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放開那個遊戲
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Yusen Jeng
September 22, 2012
1.1k
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放開那個遊戲
Talks @ R0 #4
Yusen Jeng
September 22, 2012
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Transcript
放開那個遊戲 鄭鈺森
離遊戲公司遠一點 • 獨立創作遊戲 • 遊戲、生活、工具
沒有精確定義 團隊 5 人以下 成本較低 作者擁有產品權利
上班可以喝啤酒 站著寫程式 … 什麼是 Indie Game?
融入作者理念
市場導向 VS 作者導向
市場大作
None
None
盒裝、月費、商城
價格與價值脫勾
NT 90 NT 1500
None
None
以價值決定價格
Pay What You Want Main Bundles Period Total Payments Average
Price I 2010-05 $ 1.27 M $ 9.18 II 2010-12 $ 1.80 M $ 7.85 III 2011-07 $ 2.16 M $ 5.83 IV 2011-12 $ 2.37 M $ 5.45 V 2012-05 $ 5.10 M $ 8.53
遊戲、生活、工具
手機遊戲 生意難做
當然的
手機用戶 = 路人甲
路人甲很少安排「純娛樂」
稀有動物的一天
大家來搶
遊戲 x 工具
進攻其他時段
進攻其他用戶
案例一:節拍器
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None
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案例二:社會故事機
遊戲 x 憤青
None
None
用 RPG 說故事
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None
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用 RPG 說故事 這位73歲的婦女好像 平常就有病痛
憤青 End