Kwamecorp VOID

Kwamecorp is a global innovation agency. VOID is its internal process. It stands for Value Oriented Innovation Design. It puts great importance in value and validation. Kwamecorp design and engineering rely on this method for internal and external projects. We hope you enjoy it.

Transcript

1. VOID methodology
2. Most agencies have 1 or 2 areas of expertise Engineering UX / UI value propositions Most innovation agencies play an internal validation ping pong.
3. We have 3 areas of expertise Engineering UX / UI Validation We’ve added a 3rd which is integral to our service/product creation process
4. We practice VOID, value oriented innovation design
5. Kwamecorp’s VOID provides speed Engineering UX / UI Validation value propositions 1. 2. 3. The fastest we can loop, the fastest we can validate. Kwamecorp’s three areas of expertise
6. Momentum Engineering Validation UX / UI Users When we add real users, the service/product gains momentum.
7. End-to-end validated innovation MVP Need Success Launch Growth hacking Product/service creation Speed Momentum Organic growth
8. Momentum = Success
9. Simple 1,2,3 Value props What value are we adding to user’s lives? UX/UI engineering Through pods in different studios, we design and engineer prototypes. Validation (V1, V2) We assess if the initial value props are in fact adding value to the user The quicker users can play with features of a service or product, the faster these can be validated.