doesn't change Spree Models https://github.com/railsdog/spree_landlord https://github.com/influitive/apartment #spreeconf
21. Multi-tenancy with Apartment Apartment::Database.create(‘mystore’) Apartment::Database.switch(‘mystore') Routing requests to the proper db via Elevators: • Domain, Subdomain, Hash, Generic #  config/application.rb   require  'apartment/elevators/subdomain'  #  or  ‘domain’  or  'generic' #  application.rb   module  MyApplication      class  Application  <  Rails::Application          config.middleware.use  'Apartment::Elevators::Subdomain'      end   end Concept of Tenants Accessing mystore.onlinemall.com will trigger an Apartment switch(‘mystore’) #spreeconf
22. New User Interface • Using Bootstrap 3.0 • New On Boarding • Simple Dashboard • Products Page and taxonomies • Simplified Taxes and Shipping • Straight fwd Payments options • Order Detail and List, simplified the state flows • Added Themes and Pages #spreeconf
23. Business Info and Domain mysimpledomain.com somedomain.com #spreeconf
24. On Boarding #spreeconf
25. On Boarding #spreeconf
26. Order Details #spreeconf
27. Order Details #spreeconf
28. Product #spreeconf
29. Product #spreeconf
30. Product #spreeconf
31. Orders List #spreeconf
32. Orders List #spreeconf
33. Settings #spreeconf
34. Payments #spreeconf
35. Payments #spreeconf
36. StoreFront • No Ruby code on templates • Still powerful but safe • Complete freedom for designers • Liquid template engine • Snippets/Partials • will open to anyone to create templates/themes • Versioning def  render_liquid_page(page,  data=[])        @template_data.merge!(merge_hashes(data))        @template.render_page(page,  @template_data).html_safe   end / frontend / app / helpers / spree / store_helper_decorator.rb / frontend / app / views / spree / home / index.html.erb <%=  render_liquid_page('index',  load_featured_products_drop)  %> def  load_featured_products_drop              featured  =  GDSpreeCore::Themes::Drops::ArrayWrapper.new(                      Spree::Product.first(4).collect  {  |p|  GDSpreeCore::Themes::Drops::Product.new(p)  })   !            {  'products_featured'  =>  featured  }   end / frontend / app / controllers / spree / store_controller_decorator.rb #spreeconf https://github.com/shopify/liquid
37. #spreeconf
38. Mini-Profiler for perf analysis https://github.com/MiniProfiler #spreeconf
39. What’s next? • Continue to surface more Spree features • Upgrade to Rails 4 and Spree 2.2 • Continue to improve on Performance • Improve the API • Javascript Front End (Angular.js) • Open Themes for Designers/Developers • Elastic Search / Hadoop #spreeconf
40. We are Hiring :-) • Rails (Spree) • Mobile (Android, iOS) • Designers • Node.js antonios@godaddy.com #spreeconf
41. Thanks antonios@godaddy.com @acarlos1000 #spreeconf