BBL - Design Sprint

BBL - Design Sprint

How to solve big problems and test new ideas in just five days

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Christopher MANEU

June 22, 2016
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  1. Design Sprint How to solve big problems and test new

    ideas in just five days Christopher MANEU BBL @ Deezer – 22/06/2016
  2. A « normal » product cycle

  3. A « normal » product cycle • Need to iterate

    faster • Fail at the end of process cost too much • Can’t separate Innovation team from production team • Integrate MVC into existing project • Scale innovative ideas
  4. What is design sprint?

  5. What is design sprint? • Pioneered by Google Ventures team

    • Variants used at thoughtbot, InnoLoft, … • Taking inspiration from • Gamestorming book • Design thinking @ Ideo & Stanford d.school • A lot of topics addressed • Business Strategy • Innovation • Behavioral science • Design • …
  6. Savioke Relay Hotel Robot

  7. None
  8. None
  9. Set the stage

  10. Assemble the right team

  11. Assemble the right team • 7-person team, including • A

    Facilitator • A Decider • A multi-disciplinary team • Finance • Marketing • Customer expert • Engineering
  12. Time & space • 10am > 5 pm • 2

    breaks + lunch • NO DEVICES – NO EMAILS
  13. Monday Start at the end, pick a target

  14. The right challenge: start at the end

  15. Amazon « Working backwards » approach 1. Write the press

    release 2. Write a Frequently Asked Questions documents 3. Define the customer experience 4. Write the User Manual
  16. Map the user experience

  17. None
  18. None
  19. Map the user experience

  20. Ask the experts • 30-min slot • Bring all needed

    competencies • How Might We technique/notes
  21. Pick a target

  22. Tuesday Ideas generation

  23. Find ideas – The Anti-Problem Find every way to fuck

    your project
  24. None
  25. « Crazy 8 » doodling

  26. Sujets + Verbes + Objets

  27. Wednesday Decide

  28. Consolidate ideas

  29. The Art Museum

  30. Dot-Voting Fight the HIPPO HIghest Paid Person Opinion

  31. None
  32. Thursday Prototype

  33. Prototype • Keynote / Powerpoint • InVision

  34. Friday Interview & learn

  35. We’re not good users

  36. We’re not good users • A book sample • Turned

    down 8 times by publishers • 50 pages • After Months, 500 copy round
  37. User testing, by Ferpection

  38. Ressources • https://developers.google.com/design-sprint/ • http://www.designkit.org • https://github.com/thoughtbot/design-sprint • Gamestorming Book,

    O’Reilly