Disclaimer The views and opinions expressed here are solely my own and do not necessarily represent the views of National Institute of Design or any of my previous employers.
Myth #3 User Experience? That’s the Designer’s job. Reality Organization Design Ideally… Organization-wide design centric culture makes everything about the product much better. Much more than any individual designer or team.
Then What Is UX Design? User Research Brainstorming User Interface Design Prototyping Usability Testing Design Process Personas Scenarios Interaction Design Visual Design Information Design Information Architecture Customer Journey Map Customer Value Storytelling Typography User Centric Design Minimum Viable Product Design Management Data Visualization Design Thinking Empathy Experience Design
Resources Wireframing Pen and Paper Gliffy Powerpoint or Keynote Prototyping POP - Mobile Designs MarvelApp InvisionApp Proto.io Online User Testing peek.usertesting.com