2: You and your team alone control your destiny. No shortcut to building a biz Direct customer access is preciously guarded Buzz is not the same as cred Partner motivation: their self interest
3: Focus must be on core product and business model. Est. willingness-to-pay before hitting accelerator Product-market fit = most allusive goal VC allergic to funding “sales & marketing”
– but SV is the ultimate meritocracy. Evaluated in all situations Not all risks smart Compelling lessons learned? Word-is-your-bond (bled for the cause?)