Marketingkampagnen in der Cloud [de]

Presentation held at the IHK Cottbus for the CloudComputing day on may 29th 2013.

Transcript

1. Brace for Impact
   Marketingkampagnen in der Cloud
   Cloud Computing - IHK Cottbus 2013
   

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2. Christoph Lühr
   Head of Development
   

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3. basilicom
   

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4. (#)
   Internet
   

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5. basilicom
   SEIT
   2000
   

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7. Image source: http://www.flickr.com/photos/ethanlindsey/321225525/ CC BY 2.0
   

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10. Image source: http://www.flickr.com/photos/stinajonsson/3932774410 CC BY-NC 2.0
    

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11. Marketing
    

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13. Infotainment
    Gaming
    Competitions
    

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14. $
    

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17. TV
    

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20. !
    

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22. :-(
    

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23. $$$
    

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25. J
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26. J
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    $$$
    

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31. Image source: http://www.flickr.com/photos/johnmueller/52621490/ CC BY-NC-ND 2.0
    

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32. ( 1 )
    Cloud
    Infrastruktur
    

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33. Image source: http://www.visualpharm.com/ BACKLINK
    

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34. 4 5
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    A
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    Virtualisierung
    

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35. 1
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    Scale-Up
    

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36. 1 4 5
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    Scale-Out
    

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37. IaaS
    vs
    S/PaaS
    

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38. Hardware
    Virtualisierung
    Betriebssystem
    App.-System
    IaaS
    S/PaaS
    

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39. ( 2 )
    Hosting
    Hardware + Netz
    

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43. Image source: http://www.officialpsds.com/Green-Radar-Screen-PSD61002.html Attribution
    

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44. Image source:http://www.flickr.com/photos/eagle1effi/2400421880 CC BY 2.0
    §
    

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45. $$$
    

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46. $$$
    

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47. ( 3 )
    Technologie
    Werkzeug
    

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48. CACHE
    

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49. 1 : 100
    

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50. Caching Reverse Proxy
    

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51. Client
    Browser
    

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53. ( 4 )
    Applikation
    Web-Site
    

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54. 01:
    02:
    03: By This Product!
    04:
    05:
    06:
    07: Value!
    08: This is the latest and greatest ..
    09:
    10:
    11:
    12: ★
    13: Click here to order ...
    14: baslicom
    15:
    

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55. Architektur
    

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56. Christoph Lühr
    email: christoph.luehr@basilicom.de
    twitter: @chluehr
    web: http://basilicom.de
    !
    ?
    basilicom
    

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