Upgrade to Pro — share decks privately, control downloads, hide ads and more …

7 Things You Need to Know About UX

Avatar for Craig Kistler Craig Kistler
April 24, 2012
110
2

7 Things You Need to Know About UX

Avatar for Craig Kistler

Craig Kistler

April 24, 2012

More Decks by Craig Kistler

See All by Craig Kistler
11 Questions to Answer to Improve Your Conversion Rate
Avatar for Craig Kistler ckistler
1
62
Cut, Color, Clarity and eCommerce
Avatar for Craig Kistler ckistler
3
88

Featured

See All Featured
Agile that works and the tools we love
Avatar for Rasmus Luckow-Nielsen rasmusluckow
331
22k
Prompt Engineering for Job Search
Avatar for Mfonobong Umondia mfonobong
0
430
The innovator’s Mindset - 
Leading Through an Era of Exponential Change - McGill University 2025
Avatar for Jean-Marc De Jonghe jdejongh
PRO
1
320
Context Engineering - Making Every Token Count
Avatar for Addy Osmani addyosmani
9
1.1k
GitHub's CSS Performance
Avatar for Jon Rohan jonrohan
1033
470k
The Curse of the Amulet
Avatar for Matthew Lei leimatthew05
2
14k
Rebuilding a faster, lazier Slack
Avatar for samanthasiow samanthasiow
85
9.6k
Designing for humans not robots
Avatar for Tammie Lister tammielis
254
26k
Navigating the moral maze — ethical principles for Al-driven product design
Avatar for Skipper Chong Warson skipperchong
2
510
CoffeeScript is Beautiful & I Never Want to Write Plain JavaScript Again
Avatar for Sam Stephenson sstephenson
162
16k
Claude Code のすすめ
Avatar for schroneko schroneko
67
230k
Fight the Zombie Pattern Library - RWD Summit 2016
Avatar for Marcelo Somers marcelosomers
234
17k

Transcript

  1. You Need to Know About UX

  2. 1

  3. EVERYONE HAS AN EXPERIENCE Good, Bad or Indifferent

  4. None
  5. None
  6. None
  7. None

  8. WTF?!

  9. None
  10. None

  11. 2

  12. UX is an "Bucket" Term Combination of multiply disciplines

  13. Function: It works.

  14. Action: It works well.

  15. makes me say Wow! It works well &

  16. Coming in fast, Mobile Experience, Mobile Testing & Mobile Content

  17. 3

  18. UX Is Both Strategic & Tactical Big vs. Small

  19. Strategic UX

  20. The What & Why

  21. None

  22. Tactical UX

  23. The How

  24. None

  25. UX provides the ability to combine empathy, creativity & strategy

    to meet user needs and drive business success.

  26. 4

  27. Good UX is Good Business UX = Value

  28. Cost

  29. Value

  30. Word of Mouth

  31. 5

  32. Holistic Thinking

  33. Companies often get stuck thinking at the design level without

    thought on how a given decision will affect the brand downstream.

  34. Design Level

  35. Design Level Strategy Level

  36. UX Story a

  37. 6

  38. Consumer View Them not Us

  39. No one cares about you, they only care about themselves

  40. The key is to understand you aren’t designing for yourself.

  41. UX Story a

  42. Typical Visitor

  43. Typical Visitor

  44. 7

  45. Ask Questions

  46. problem is this solving? is the visitor here? can I

    make ‘it’ better?

  47. About UX or the Internets