Culture change for creating better user experiences

Building amazing digital services is a dream we all have, but many of us are working for companies that aren't quite with the programme yet. With a few examples from how we're making huge and lasting changes within the UK Government's digital services, I'll describe how you can help steer your products onto better seas through simple culture change tricks mostly involving watching what you say.

Transcript

1. Culture change Frances Berriman @phae TXJS 2013 Monday, 29 April 13
2. HELLO Monday, 29 April 13
3. Monday, 29 April 13
4. Monday, 29 April 13
5. Monday, 29 April 13
6. Monday, 29 April 13
7. Monday, 29 April 13
8. Monday, 29 April 13
9. We’re not done yet Monday, 29 April 13
10. Monday, 29 April 13
11. Good for users or GTFO Monday, 29 April 13
12. Culture shift is hard Monday, 29 April 13
13. Monday, 29 April 13
14. Monday, 29 April 13
15. Monday, 29 April 13
16. WORDS Monday, 29 April 13
17. 7 words you can’t say on TV Monday, 29 April 13
18. Words change Monday, 29 April 13
19. You can google that Monday, 29 April 13
20. You can google that Monday, 29 April 13
21. I googled it on bing Monday, 29 April 13
22. Follow us Monday, 29 April 13
23. Follow us Like us Pin us Monday, 29 April 13
24. Words change Monday, 29 April 13
25. Buzzwords Monday, 29 April 13
26. Clichés Monday, 29 April 13
27. Monday, 29 April 13
28. User experience Monday, 29 April 13
29. Monday, 29 April 13
30. What is the absence of user experience? Monday, 29 April 13
31. On brand? High quality? Pretty? Clear? Easy to use? Accessible? Monday, 29 April 13
32. Responsive design Monday, 29 April 13
33. Context aware design Monday, 29 April 13
34. Monday, 29 April 13
35. Keeping developers happy Monday, 29 April 13
36. Browser support Monday, 29 April 13
37. Verified browsers Monday, 29 April 13
38. You don’t get to pick Monday, 29 April 13
39. 1% Monday, 29 April 13
40. 250,000 users Monday, 29 April 13
41. ~ 1/3 population of Austin Monday, 29 April 13
42. Let data win your arguments Monday, 29 April 13
43. Users always come first Monday, 29 April 13
44. Monday, 29 April 13
45. Monday, 29 April 13
46. Be clear in your goals Monday, 29 April 13
47. Monday, 29 April 13
48. Doing the right thing can be easy Monday, 29 April 13
49. THANKS! @phae Monday, 29 April 13