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Marketingkampagnen in der Cloud [de]

Marketingkampagnen in der Cloud [de]

Presentation held at the IHK Cottbus for the CloudComputing day on may 29th 2013.

Christoph Lühr

May 29, 2013
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  1. Brace for Impact
    Marketingkampagnen in der Cloud
    Cloud Computing - IHK Cottbus 2013

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  2. Christoph Lühr
    Head of Development

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  3. basilicom

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  4. (#)
    Internet

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  5. basilicom
    SEIT
    2000

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  7. Image source: http://www.flickr.com/photos/ethanlindsey/321225525/ CC BY 2.0

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  10. Image source: http://www.flickr.com/photos/stinajonsson/3932774410 CC BY-NC 2.0

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  11. Marketing

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  13. Infotainment
    Gaming
    Competitions

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  14. $

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  17. TV

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  20. !

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  22. :-(

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  23. $$$

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  25. J
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  26. J
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    $$$

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  31. Image source: http://www.flickr.com/photos/johnmueller/52621490/ CC BY-NC-ND 2.0

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  32. ( 1 )
    Cloud
    Infrastruktur

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  33. Image source: http://www.visualpharm.com/ BACKLINK

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  34. 4 5
    7 n
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    A
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    Virtualisierung

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  35. 1
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    1
    Scale-Up

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  36. 1 4 5
    7 n
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    Scale-Out

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  37. IaaS
    vs
    S/PaaS

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  38. Hardware
    Virtualisierung
    Betriebssystem
    App.-System
    IaaS
    S/PaaS

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  39. ( 2 )
    Hosting
    Hardware + Netz

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  43. Image source: http://www.officialpsds.com/Green-Radar-Screen-PSD61002.html Attribution

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  44. Image source:http://www.flickr.com/photos/eagle1effi/2400421880 CC BY 2.0
    §

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  45. $$$

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  46. $$$

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  47. ( 3 )
    Technologie
    Werkzeug

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  48. CACHE

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  49. 1 : 100

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  50. Caching Reverse Proxy

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  51. Client
    Browser

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  53. ( 4 )
    Applikation
    Web-Site

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  54. 01:
    02:
    03: By This Product!
    04:
    05:
    06:
    07: Value!
    08: This is the latest and greatest ..
    09:
    10:
    11:
    12: ★
    13: Click here to order ...
    14: baslicom
    15:

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  55. Architektur

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  56. Christoph Lühr
    email: [email protected]
    twitter: @chluehr
    web: http://basilicom.de
    !
    ?
    basilicom

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