Eggs

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Transcript

1. STRATEGY the
2. 13 The Good Egg Project 2015 Thought Starters Promote and protect the egg industry’s license to operate. 1.  Expertise of our farmers 2.  Happiness of our hens
3. WORK the
4. 17 an effort to create a HAPPIER cooperative AMERICA
5. 19 Shared workspaces designed to bring the philosophy of the coop to the office. Create an innovation incubator: THE ROOST
6. 20 Business book that outlines how to create a happy and productive workspace. Release: RULES OF THE ROOST WHAT HENS TEACH US ABOUT WORKPLACE HAPPINESS
7. 21 #getengegged
9. 25 a donation-driven program by the AEB where a donation is triggered by every egg produced. We’ll use it to fund specifically joy- driven charitable projects – whether it’s performing programs for underprivileged kids or the Make-a-Wish foundation. Create THE POSITIVE HENERGY FUND,
10. We’ll ensure farm happiness spreads by inviting kids from urban areas to come and visit some of our farmers’ most scenic land – where they can play, meet some hens and find out just how happy life is on an egg farm. Ensure FARM HAPPINESS
11. the POV