This presentation was for the Launch It Conference at City Hall for young people aged 16-24. The purpose was to make them aware of digital trends, the importance of them and how they may be leveraged as they start to shape their own careers.
EMMA JOY OBANYE 15 years working in digital/tech Sold startup Buddybounce in 2016 Head of Delivery: OneTech Co-Founder: Mindful Team Advisory group member: Next Generation
WHY SHOULD I CARE ABOUT TRENDS? Trends are useful in helping us understand the long term direction of things. Can be a signal to help shape your career and/ or leverage opportunities.
UBIQUITOUS AI D I G I T A L T R E N D 0 1 Infrastructure: AI as a service (AIaaS) is lowering the cost of entry. Consumer applications now mainstream e.g. Chatbots and virtual assistants. Increasingly difficult to distinguish between humans and machines.
A FOCUS ON CREATIVITY D I G I T A L T R E N D 0 2 Creativity an important differentiator for humans with AI taking over low skill tasks. Diversity is high on the agenda as it fosters creativity and growth. Your individuality, your difference, your individual journey will set you apart.
LOW TECH D I G I T A L T R E N D 0 3 Startups, communities and projects created without a heavy tech investment. Applications like sheet to site allow users to validate ideas quickly. These trends are powering movements e.g digital nomad and No VC funding.
AUTHENTIC CONTENT D I G I T A L T R E N D 0 4 Zuckerberg predicted that the 'Authentic' Story format will surpass news feed usage in 2019. Brands making Influencers extended members of their teams. Brands are getting off the fence and standing for something as they look to become more authentic.
DIGITAL-LIFE BALANCE D I G I T A L T R E N D 0 5 Being a cyborg has it's drawbacks. The average 15-24 year old spends 4 hours on their phone each day. With more access to data a movement towards a digital life balance is in full swing.
I N S U M M A R Y AI is everywhere and will only become more mainstream. 01 Celebrate and cultivate your creativity. It's what will set you apart. 02 Leverage low tech tech to validate your ideas. 03 Stay authentic through Stories. 04 And do all this whilst staying balanced! 05