Broadsheet.ie: Three years of typos, things that look like Ireland and stolen bikes

The slides from my talk for Refresh Dublin.

Transcript

1. Three years of Typos, Things That Look Like Ireland and
   Stolen Bikes
   Wednesday 17 July 13
   

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2. • A Brief History
   • Traffic
   • Comments
   • Apps
   • Future
   • Questions
   Wednesday 17 July 13
   

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3. • Software developer, mainly native mobile
   apps these days
   • Originally involved to ‘just’ set up the site (a
   single day of work he said)
   • Sucked in to help maintain the site/apps and
   write the occasional post
   • Do it out of the goodness of my soft heart
   And You Are...?
   Wednesday 17 July 13
   

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4. The Hamster In The
   Cage
   • WordPress with a scattering of plugins
   • Single server running Apache and MySQL
   • Varnish and CloudFlare provide caching
   Wednesday 17 July 13
   

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5. Headline Items
   • Covering from 29th of July 2012 to 16th of
   July 2012
   • Visits up 31% (13m vs 9.8m)
   • Pageviews up 43% (31.4m vs 21.9m)
   • Unique visitors up 12% (2.9m vs 2.6m)
   Wednesday 17 July 13
   

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6. Where are your people
   from?
   10%
   1%
   1%
   5%
   10%
   73%
   Ireland
   UK
   USA
   Germany
   Australia
   ROW
   Wednesday 17 July 13
   

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7. How Do They Arrive
   40%
   27%
   33%
   Direct
   Search
   Referral
   Wednesday 17 July 13
   

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8. Social Referrers
   • Primarily Facebook/Twitter
   • Google+ barely registers
   • Most shared story
   • 12,723 Facebook likes
   • 1,135 shares on Twitter
   • 36 +1s
   Wednesday 17 July 13
   

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9. What are people
   Searching for
   • Some variation on ‘Broadsheet.ie’ is 9 of
   the top 25 searches
   • We’re going to ignore them
   Wednesday 17 July 13
   

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10. Hello, Is Me You’re
    Looking For?
    • rosanna davison
    • katie talyor
    • electric picnic 2013
    • niamh horan
    • property tax
    calculator
    • stubbs gazette
    • kate fitzgerald
    • tayto chocolate
    • johnny depp
    • mikey clancy
    • exchequer street boy
    • irish daily star
    Wednesday 17 July 13
    

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11. Variations On A Theme
    • rosanna davison
    • rosanna davison playboy
    • rosanna davison playboy europe
    • rosanna davison playboy 2012
    • rosanna davison playboy spread
    Wednesday 17 July 13
    

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12. Top of the Posts
    Wednesday 17 July 13
    

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13. Meanwhile, At The
    Smithfield Horse Fair
    http://www.broadsheet.ie/2012/04/02/meanwhile-at-the-
    smithfield-horse-fair/
    Wednesday 17 July 13
    

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14. Daisy: The Cutest
    Kitten In The World
    http://www.broadsheet.ie/2012/09/22/daisy-the-cutest-kitten-
    in-the-world/
    Wednesday 17 July 13
    

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15. Nasty Dublin Bike
    Rope Trick
    http://www.broadsheet.ie/2013/07/01/nasty-dublin-bike-hate/
    Wednesday 17 July 13
    

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16. Opposite The Dublin
    Rape Crisis Centre
    http://www.broadsheet.ie/2013/06/27/opposite-the-dublin-
    rape-crisis-centre/
    Wednesday 17 July 13
    

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17. Rosanna Davison’s
    Playboy Cover
    http://www.broadsheet.ie/2012/09/12/rosanna-davisons-
    playboy-cover-nsfw/
    Wednesday 17 July 13
    

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18. The Bottom Half Of
    The Internet
    211,491 comments from
    11,743 authors
    Wednesday 17 July 13
    

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19. Comments Per Author
    0.1%
    3%
    7%
    7%
    35.9%
    47%
    1
    2 - 10
    11-25
    25-100
    100-1000
    1000+
    Wednesday 17 July 13
    

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20. What Got People
    Going?
    Wednesday 17 July 13
    

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21. Are You From Dublin?
    http://www.broadsheet.ie/2012/09/21/are-you-from-dublin/
    211 comments
    Wednesday 17 July 13
    

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22. Are The Irish Anti-
    Semitic?
    http://www.broadsheet.ie/2012/11/24/are-the-irish-anti-
    semitic/
    218 comments
    Wednesday 17 July 13
    

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23. Give Them Enough
    Grope
    http://www.broadsheet.ie/2013/07/11/give-them-enough-
    grope/
    255 comments
    Wednesday 17 July 13
    

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24. The Other Side Of
    Parasite
    http://www.broadsheet.ie/2013/04/18/a-sponger-writes/
    306 comments
    Wednesday 17 July 13
    

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25. Who Is In The Right?
    http://www.broadsheet.ie/2013/05/17/who-is-in-the-right/
    318 comments
    Wednesday 17 July 13
    

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26. http://www.somethingofthatilk.com/index.php?id=400
    The Browser Wars
    Wednesday 17 July 13
    

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27. The Browser Wars
    3%
    4%
    5%
    16%
    16%
    19%
    37%
    Chrome
    Firefox
    IE
    Safari
    Safari (in-app)
    Android
    Everything Else
    Wednesday 17 July 13
    

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28. The Apps
    • iPhone 2.0 app released March 2013
    • Windows Mobile released April 2013
    • Android 2.0 app released in June 2013
    Wednesday 17 July 13
    

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29. Downloads
    iPhone 9,087
    Android 1,882
    Windows
    Mobile
    1,200
    Wednesday 17 July 13
    

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30. App Usage
    • 5.5m screenviews (12.4m pageviews in
    same period)
    • 14,184 active users
    • 86% Irish users
    • ~ half the time spent in app compared to
    site at 2:52 average session length
    Wednesday 17 July 13
    

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31. Devices
    Top Android App Devices
    • Samsung Galaxy SIII
    • Samsung Galaxy SIV
    • HTC One
    • Samsung Galaxy SII
    • Nexus 4
    Top Android Web Devices
    • Samsung Galaxy SIII
    • Samsung Galaxy SII
    • Samsung Galaxy S
    • Google Nexus 7
    • SonyEricsson Xperia Arc
    Wednesday 17 July 13
    

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32. Code Available
    • iPhone: https://github.com/kmonaghan/
    KMWordPress
    • Android: https://github.com/kmonaghan/
    Broadsheet.ie-Android
    • MIT License (i.e. you’re free to use it, credit
    me and don’t blame me if it sets anything
    on fire)
    Wednesday 17 July 13
    

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33. The Future
    • Keep going as long as people are reading
    • From a technical prospective
    • Fresher look for the site
    • iPad app
    • updates for the iPhone/Android apps
    Wednesday 17 July 13
    

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34. • We love your submissions
    • broadsheet@broadsheet.ie
    • @broadsheet_ie
    • http://facebook.com/broadsheet.ie
    Don’t Forget
    Wednesday 17 July 13
    

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35. FAQ
    • Why do posts disappear?
    • Not funny/legal issue/wrong end of the stick
    • Can you tell us about [some specific legal issue]
    • Nope - I either don’t know enough to comment
    properly or can’t as part of the resolution
    • Why do apps over a responsive website?
    • I’m doing this for free so there’s limited time to
    spend on it. I prioritize things I like and will
    benefit from personally first (i.e. apps) and pick
    away at the things I don’t (HTML/CSS/JS)
    Wednesday 17 July 13
    

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36. FAQ
    • Don’t you just get everything from Reddit?
    • No
    • How do I get an avatar?
    • Goto Gravatar.com and sign up with the email
    address you use to post
    • Why was my comment held for moderation?
    • This is an automatic process. 2 links, first time
    using an email address, being a sweary mary,
    talking about prescription drugs are the usual
    reasons
    Wednesday 17 July 13
    

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37. FAQ
    • Aren’t the Apps just RSS readers?
    • No, no they’re not.
    • How many buttons are open on that shirt?
    • Just two. Not four.
    Wednesday 17 July 13
    

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38. @karlmonaghan
    http://karlmonaghan.com
    http://github.com/kmonaghan
    Wednesday 17 July 13
    

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