Localpalooza 2013

Transcript

2. What is Localpalooza? Formed in 2008, Localpalooza has grown into the largest local music festival in Virginia. Having doubled its attendance growth each year the festival has become a staple for Virginia residents. The only festival of its kind in the US. This years featival will be held at the 10,000 capacity amusement park Motorworld.The event will feature 150 local bands, DJ’s, and comedians on 10 stages. The event will take place October 26th, 2013.
3. Event Activities Not only will you have the chance to see your favorite artist perform, you will also have the chance to enjoy the following activities. Skate Demos Paintball Go-Kart racing ( on different tracks ) Mini-Golf Bumper Boats Bumper cars Sky Coasters Artist meet and greets
4. Featured Artists Clutch Fairweather I Am The Avalanche Marcus Canty ( from X-Factor ) Conditions Jolley Brothers Halloween Glow Show Malice ( from The Clipse ) Chad Hugo ( from N.E.R.D. ) Bridget Carrington ( from ABC’s Duets ) ASG Funnybone Comedy Stage
5. Traditional Print & Media Marketing Expected reach =10 Million Some of the notable marketing for the event includes local and national Advertisments on print and media outlets. Print & Online Virginian Pilot – 556,412 readership Karmaloop – 154,105 page views / day Funnybone Comedy Club advertising on screens for one month Hampton Roads Show – Over 100,000 veiwers Alternative Press – 350,000 readership
6. Traditional Print & Media Marketing cont… Radio WHRO FM99 WNOR 96.1FM WROX POWER 105.1 HOT 91.1 FUNNY 850
7. Social Media Expected reach =60 Million The great length of time and social media users justifies the high-expected reach of social media throughout the event. This Marketing will transpire over many months prior to event. Expect Each artists, brand and press supporter to utilize social media Significantly.
8. Social Media cont… Social media push from the artists involved such as Chad Hugo, Pharrell, Clutch, Conditions, I Am The Avalanche, Operation Smile, Fairweather, and Jolley Brothers. Combined these artists have 4 million followers on twitter and Over 2 million Facebook fans. MTV has agreed to support this event using their twitter pages. MTV2 – 91,953 followers MTV – 6,819,550 followers
9. Localpalooza 2013 title sponsorship Banners throughout Motorworld and Ocean Breeze for the entire summer. “Your Business Localpalooza 2013 Music and Arts Festival” Promotional announcements on various radio stations and featured sponsor on Hampton Roads Show interview week of Event. 3 10x10 tent spaces for on site sampling, promotional material Distribution and general awareness. Logo inclusion and link on e-blasts to our opt-in database. Inclusion in ALL marketing and press for the event Social media blasting from the artists involved Exhaustive Signage and Visual Branding Product will be placed in VIP area. 10 VIP all access passes Exclusive contests with Motorworld rides during event. In store performances from Festival artists $10,000 investment
10. Localpalooza 2013 presenting sponsorship Promotional announcements on various radio stations Stage named after your company “The Your Business Stage” Banner placement on stage 2 10x10 tent spaces for on site sampling, promotional material Distribution and general awareness. Logo inclusion and link on e-blasts to our exclusive opt-in database. Inclusion in ALL marketing and press for the event Social media blasting from the artists involved Exhaustive Signage and Visual Branding Product will be placed in VIP area. 5 VIP all access passes In store performances from festival artists week of event $5,000 investment
11. Localpalooza 2013 on-site sponsorship Level 1 Banner placement around Motorworld 1 10x10 tent space for on site sampling, promotional material, distribution and general awareness. Logo inclusion and link on e-blasts to our exclusive opt-in database. Inclusion in ALL marketing and press for the event Social media blasting from the artists involved Exhaustive Signage and Visual Branding On line mentions and social media blasts $3,000 investment
12. Localpalooza 2013 on-site sponsorship Level 2 Banner placement around Motorworld 1 10x10 tent space for on site sampling, promotional material, distribution and general awareness. On line mentions and social media blasts $600 investment localpaloozava@gmail.com 757-470-4263