be treated as service • Everything (JavaScript, CSS, HTML) has to be contained in the entry file ◦ Some optimizations fall short (e.g. chunking) ◦ Create React App is PITA in this case • Images should be stored in a CDN, or use Webpacks base64-inline-loader • Put as much dependencies into root import map as possible (e.g. React, Axios, lodash, momentjs, ...) ◦ … and make use of Webpack externals