Kelln Small has built a remarkable career rooted in strategy, connection, and service. With over two decades of experience in leadership, she has specialized in business and partnership development, as well as client relations. From her Texas upbringing to guiding major organizations recognized nationwide, Kelln’s journey reflects resilience, integrity, and a deep dedication to helping people and businesses thrive together.

Her leadership style blends strategic foresight with compassion. She is recognized for her ability to cultivate genuine relationships while driving tangible results. Kelln’s colleagues and clients often describe her as someone who listens deeply, acts decisively, and inspires through her example. Her steady balance of empathy and accountability defines her as both a leader and a mentor.

Over nearly twenty years with First Financial Group of America, Kelln became a trusted name in client engagement and organizational improvement. She guided complex benefit solutions and streamlined internal systems to support long-term growth. Her impact extended beyond performance metrics—she designed training programs, encouraged mentorship, and earned recognition, including Account Manager of the Year and multiple President’s Honor Roll awards.

At Meritize, Kelln advanced her expertise in education and financial partnerships. She developed recruitment strategies, enhanced communication with university partners, and optimized student engagement models. Her results-driven, relationship-first approach consistently improved collaboration and strengthened program outcomes across teams and institutions.

As Business Development Manager at Stratus Financial, Kelln expanded market opportunities through analysis, strategy, and innovation. She redefined client acquisition processes and utilized CRM tools to build trust and strengthen connections. Her vision positioned the company for competitive growth while maintaining its commitment to personalized service.

Outside of work, Kelln’s passion for community is unwavering. In Lorena, Texas, she has volunteered for more than fifteen years with the local school district, participating in education, athletics, and arts initiatives. She has also served on nonprofit boards and community committees, underscoring her conviction that leadership entails active participation.

A graduate of the University of Texas with a degree in marketing, Kelln Small approaches challenges with insight and empathy. Whether guiding a team or serving her community, she consistently embodies authenticity, accountability, and a lifelong commitment to purposeful progress.

Decks

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