It's no secret that at GitHub, we use GitHub to write the code that runs GitHub. But what you may not know is that we also use GitHub to manage GitHub the company. In this talk, I'll show you practical ways that we use our own system in a non-code context. You'll learn how we track projects and to-do lists, discuss and collaborate on corporate policies, communicate news to a highly distributed company, coordinate events, update and collaborate on internal and external documentation, and even onboard new employees. You'll come away from this talk with a whole new perspective on using GitHub.