How to BECOME A WEBINAR SUPERHERO in 7 easy steps

Presented at the 2011 ISMS & IACME Planners’ Workshop, this presentation focuses on how to successfully hold a webinar.

Transcript

1. How to BECOME A WEBINAR SUPERHERO in 7 easy steps Presented by: Ingrid Hubbard Reidy Director, Risk Management Technology and Projects ISMIE Mutual Insurance Company
2. A few HOUSEKEEPING ITEMS None of the planners or the presenter of this activity have disclosed any relevant financial relationships with any commercial interests. Following the ISMS & IACME Planners’ Workshop, this presentation will be posted online at the IACME website: www.iacmeonline.org/event/ia cme-fall-meeting
3. A little ABOUT ME • Handle all technical & creative development for ISMIE’s Managing Risk program • Been producing e-learning courses and webinars since 2005 Where you can find me: EMAIL | ingridhubbard@ismie.com PHONE | 312-853-1604 WEB | www.ingridhubbardreidy.com TUBLR | webinarsuperhero.tumblr.com
4. A little ABOUT YOU How many of you have attended webinars in the past? What would you like to learn about today? How many of you have held webinars in the past?
5. best PRACTICES TIPS & TRICKS TODAY 7 STEPS to a webinar takeaway EXAMPLES
6. 1 use your X-RAY VISION
7. BEGIN like any program … Is your program really right for this medium? Does what you’re offering truly meet their needs?
8. What we HOPE happens …
9. What is MORE LIKELY happening…
10. What WE DO during webinars … 35% of attendees have gone to the bathroom during a webinar. 65% of attendees have worked on other projects during a webinar. 67% of attendees have muted the conference call to have other conversations. 81% of attendees regularly check their email during webinars. http://www.prweb.com/releases/learningware/webinarsurvey/prweb3290054.htm
11. How do you COMBAT THIS?
12. 2 STYLE matters
13. What would you spend an hour watching online? What would you frustrate you?
14. DOCUMENTARY STYLE Interview http://natgeotv.com/uk/george-w-bush-the-911- interview/videos/interview-with-george-w-bush
15. Instructional DEMONSTRATIONS http://video.pbs.org/video/1167165458
16. VIRTUAL LIVE Program http://www.ted.com/talks/abraham_verghese_a_doctor_s_touch.html
17. PANEL Discussion http://www.msnbc.msn.com/id/3032608/vp/44835143#44835143
18. Traditional INTERVIEW http://www.npr.org/player/v2/mediaPlayer.html?action=1&t=1&islist=f alse&id=140979241&m=140994632
19. tell STORIES conduct INTERVIEWS avoid INFO DUMPS be RELEVANT CONTENT
20. Think in THREE’s use INFOGRAPHICS embrace SIMPLICITY SHOW don’t tell VISUAL
21. “We want you, at first, to steal from us, because you can’t steal. You will take what we give you and you will put it in your own voice and that’s how you will find your voice. ” -Frances Ford Coppola Photo via Grazia Magazine.
22. 3 Send out the BAT SIGNAL
23. EMAIL list SOCIAL media WEB banners Printed INVITATIONS EVITE PROMO
24. 4 even superhero’s PRACTICE
25. full DRESS REHERSAL launch your POLLS include all SPEAKERS cover WHAT IFs PRACTICE try the CHAT
26. Util 5 Remember your UTILITY BELT
27. canned CHAT ANSWERS helpful VENDORS starter QUESTIONS TOOLS backchannel CHAT
28. 6 Everyone needs a SIDEKICK
29. monitor CHAT screen QUESTIONS handle POLLS provide SUPPORT HELP move SLIDES
30. 7 Become a LEGEND
31. record the PROGRAM transcribe QUESTIONS BREAK it up participant FEEDBACK ARCHIVE include POLLS
32. today’s HANDOUTS HOW TO checklists RESOURCES today’s program BLOG
34. FOR MORE INFORMATION please go to webinarsuperhero.tumblr.com