Designing on Purpose - GiantConf 2014

Designing on Purpose - GiantConf 2014

In a multi-device world, the design process can feel overwhelming. There are so many variables to account for, so many in betweens, and so much to do. Designers are working frantically to keep all the balls in the air. Clients are wanting a window into the designer’s work and the ability to review and approve as projects move along. Many designers don’t know what the deliverables should be anymore, and neither do their clients. In this session, you’ll learn a simple process you can walk your client or team through that will help ensure valuable deliverables, clear goals, and happy clients. This session will touch on a lot of topics, but it will be very practical with specific takeaways you can begin using right away to help organize and guide your next project. The process outlined will not lock designers into specific tools that defy their personal preferences, but rather provide a framework for understanding why and when to do what within the design process. We’ll cover everything from project kick-offs to content strategy within the design process all the way to visual style application.


Jared Ponchot

June 12, 2014