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Level up Your Fundraising - The Fall Kickoff Se...

Auctria
September 11, 2024
120

Level up Your Fundraising - The Fall Kickoff Session

Dashboard updates
Terminology
Financials
Pre-agree to cc fees (good for batch!)
Copy event +/-
Dashboard Notifications
Website upgrades
Smart website pages
Solicit items continues to improve
Check in & checkout quick review, deep dive next week
Reports & analytics
Behavioral psych in giving
Auctria was on the road, where should we go next?

Auctria

September 11, 2024
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Transcript

  1. • Dashboard updates ◦ Terminology ◦ Financials ◦ Pre-agree to

    cc fees (good for batch!) ◦ Copy event +/- • Dashboard Notifications • Website upgrades ◦ Smart website pages ◦ Solicit items continues to improve • Check in & checkout quick review, deep dive next week • Reports & analytics • Behavioral psych in giving • Auctria was on the road, where should we go next? Agenda: Level Up & Kickoff
  2. Terminology No longer just for bidders • Participants • Left

    Sidebar • ‘Bidder’ pages → Participant
  3. Auction Item Donations Dashboard Notification in addition to emails •

    Upload Donor logo Fulfilment Methods (eg. item drop-off or pickup required) • Value field can be required • Event Dates now offered (buy-in-parties) • Great for volunteers too!
  4. Why use Auctria for tickets ONE singular digital event space

    • Streamlines the event, no need to upload download data • Tickets sold on Auctria will pre-register bidders • Auctria can track your ticket sales and provide E-Tickets to guests. This will allow them, for example, to pre-register Credit Cards and update their contact information before the event. • Invite guests along 🔥 1 place to tell your story. Guests use 1 link - 1 place - 1 record for all activity Unlocks the door to ticket sales 24/7
  5. Tickets Dashboard - confirm settings Ticket Settings include • Ticket

    Options • Meal Choices • Checkout Options • Online Registration settings • Event Details for e-tickets • Registration Contact Options (required & optional fields) • Registration Guest Contact Options
  6. Smart, BRILLIANT, Templates Visibility rules are automated for: • Tickets

    • Sponsorship Opportunities • Auction (has silent or online items) • Live (has live items) • Sponsors • Raffles
  7. New Modes, New Ways to Share On the Website Editor

    • Bottom on the website editor sidebar • 3 Modes ◦ Basic ◦ Standard ◦ Full • + Release Edit Lock button added NEW - share buttons
  8. When do I see the Smart Template? Copy Event =

    No Change from prior year, current website settings copied over Add New Event = new smart visibility elements *You don’t have to start New Event if your Copy of your current event fits your needs perfectly
  9. Built in Analytics No need for Google Analytics: • Geo

    • Top pages • Top sources • This is Organization Level data
  10. Using Urgency in the Room 1. Urgency - purchase before

    all gone! a. Tickets, Sponsorships b. Raffle Tickets 2. Part of the Crowd a. No fun to come to an auction and not raise your bid card! b. More noise = More bid cards c. Be sure to thank support from past supporters…inspires new attendees 3. Organization success stories a. Must be tied back to support from donors
  11. Loss Aversion • Indicate how many are left, just a

    few opportunities to be premiere, platinum • Running low, will sell out • Decide now then fill in the blanks later ie guests at the table, any marketing assets Negative before positive, what is the negative not sponsoring and how doing so can avoid that Replace language such as “take advantage of” or “get in on” to “Don’t miss”
  12. Loss Aversion in the Auction Online Auction • Does not

    matter where you start the bidding… it is where you finish! Creates pride of ownership and fear of loss! • Educate bidders to use proxy bidding… get the best deal on the items you want while supporting our cause Silent Auction • Green Line bidding with a special drawing • Buy It Now line Live Auction • Bid fast and bid last to win • Only available here tonight • Only one available
  13. Launch 3 Zoom calls with Launch Specialist Ongoing support Training

    for check-in, check-out Event and website set-up Event day emergency phone support Saves you time!
  14. Assist YOUR Agenda Ticket set-up Website Training Go Live Golf,

    Peer-to-Peer Assist 20: 20 minute Zoom Call Assist 45: 45 minute Zoom Call
  15. Where should Auctria go next? Toronto for AFP Icon Inspired

    Fundraising Retreat, Virtual, TN NAA, Benefit Auctioneers Summit, Miami