Technical Storytelling

Transcript

1. TECHNICAL STORYTELLING Valdas Maksimavičius
3. Storytelling is about connecting to other people and helping people to see what you see Michael Margolis – CEO of Get Storied
4. Individuals and interactions over processes and tools
5. TECHNICAL STORYTELLING Valdas Maksimavičius
11. Brings teams together
12. Multidisciplinary team Single team
13. Multidisciplinary team Single team Less documentation
14. Multidisciplinary team Single team Less documentation Different perspective
15. Software Developers Marketing Specialists Data Scientists DevOps Engineers Multidisciplinary team
16. Multidisciplinary team Distributed Software Developers Marketing Specialists Data Scientists DevOps Engineers
17. Multidisciplinary team Distributed Software Developers Marketing Specialists Data Scientists DevOps Engineers Glue – story
18. Speeds up the learning
19. π = 3.141...
20. Memory palace technique Memory palace technique
21. Memory pa
23. Keeps listeners engaged
24. Attention Time Typical IT tutorial
25. Attention Time Typical IT tutorial START
26. Attention Time Typical IT tutorial FACTS
27. Attention Time Typical IT tutorial FACEBOOK
28. Attention Time Typical IT tutorial UNPLUG
30. National Geographic way
31. Review WHY • Brings people together • Eases the learning • Keeps people engaged
33. Structure it
34. Setup -> Punchline -> Tag
35. ABT
36. ..... And..... But..... ..... Therefore.....
40. Find a hero
41. Mark Watney The Martian
42. Neil deGrasse Tyson
43. What would you do if you were a relational database?
44. Possible story heroes in our stories: • You • User / Client • Team • Technology
45. Make them feel something
47. Advertisments and stories/emotions
50. Don’t text and drive
52. Add emotions to your IT story
53. Review HOW • Structure your story • Find a hero • Add emotions
55. User Experience (UX)
58. Talk to users in their own language
60. Data storytelling
63. Roy Beck ........ Immigration, World Poverty and Gumballs
65. Marketing
66. Operating Principle Closed System Frequency (Low) 20 Hz Frequency (High) 20 kHz Weight 260 g Inputs Supported 3.5 mm Cable Length 1.36 m
68. Feature < Advantage < Benefit
69. Steve Jobs
70. Review WHEN • User Experience • Data Storytelling • Marketing
71. valdas.maksimavicius@cognizant.com Questions
72. What defines a true professional?
73. Use stories over features valdas.maksimavicius@cognizant.com