BeHeard v1.0

Transcript

1. BeHeard   1   BeHeard is an app for smartphones and tablets that increases political transparency, and connects citizens with their representatives in the House and in Congress. Dense legislature is boiled down to its essence in 3 to 4 sentence summaries, and is put into a newsfeed feature, where users can view the summaries and cast an in-app vote on whether or not they want the legislature to pass. Users can also enter their zip code to find out who their representatives are and how they vote on each piece of legislature. The in-app votes are packaged and sold to representatives for a yearly subscription fee. We believe that citizens want a more convenient way to understand politics. BeHeard takes the confusing jargon out of current legislature in our country and gives the people a chance to have a voice, and see how they are really being represented. It’s an app they can take out and read while they are waiting for their coffee, on their lunch break, and before they go to bed. Users open BeHeard to a Newsfeed, updated with real-time legislature from Capitol Hill. Our Capitol Hill Correspondent has condensed each piece of legislature to a summary. Users then have the options to cast their “vote”, on the legislature, and learn more by clicking on the external link. The data collected from in-app voting is stored, packaged, and sent to those representatives and organizations that have paid the yearly subscription.
2. BeHeard   2                                                                   The Archives tab contains past bills. Users can see: 1. If the bill passed 2. How they voted, and 3. How their representatives voted In the Representatives tab, users can see how their congresspeople and representatives have voted on past legislation. This feature allows users to see if they are being represented they way they think they are and want to be. How It Works
3. BeHeard   3       90% of Congresspeople are on Twitter 96% are on Facebook Representatives are already looking for a way to connect with citizens.   Stitcher, our biggest competitor, has 4.7 million users. People are looking for a quick, convenient way to learn about politics. However, Stitcher only provides news from outside sources. Users do not get a chance to see who their representatives are, how they voted, read unbiased summaries of bills, or have a chance to share their opinion. Why America Needs BeHeard   Our potential market is 112 million eligible voters that own mobile products. That’s 36% of the United States.
4. BeHeard   4   Revenue Upon opening BeHeard for the first time, users will be prompted to enter basic demographic information, i.e. age, marital status, gender. Users cast mock votes on legislature in BeHeard. Data is sorted and stored by the demographic information. Data is sent to representatives and organizations that have paid the annual subscription. Congress and House of representatives: 535 total $500 Annually Potential Revenue: $267,000 Political Organizations: Unlimited $2,000 Annually Potential Revenue: Unlimited