Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Secrets to Lightning Fast Mobile Design
Search
Mike Krieger
December 06, 2011
Technology
170k
251
Share
Secrets to Lightning Fast Mobile Design
Presentation given at Warm Gun 2011.
Mike Krieger
December 06, 2011
More Decks by Mike Krieger
See All by Mike Krieger
Scaling Instagram at AirBnB OpenAir 2015
mikeyk
15
4.4k
Scaling Instagram
mikeyk
154
49k
Other Decks in Technology
See All in Technology
VespaのParent Childを用いたフィードパフォーマンスの改善
taking
0
170
MySQL 9.7がやってきた ~これまでのあらすじと基本情報~ @ 日本MySQLユーザ会会2026年04月 / mysql97-yattekita
sakaik
0
150
AI時代の品質はテストプロセスの作り直し #scrumniigata
kyonmm
PRO
2
300
Oracle Exadata Database Service on Cloud@Customer X11M (ExaDB-C@C) サービス概要
oracle4engineer
PRO
2
7.9k
GitHub Copilot CLI と VS Code Agent Mode の使い分け
tomokusaba
0
120
20260423_執筆の工夫と裏側 技術書の企画から刊行まで / From the planning to the publication of technical book
nash_efp
3
690
巨大プラットフォームを進化させる「第3のROI」
recruitengineers
PRO
2
2k
これからの「データマネジメント」の話をしよう
sansantech
PRO
0
180
ServiceNow Knowledge 26 の歩き方
manarobot
0
260
GitHub Copilot Dev Days
tomokusaba
0
120
FessのAI検索モード:検索システムとLLMへの取り組み
marevol
0
150
運用システムにおけるデータ活用とPlatform
sansantech
PRO
0
150
Featured
See All Featured
Gemini Prompt Engineering: Practical Techniques for Tangible AI Outcomes
mfonobong
2
380
Data-driven link building: lessons from a $708K investment (BrightonSEO talk)
szymonslowik
1
1k
The Art of Delivering Value - GDevCon NA Keynote
reverentgeek
16
1.9k
Stop Working from a Prison Cell
hatefulcrawdad
274
21k
The Success of Rails: Ensuring Growth for the Next 100 Years
eileencodes
47
8.1k
SEO Brein meetup: CTRL+C is not how to scale international SEO
lindahogenes
1
2.6k
Unlocking the hidden potential of vector embeddings in international SEO
frankvandijk
0
770
Pawsitive SEO: Lessons from My Dog (and Many Mistakes) on Thriving as a Consultant in the Age of AI
davidcarrasco
0
130
コードの90%をAIが書く世界で何が待っているのか / What awaits us in a world where 90% of the code is written by AI
rkaga
61
43k
Design of three-dimensional binary manipulators for pick-and-place task avoiding obstacles (IECON2024)
konakalab
0
410
Done Done
chrislema
186
16k
Embracing the Ebb and Flow
colly
88
5k
Transcript
Secrets to Lightning- Fast Mobile Design Warm Gun 2011 Mike
Krieger Instagram 1
me - Co-founder, Instagram - Previously: UX & Front-end @
Meebo - Stanford HCI BS/MS - @mikeyk on everything 2
3
12 million users in 12 months 4
5
6
7
8
“Fast, beautiful photo sharing” 9
“Fast, beautiful photo sharing” 10
making your mobile experiences feel lightning-fast 11
not the code, but the experience 12
mobile design requires the ultimate in design & development collaboration
13
14
speed matters 15
mobile experiences fill gaps while we wait 16
no one wants to wait while they wait 17
JSON parsing UITableViewCell HTTP pipelining 18
creative design decisions 19
how speed can be a design feature 20
how design can be a speed feature 21
implementation details 22
details that need to be designed 23
3 secrets to apps that feel lightning-fast, even on 3G
24
1. perform actions optimistically 2. adaptively pre-load content 3. move
bits when no-one’s watching 25
perform actions optimistically 26
latency is what’ll get ya 27
make the user feel productive 28
29
30
request is going, but we register the like 31
32
33
request is going, but we register the comment 34
35
36
if it fails? 37
38
39
why it works 40
@thesarahnator 41
@stayintheshade 42
adaptive pre-loading 43
basic version: load content before it’s needed 44
“let’s load all the images in the feed once the
user loads the page” 45
fresh feed 30 photos to load 46
pitfall 47
48
49
50
51
52
53
54
55
56
instead... 57
re-prioritize based on interest 58
59
60
61
62
63
64
listen to what their flicks & taps are telling you
65
why it works 66
@miriamjasmine 67
move bits when no-one’s watching 68
sign-up 69
70
? 71
72
73
upload 74
75
76
77
78
79
80
81
most apps upload here we start uploading here 82
non-optimal engineering solution 83
2 requests, 2 round-trips + latency need to match up
84
but makes uploads feel really, really quick 85
send data/info as soon as part of it’s ready to
go; match up later 86
worth it even if you throw out the data on
cancel 87
why it works 88
where to go from here 89
“it works” isn’t enough 90
design & development collaboration 91
92
1. perform actions optimistically 2. adaptively pre-load content 3. move
bits when no-one’s watching 93
Qs? we’re hiring:
[email protected]
get in touch: @mikeyk 94