WordPress & SEO, get your site noticed on the internet... and more!

While WordPress is fairly search engine optimized “out of the box”, there are some things that can vastly improve your ranking in Google. During this talk, I’ll guide you along the very basic techniques to optimize the very performance of your site in search engines.

Further more, I’ll be showing some additional ways to generate traffic towards your website, which can drive even more traffic to your website.

Transcript

1. WORDPRESS & SEO get your site noticed on the internet... and more! vrijdag 22 juni 12
2. WHO? vrijdag 22 juni 12
3. board member service desk engineer since 1.5 vrijdag 22 juni 12
4. What’s the first thing you (should) do when installing a new WordPress site? QUESTION vrijdag 22 juni 12
5. DISALLOW INDEXING! vrijdag 22 juni 12
6. vrijdag 22 juni 12
7. WHY? vrijdag 22 juni 12
8. TAKING CONTROL OVER INDEXING! Allows you to set up your site the way you want prior to announcing it with various search engines. vrijdag 22 juni 12
9. IF NOT... THIS IS WHAT YOU’LL GET vrijdag 22 juni 12
10. AND THIS IS WHAT YOUR CLIENT MIGHT SAY vrijdag 22 juni 12
11. AFTER INSTALLING 1. Setting the permalinks 2. Installing plugins 3. Deleting sample content 4. Plugin configuration vrijdag 22 juni 12
12. PERMALINKS Choose “Post name” This is the easiest way to generate so-called “Clean URL’s” vrijdag 22 juni 12
13. http://brechtryckaert.be/?p=123 http://brechtryckaert.be/about vrijdag 22 juni 12
14. PLUGINS Install these! vrijdag 22 juni 12
15. PLUGINS Google XML Sitemaps - Automated sitemap generation - Automated sitemap submission vrijdag 22 juni 12
16. GOOGLE SITEMAPS XML Make sure these are enabled! vrijdag 22 juni 12
17. PLUGINS Wordpress SEO by Yoast - Take full control of your SEO-related configuration - Built in SEO checks - Change meta-description, title & focus keyword vrijdag 22 juni 12
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21. SOCIAL MEDIA vrijdag 22 juni 12
22. CREATE A TWITTER ACCOUNT seperate your personal and website-related tweeting! allows you to keep an personal opinion online! vrijdag 22 juni 12
23. FACEBOOK PAGE (not so much) a certified win! vrijdag 22 juni 12
24. LINKING THEM UP! vrijdag 22 juni 12
25. TWITTERFEED Publish RSS to: - Twitter - Facebook - LinkedIn twitterfeed.com vrijdag 22 juni 12
26. EXAMPLE Twitterfeed implementation vrijdag 22 juni 12
27. HOWEVER... vrijdag 22 juni 12
28. DON’T OVER-AUTOMATE People still tend to contact you directly. So keep checking your social media accounts on regular intervals. vrijdag 22 juni 12
29. LINKBUILDING vrijdag 22 juni 12
30. QUESTIONS? vrijdag 22 juni 12
31. THANKS! Rate this talk at https://joind.in/6697 LET’S KEEP IN TOUCH @brechtryckaert facebook.com/brecht.ryckaert vrijdag 22 juni 12