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Strata - Get the (Data) Vote Out

jdunck
June 14, 2012

Strata - Get the (Data) Vote Out

June 20 2012 webinar

jdunck

June 14, 2012
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  1. Campaign spend epochs $500M $5 B $12 B TELEVISION 60s

    80s 08 12 DIRECT MAIL $2.5 B TV: 50% Direct Mail: 23% Other: 27% Thursday, June 14, 12
  2. Social Influence • Avg 400 connections per user • Avg

    50 voters per user • Many w/ 1000+ voters per user Thursday, June 14, 12
  3. Social Influence • Avg 400 connections per user • Avg

    50 voters per user • Many w/ 1000+ voters per user In 2008, Missouri was decided by 5000 voters. Thursday, June 14, 12
  4. Voter Roll: first_name: JEREMY middle_name: GLEN last_name: DUNCK address: ...

    KESTREL DR city: MESQUITE Near-term • Tie voters to social networks • Rank connections based on likely sway • Tooling for activists/campaigners • Track swayed votes as political capital Facebook: name: Jeremy Dunck, dob: 1900-9-23, email: [email protected], city: Mountain View, state: CA Thursday, June 14, 12
  5. Mid-term • Cross-network ties / density • Recruit hubs •

    Transparent political machines (I couldn’t resist) Thursday, June 14, 12
  6. Long-term • Grow viable candidates • Provide an alternative to

    2-party system • Provide forum for nuanced debate Thursday, June 14, 12