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Jonathan Filbert - OKR Presentation for PMB Fakultas Ilmu Komputer, Universitas Indonesia

Jonathan Filbert
September 21, 2021
49

Jonathan Filbert - OKR Presentation for PMB Fakultas Ilmu Komputer, Universitas Indonesia

Deck I used as an OKR and KPI presentation for the super-app and machine learning app we build for the orientation programme.

Jonathan Filbert

September 21, 2021
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Transcript

  1. OKRs (Objective & Key Results) • Improve the enthusiasm of

    “Kenalan” from Maba ◦ User Count ◦ Page Views -> 1k/day ◦ Interaction Count ◦ Match / User • Help Maba in maximizing their time in the website during PMB ◦ Match / users ◦ Kenalan maba ◦ AI Prediction
  2. • Key Results (30 days): Assume that: 1. There are

    (400 students x 4 + 400x1/2) = 1800 students KPI = 1800 users Actual = 1297 users KPI = 72% succeeded Actionable Item =>PMB Website announcement / Guerilla Marketing User Count
  3. • Key Results (30 days): Assume that: 1. Every users

    view 1 page per day 2. There are (400 students x 4 + 400x1/2) = 1800 students 3. For 90 days KPI = 30 x 1800 = 54k page views Actual = 494,708 page views KPI = 914% exceeded Page Views
  4. Interaction Count • Key Results (30 days): Assume that: 1.

    1800 students 2. For 30 days 3. 1 day = 4 View + 1 scrolls + 5 click KPI = 540k Interaction Actual = 800k Interaction KPI = 148% Exceeded
  5. Engagement Time • Key Results (30 days): Assume that: 1.

    1800 students 2. For 30 days 3. 1 day = 10-30 mins of PANSOS KPI =20 minutes avg Actual = 49 mins avg. KPI = 245% Exceeded
  6. Matches Made • Key Results (30 days): Assume that: 1.

    1800 students 2. For 30 days 3. 1 maba = 10 kating (takes 3days for 1 kenalan - write notes, revision, etc) KPI = 18k matches Actual = 38741 matches KPI = 200% Exceeded
  7. Kenalan Maba • Key Results (30 days): Assume that: 1.

    500 Maba 2. For 30 days 3. 1 Maba = 10-100 kenalan (50 avg.) KPI = 25k kenalan between maba Actual = 25100 matches KPI = 101% Exceeded
  8. Prediction • Key Results (30 days): Assume that: 1. 1800

    students (500 Maba + 1300 Non) 2. 38741 matches (prev slide) 3. 1 student = 30 prediction 4. Optimum prediction = 54,000 matches KPI = (38741/54000) = 72% accuracy Actual = 87% accuracy (less quantity but more quality prediction) KPI = 120% exceeded
  9. Cost Total = $282 ($282 AWS + $20 Netlify) =

    Rp 4.300.944,09 Web (Frontend) = $20 (Netlify) + $207 = $227 = Rp 3.236.622,75 Data (RecSys Engine) = $76.15 = Rp 1.085.765,74