DevRel is like coffee shops

In this talk given at DevConf.CZ 2019, we discussed how developer communities should smell like freshly ground coffee, or taste like an amazing cup of coffee from the remote reaches of El Salvador. We drew on my experience as a barista and coffee shop owner to understand what makes developer communities so unique, how you reach out to them and/or build them, and how to measure their viability and health.

Transcript

1. DevRel 
2. 2008 - 2010
5. What is "DevRel"?
6. February 3, 2000 Developer + Relations
7. Relations(hips) with Developer(s)
8.  build relationships with the developer community - Mary Thengvall
10. -->
12.  Ruthlessly eliminate any barrier that keeps you from building a relationship with your target audience, and them with you - me
13. What does this have to do with DevRel?
20.  Um, I'll just have a cup of co ee... - Befuddled co ee shop patron
22. “Coffee snob? Who, me?”
26. So what does this have to do with DevRel?
27.  To give real service you must add something which cannot be bought or measured with money, and that is sincerity and integrity. - Douglas Adams
28. So about this coffee/devrel metaphor?
29. Equipment
30. Proper Tools
31. Water
33.  the action of understanding, being aware of, being sensitive to, and vicariously experiencing the feelings, thoughts, and experience of another of either the past or present without having the feelings, thoughts, and experience fully communicated in an objectively explicit manner - Merriam-Webster
34. Empathy, aka Advocacy
35.  Developers don't care what you know, until they know that you care. - Me
36. Temp
37. Community
38. Barista
39. The Team
42. Beans
43. Beans
44. Fresh Product
56. Q&A