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7 Things You Need to Know About UX

Avatar for Craig Kistler Craig Kistler
April 24, 2012
2
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7 Things You Need to Know About UX

Avatar for Craig Kistler

Craig Kistler

April 24, 2012
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Transcript

  1. You Need to Know About UX

  2. 1

  3. EVERYONE HAS AN EXPERIENCE Good, Bad or Indifferent

  4. None
  5. None
  6. None
  7. None

  8. WTF?!

  9. None
  10. None

  11. 2

  12. UX is an "Bucket" Term Combination of multiply disciplines

  13. Function: It works.

  14. Action: It works well.

  15. makes me say Wow! It works well &

  16. Coming in fast, Mobile Experience, Mobile Testing & Mobile Content

  17. 3

  18. UX Is Both Strategic & Tactical Big vs. Small

  19. Strategic UX

  20. The What & Why

  21. None

  22. Tactical UX

  23. The How

  24. None

  25. UX provides the ability to combine empathy, creativity & strategy

    to meet user needs and drive business success.

  26. 4

  27. Good UX is Good Business UX = Value

  28. Cost

  29. Value

  30. Word of Mouth

  31. 5

  32. Holistic Thinking

  33. Companies often get stuck thinking at the design level without

    thought on how a given decision will affect the brand downstream.

  34. Design Level

  35. Design Level Strategy Level

  36. UX Story a

  37. 6

  38. Consumer View Them not Us

  39. No one cares about you, they only care about themselves

  40. The key is to understand you aren’t designing for yourself.

  41. UX Story a

  42. Typical Visitor

  43. Typical Visitor

  44. 7

  45. Ask Questions

  46. problem is this solving? is the visitor here? can I

    make ‘it’ better?

  47. About UX or the Internets